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Designing Exclusive Launches That Spark Real Market Pull | Andrew Lipp | EQL | Bonus Episode

Andrew is a self-proclaimed tragic sneaker fan and proven brand builder. After nearly a decade of leading multiple marketing functions at Google, Andrew and two of his colleagues embarked on a mission to build the world’s fairest hype commerce platform.

As CEO, Andrew leverages his marketing expertise and first-hand fandom experience to drive this mission forward. After launching just over a year ago, EQL has managed more than 10,000 high-heat launches in 15 markets.

When not helping culture-making brands get their goods into the hands of real fans, Andrew can be found spending time with his…

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