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Christian Conrad: Culture Is ROI (Part 1)

Leadership coach Christian Conrad argues that company culture is a measurable growth engine, not a soft nice-to-have. Part one of a two-part conversation with Jörn “Joe” Menninger on building magnetic startup cultures.

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Read the full episode notes on Startuprad.io

Why this episode matters: Talent is the constraint on every startup's growth. Christian frames culture as ROI — the difference between a team that compounds and one that churns.

In this episode, we cover:

Why culture is a return on investment

How founders build magnetic company cultures

Attracting…

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