Behind the rise of E1 Series with Laurence Boyd
In this episode of The Future of Fandom, Samuel Westberg welcomes Laurence Boyd, Chief Content and Product Officer at E1 Series. Laurence shares how E1, the world's first electric powerboat championship, blends entertainment, cutting-edge tech, and storytelling to redefine what it means to engage fans. From AR/VR innovations to powerful social media strategies, this is a behind-the-scenes look at the future of sports media.
What you'll learn in this episode
>> How E1 leverages social media and celebrity team owners to reach global audiences.
>> Why immersive technologies like AR and VR are…
The skinny
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