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Ep 17: Why the Middle 60% of Your Sales Team Holds the Key to Growth

Your top reps don’t need help. Your bottom reps won’t make it. The middle? That’s where growth lives.

In this episode, we break down why the middle 60% of your sales team holds the key to consistent, scalable revenue, and how to coach, support, and motivate them the right way.

In this episode, you’ll learn:

How to identify your 20/60/20 performance split

Coaching models that actually move the middle

Compensation and incentive strategies that work

Ignore your middle reps, and you’ll never scale. Invest in them—and everything changes.

Email: podcast@stringcaninteractive.com

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