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How difficult is it to put on a music festival these days, anyway?

A special episode for you this week - where TPOM wonders: just how hard is it to run a festival in 2025, anyway? Spoiler: it's tricky, but rewarding! To find out more, we spoke to John Rostron, who started in the festival world when he co-founded the award-winning multi-venue festival Sŵn in Cardiff in 2007.

He's now CEO of the Association of Independent Festivals which represents over 150 independent UK Music Festivals – making it the single largest collective of festival audiences in the UK, with 1.3 million tickets sold.

So, we wanted to know what challenges festivals are facing today, and…

The skinny

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