Latest / S.O.B. (Small Owned Business) Marketing
Introducing Omnichannel Marketing and Its Importance for Small Businesses
Omnichannel marketing has become a popular marketing keyword in the past couple of years - but what does it actually mean and should you care as a small business owner?
This week on the S.O.B. (Small Owned Business) Marketing podcast, Vivian and I are discussing what an omnichannel marketing strategy is and how it can help small businesses. We define this customer-centric marketing strategy, talk about the many benefits implementing this strategy can bring (like customer loyalty and retention), and we of course provide you with actionable steps to start your omnichannel marketing journey…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.