Marketing Vanguard at Cannes: Why the Experience Is the Brand ft. Nathan Rosenberg
This episode of Marketing Vanguard comes straight from Cannes 2026 as host Jenny Rooney sits down with Nathan Rosenberg, Chief Marketing and Brand Experiences Officer at Virgin Voyages. They discuss why the best and most real marketing happens when a customer is telling their friends the story of what they experienced, how Virgin Voyages turns crew culture into customer loyalty, and why repeat rate should sit much closer to the center of marketing strategy.
Nathan Rosenberg is the Chief Marketing and Brand Experiences Officer at Virgin Voyages, where he has spent 14 years building one of the…
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