Latest / Speaking of Supply Chain / Design the Process With the People in Mind
Transcript
- 0:00Speaker 1: When one thing becomes a commodity, something else becomes at premium.
- 0:03Speaker 1: What's becoming commoditized is analytics, coding, data democratization. It's becoming commoditized.
- 0:11Speaker 1: What then becomes the premium is those critical thinking skills,
- 0:15Speaker 1: the objective thinking, the communication. Those become the premium. And
- 0:20Speaker 1: if you look at anybody getting into the field, that
- 0:22Speaker 1: is how you can write your ticket. Now it's tough
- 0:24Speaker 1: out there, but being able to not only do it
- 0:27Speaker 1: but communicate it, that is what we're needing in their workforce.
- 0:32Speaker 2: Welcome to speaking of supply chain. I'm Christine Barnhardt, head
- 0:36Speaker 2: of Industry Engagement and Alliances at MEBAK. This is where
- 0:39Speaker 2: we go beyond the buzzwords to unpack what actually drives
- 0:43Speaker 2: supply chain performance today. I am thrilled to be joined
- 0:47Speaker 2: by Eric Wilson, Director of Thought Leadership at the Institute
- 0:51Speaker 2: of Business Forecasting and Planning and author of the new
- 0:55Speaker 2: book Beyond Borders, Cultural Complexity and Global Business. Any of
- 1:00Speaker 2: us know Eric from his work in forecasting, planning, and.
- 1:04Speaker 3: S and OP.
- 1:05Speaker 2: Throughout his career, he's helped organizations improve how they make decisions,
- 1:10Speaker 2: align functions, and drive better business performance. And beyond borders.
- 1:14Speaker 2: He builds on that work by exploring one of the
- 1:17Speaker 2: most overlooked influences on business success culture. Because while organizations
- 1:24Speaker 2: invest heavily in strategy, technology, and process, those things don't
- 1:29Speaker 2: exist in a vacuum. Their shape by the people using them,
- 1:32Speaker 2: their experiences, assumptions, values, and history. Understanding those differences helps
- 1:39Speaker 2: explain why two organizations, or even two teams within the
- 1:43Speaker 2: same org can look at the same data, participate in
- 1:47Speaker 2: the same meeting, and walk away with a very different conclusion.
- 1:51Speaker 2: Welcome Eric to speaking of supply chain.
- 1:54Speaker 1: Thank you, Welcome, Welcome, welcome. I'm excited. I'm always always
- 1:57Speaker 1: happy to see you, always happy to have time with you.
- 2:01Speaker 2: But it's always awesome to see you and so happy
- 2:06Speaker 2: that you agreed to be a guest on the show.
- 2:09Speaker 2: We go way back, like my to our days. I
- 2:12Speaker 2: guess at very Plastics, which I.
- 2:14Speaker 1: Think was like we don't want to age ourselves. It
- 2:18Speaker 1: was it was it was a which it was a
- 2:20Speaker 1: while ago.
- 2:21Speaker 2: It's it's been super fun though, to see how your
- 2:24Speaker 2: work has evolved from you know, when we met, you
- 2:27Speaker 2: were standing up demand planning and forecasting and s and
- 2:31Speaker 2: O p at Berry and you know, then you moved
- 2:34Speaker 2: really into like thought leadership and business transformation. So I'm
- 2:40Speaker 2: gonna be honest, I was super excited when I heard
- 2:42Speaker 2: that you had written this book on culture. I wasn't
- 2:46Speaker 2: surprised because I do think it's kind of the natural
- 2:49Speaker 2: extension of many of the conversations that you and I
- 2:52Speaker 2: have had throughout, you know, the time that we've known
- 2:55Speaker 2: each other, which is like it always seems like we understand.
- 2:59Speaker 3: The process, like we know what the process should be,
- 3:03Speaker 3: but the people kind of get in the way of
- 3:04Speaker 3: the process sometimes.
- 3:06Speaker 2: And yeah, so I would love to understand what inspired
- 3:10Speaker 2: you to write Beyond Borders.
- 3:13Speaker 1: I said, thank you very much for having me, And
- 3:16Speaker 1: it was kind of if you look at my rast
- 3:19Speaker 1: three business books I wrote, it was kind of an
- 3:21Speaker 1: optosite progression. My first book, Predictive Analytics, talked about the
- 3:26Speaker 1: technical side of demand pranning and predictive analytics. My second
- 3:29Speaker 1: book on the Practical Guy for Sales and Operations Branning
- 3:32Speaker 1: went in for s and op IBP the process. Now
- 3:36Speaker 1: I'm talking about the people because that's really where it
- 3:39Speaker 1: all matters. If you ask why I wrote that book,
- 3:43Speaker 1: it's because of the experiences we had at Barrier because
- 3:46Speaker 1: of the experience I had through my career. You always
- 3:48Speaker 1: saw the underlying every meeting we had, every type of
- 3:53Speaker 1: process designed, you always see people being part of that
- 3:56Speaker 1: and different cultures approaching things slightly from And then when
- 4:01Speaker 1: I wrote my last book on S and OP, it
- 4:04Speaker 1: really gnalled at me underneath because I could put out,
- 4:07Speaker 1: here's what an S and OP process look like, here's
- 4:10Speaker 1: the nine dimensions everyone should do, and you put down
- 4:13Speaker 1: a technical process, and underneath I knew it was missing
- 4:18Speaker 1: that piece, that people were not interpreting what I was
- 4:22Speaker 1: saying the same way. And that's what led to the
- 4:25Speaker 1: last two years of me taking what I took from
- 4:28Speaker 1: S and OP those nine dimensions and putting people to
- 4:32Speaker 1: them and how they look at them based on the
- 4:34Speaker 1: regions and cultures that they brought that really developed their
- 4:39Speaker 1: thought process.
- 4:40Speaker 3: Is that how long it took two years to it
- 4:42Speaker 3: took two years.
- 4:43Speaker 1: There was one year of solid research that went into it, because,
- 4:47Speaker 1: like I did with a lot of my books, I
- 4:48Speaker 1: don't want to be my opinion. So there was two
- 4:50Speaker 1: years of you know, the literature first to really developed
- 4:55Speaker 1: the theory because there's a lot of good material out there.
- 4:57Speaker 1: Amaron Meyer and Hofstad. There's a good material out there,
- 5:00Speaker 1: but it's not business specific, especially for our fields. But
- 5:04Speaker 1: I took that to where you helped develop some of
- 5:07Speaker 1: the thesis with it. I have the nine dimensions I
- 5:10Speaker 1: understand s and op We've already done the research there
- 5:13Speaker 1: for my last book. But I put those together and
- 5:15Speaker 1: then then a series of surveys, hundreds of interviews with
- 5:19Speaker 1: people globally to test out my theories and get feedback,
- 5:23Speaker 1: get worldwide stories. Then I took a year writing the book.
- 5:26Speaker 1: So yeah, there was two solid years and put in together.
- 5:28Speaker 3: I mean, it's really really good.
- 5:30Speaker 2: A couple of things that kind of stood out to me.
- 5:34Speaker 3: Jumped off the page, if you will.
- 5:36Speaker 2: Whereas like business doesn't operate in a vacuum, it operates
- 5:40Speaker 2: through people, and I was like, oh my god, yes, dinging.
- 5:45Speaker 2: And then the other was like culture, and you spoke
- 5:48Speaker 2: about this numerous times, but like, culture isn't about putting
- 5:51Speaker 2: people into boxes, right, It's about understanding why we experience
- 5:56Speaker 2: the same situation differently. And I thought that that was
- 5:58Speaker 2: pretty meaningful. Like I said, you know, you and I
- 6:01Speaker 2: know each other from Barry, and we I can recall
- 6:03Speaker 2: like we'd be in.
- 6:04Speaker 3: The same meeting. We'd come out of the meeting and.
- 6:06Speaker 2: I would be like, oh, you know, and you're like,
- 6:09Speaker 2: wait a minute, no, it was you know, and and
- 6:12Speaker 2: we're and by the way, we have a lot of
- 6:13Speaker 2: similar cultural influences and we still experience that meeting differently.
- 6:19Speaker 3: So I I loved this book. I will say like
- 6:24Speaker 3: right now.
- 6:25Speaker 2: At you know, been with me box since September, and
- 6:29Speaker 2: so much of this book spoke to me because I'm
- 6:32Speaker 2: back in an organization which truly has a global footprint,
- 6:35Speaker 2: which it's been a few years for me since I've
- 6:38Speaker 2: operated on a more global scale. And I'm like, oh,
- 6:42Speaker 2: that's the reason the Germans and I are butting heads
- 6:45Speaker 2: about this or you.
- 6:46Speaker 3: Know what I mean, Like you're like, ohit.
- 6:49Speaker 1: A minute, like I have yeah, So yeah, stereotypes exist
- 6:54Speaker 1: for reason. Sometimes it doesn't mean they're bad, and you
- 6:59Speaker 1: you hit it. What one of the biggest questions I
- 7:03Speaker 1: learned in reading the book, and I mean not reading book,
- 7:06Speaker 1: but developing the book, is there's no right or wrong answer.
- 7:09Speaker 1: Sometimes it's just different approaches. And I think that's where
- 7:13Speaker 1: a lot of people need to start thinking about this
- 7:15Speaker 1: is Hey, that means my way is not always the
- 7:18Speaker 1: way there's other ways.
- 7:21Speaker 2: Right exactly, And I think it hits on you know sometimes, yes,
- 7:24Speaker 2: we often talk about people process tools, but I occasionally
- 7:29Speaker 2: will be like people process tools mindset.
- 7:32Speaker 3: I think that.
- 7:32Speaker 2: This really encapsulates the people and the mindset kind of
- 7:37Speaker 2: together and how they're approaching something just from a different angle,
- 7:41Speaker 2: from a different perspective. And it's funny because supply chain
- 7:46Speaker 2: transformation in general, we often talk about it through the
- 7:51Speaker 2: technology or through some type of a new process or framework,
- 7:56Speaker 2: but at the end of the day, it's really the
- 7:58Speaker 2: people who are making decisions, solving problems, creating value. So
- 8:02Speaker 2: from your perspective, why is investing in people such an
- 8:06Speaker 2: important part of building a successful organization?
- 8:10Speaker 1: Because without people, you're not going to have the organization.
- 8:13Speaker 1: There you go, easy, No, but.
- 8:15Speaker 3: I have AI, I mean, Eric Gun, I'll just I'll
- 8:18Speaker 3: just get some.
- 8:18Speaker 1: Agents because people really are the innovators. People are the
- 8:25Speaker 1: ones that are pushing it. People are the ones that's
- 8:28Speaker 1: that's verifying. They still need the people.
- 8:32Speaker 2: Uh.
- 8:32Speaker 1: If you look at most of most of the you know,
- 8:34Speaker 1: uh research that you know IBF did when it comes
- 8:37Speaker 1: to forecasting an S and OP, the missing skill is
- 8:42Speaker 1: not the analytics and AI. The missing skill is communication
- 8:46Speaker 1: influencing skills business Acramen. That's what keeps showing up as
- 8:51Speaker 1: the number one skills people are looking for. And you're
- 8:54Speaker 1: looking at the communication that goes right to the heart
- 8:57Speaker 1: of what I was writing about. It's not how to
- 8:59Speaker 1: community this way and this way. It's to be able
- 9:02Speaker 1: to communicate so that the other person is not only
- 9:05Speaker 1: understanding you, but you're building those business bonds and collaboration
- 9:10Speaker 1: consensus that you're understanding what those core concepts means together.
- 9:14Speaker 1: So when you're looking at why do we invest in people,
- 9:17Speaker 1: because people really are the necessities to be able to
- 9:21Speaker 1: build collaboration, consensus, transparency. You're not going to do that
- 9:26Speaker 1: with AI or technology.
- 9:28Speaker 2: You know, it's funny because the last time I saw
- 9:31Speaker 2: you was at the Best of the Best SNOP conference
- 9:34Speaker 2: in Chicago and sitting in the audience, one of the
- 9:38Speaker 2: things that I pulled out was, you know, this pendulum,
- 9:41Speaker 2: if you will, from an education standpoint, right, And I
- 9:44Speaker 2: look at my own kids who are gen z ers, right,
- 9:47Speaker 2: they're in their mid twenties, and their education was very processed,
- 9:54Speaker 2: technically focused. It was not focused on communication and social
- 9:59Speaker 2: skills and being able to communicate an idea and and
- 10:03Speaker 2: and things of that nature. So I almost feel like
- 10:06Speaker 2: we've we've created a generation of people that are further
- 10:12Speaker 2: from what's needed then than probably what we were or
- 10:17Speaker 2: or even what the millennials were before them.
- 10:20Speaker 3: Is that is that fair?
- 10:21Speaker 1: That is fair? And I mean they have skills that
- 10:23Speaker 1: obviously we didn't have, right that they capability from a
- 10:28Speaker 1: process and really the coding, the technology, the embracing technology
- 10:32Speaker 1: and their capabilities. But at the same time, you're right,
- 10:35Speaker 1: there's there's a gap now and not only communication, but
- 10:38Speaker 1: critical thinking skills, and that does seem to be that
- 10:41Speaker 1: penduum when you see that critical thinking skills becomes that
- 10:44Speaker 1: pendrum in really education and our society, and we're seeing
- 10:49Speaker 1: it starting to swing back, that critical thinking skills and
- 10:53Speaker 1: education and that communication is becoming more of a premium
- 10:57Speaker 1: now than what it used to.
- 10:59Speaker 2: Okay, so basically the people that know how to communicate,
- 11:02Speaker 2: that know how to build relationships and networks and then
- 11:09Speaker 2: really take a problem and not jump to a conclusion,
- 11:12Speaker 2: but examine it from all sides.
- 11:15Speaker 3: Yeah, yeah, yeah, exactly.
- 11:17Speaker 1: I said four years ago, I made the statement that
- 11:20Speaker 1: when one thing becomes a premium, I mean something when
- 11:23Speaker 1: one thing becomes a commodity, something else becomes a premium.
- 11:27Speaker 1: What's becoming commoditized is analytics, coding, data democratization. It's becoming commoditized.
- 11:34Speaker 1: What then becomes a premium is those critical thinking skills,
- 11:39Speaker 1: the objective thinking, the communication. Those become the premium. And
- 11:44Speaker 1: if you look at anybody getting into the field, that
- 11:47Speaker 1: is how you can write your ticket. Now it's tough
- 11:49Speaker 1: out there, but being able to not only do it,
- 11:52Speaker 1: but communicate it, that is what we're needing in the workforce.
- 11:55Speaker 2: Which it speaks to me because that's the reason that
- 11:58Speaker 2: I've been successful and I've advanced to multip right. I'm
- 12:02Speaker 2: an electrical engineer. I understand the technical side of it.
- 12:05Speaker 2: I can speak the technical side of it, but I
- 12:08Speaker 2: can also speak to marketing and sales and commercial teams,
- 12:12Speaker 2: which is really different from a language standpoint between the two.
- 12:16Speaker 1: Right.
- 12:17Speaker 2: So, one of the things that we've been talking about
- 12:20Speaker 2: that really resonated me was this concept that business process
- 12:24Speaker 2: doesn't exist in a vacuum. And when I think about
- 12:26Speaker 2: me Bach, we spend a tremendous amount of time helping
- 12:29Speaker 2: clients design operating models and planning processes and doing transformation.
- 12:36Speaker 2: But success is not simply about designing the right process, right,
- 12:41Speaker 2: It's really about designing one that works in the real world.
- 12:45Speaker 2: And there were a couple of times in the book
- 12:47Speaker 2: where you talked about like in the real world, like
- 12:50Speaker 2: what's like pragmatically like not not this ethereal academic, right,
- 12:57Speaker 2: So it really reinforced that for so, you know, like
- 13:02Speaker 2: when you talked about process and culture and how these
- 13:06Speaker 2: things kind of come together, help us understand that a
- 13:09Speaker 2: bit more.
- 13:10Speaker 1: When if you look at like the services you provide,
- 13:12Speaker 1: those are absolutely necessary. We need the structure. We need
- 13:17Speaker 1: someone to come in has that third party view of
- 13:20Speaker 1: being able to say this is what works, this is
- 13:23Speaker 1: why it works. These are the pieces you need. You
- 13:25Speaker 1: need that structure. But structure does not mean inflexible. You
- 13:30Speaker 1: have different perceptions of collaboration, consensus. You know, these different
- 13:35Speaker 1: core things that you're bringing in, you need to be
- 13:38Speaker 1: able to adapt them to the environment and business culture
- 13:43Speaker 1: that you're working in. And I think that's what makes
- 13:45Speaker 1: you really greatest well, because you can not only take
- 13:47Speaker 1: a structured process but make it adaptable to different cultures.
- 13:53Speaker 1: And when you get global and different ones, now you
- 13:55Speaker 1: have to be even more cognizant. So when you're designing
- 13:58Speaker 1: the way these kind of work together, instead of taking
- 14:01Speaker 1: your process and saying here's your process, you need to
- 14:04Speaker 1: design the process with the people in mind. They always
- 14:09Speaker 1: say people process technology. What does that mean when you
- 14:13Speaker 1: say people process, It's not here's the people I need
- 14:17Speaker 1: to do this, it's what kind of process works best
- 14:21Speaker 1: with these people. That is designing the process with the
- 14:25Speaker 1: people in mind. And that's the way when culture starts
- 14:28Speaker 1: to play more of a low understanding, at least having
- 14:33Speaker 1: an admission that cultures are different, that people will approach
- 14:37Speaker 1: things differently. At minimum, having the understanding and being open
- 14:42Speaker 1: and having a safe environment for them to communicate. That
- 14:46Speaker 1: is at least the minimum of entrigue to be able
- 14:49Speaker 1: to build a good process.
- 14:50Speaker 3: Agreed.
- 14:50Speaker 2: It was funny as I was going through the book
- 14:52Speaker 2: and you were kind of talking about the different geographic
- 14:55Speaker 2: areas and I got to southern Europe, and for I
- 15:00Speaker 2: had like three or four years when.
- 15:01Speaker 3: I was at Whirlpool that I reported to an Italian
- 15:04Speaker 3: in Italy.
- 15:05Speaker 2: Right, So not only was he the Italian, but he
- 15:07Speaker 2: was an Italian in northern Italy.
- 15:09Speaker 3: We and I loved him.
- 15:10Speaker 2: He's grade Upperto, and but I can remember being in
- 15:13Speaker 2: a meeting with him when I was in Cassanetta and
- 15:16Speaker 2: he kind of like he was so mad at me.
- 15:18Speaker 2: We were butting heads and he's like, you are so German, Christine,
- 15:22Speaker 2: and I was like thank you, and he's like, I
- 15:24Speaker 2: didn't mean it as a compliment, you know, And I
- 15:27Speaker 2: always think about that because I would describe him as
- 15:30Speaker 2: like he thinks like a play of spaghetti, Like.
- 15:32Speaker 3: I really got it, Like where are we going with this?
- 15:36Speaker 1: Right?
- 15:36Speaker 3: So the book it made me chuckle because I was like, oh,
- 15:40Speaker 3: how I could have used.
- 15:40Speaker 2: This like twenty five years ago and granted like I
- 15:44Speaker 2: figured it out right, like, which I think is what
- 15:46Speaker 2: you did too. Right, It's like the school of hard knocks.
- 15:50Speaker 2: What I love about this is that you're like sharing
- 15:53Speaker 2: it in a methodology that people can can practice and
- 15:59Speaker 2: get better at. Right, Like it's one thing to acknowledge it,
- 16:02Speaker 2: but then how do I continually reinforce that that I
- 16:07Speaker 2: have a bias and I need to like think differently,
- 16:10Speaker 2: which is really what I loved. So you know, I
- 16:15Speaker 2: think you know kind of transitioning a little bit. Let's
- 16:18Speaker 2: talk about trust, because you talked about trust a lot
- 16:22Speaker 2: in the book. My question for you would be, is
- 16:25Speaker 2: trust kind of the invisible operating system within an organization?
- 16:30Speaker 1: I I if I had one thing to rewrite in
- 16:34Speaker 1: that book, I would talk even more about trust. I think, really, yeah,
- 16:38Speaker 1: because what I really discovered since then, uh working with
- 16:42Speaker 1: I was on an AI conference and a lot of
- 16:44Speaker 1: people talking about trust and really dawned on me there
- 16:48Speaker 1: of Oh yeah, that's what it really was. Getting to
- 16:51Speaker 1: trust is that golden thread that you seen between all
- 16:54Speaker 1: the dimensions between different culture Trust seems to be that
- 16:59Speaker 1: golden thread. And if you can get to that, I
- 17:02Speaker 1: think you can get past a lot of the boundaries
- 17:04Speaker 1: because it's how do your trust? Do I trust the
- 17:08Speaker 1: person or do I trust the process? Or do I
- 17:11Speaker 1: trust the output or do I mean, there's so many
- 17:14Speaker 1: different ways you can trust, and it means differently the
- 17:17Speaker 1: different cultures, and it will impact everything from decision making
- 17:22Speaker 1: to conflict to communication. Trust really impacts most everything that
- 17:29Speaker 1: I see, not now you know.
- 17:30Speaker 2: It's funny to me as I was reading and thinking back,
- 17:33Speaker 2: the most fun that I've had in professional environments when
- 17:40Speaker 2: I really think about it, or when I really trusted
- 17:44Speaker 2: the people that I was interacting with right the project team.
- 17:49Speaker 2: You know, there's I can sit here today, I could
- 17:51Speaker 2: think of three or four people from Barry that it's like,
- 17:53Speaker 2: you know, I trusted them, Like you could come to
- 17:55Speaker 2: me and say this is what it is.
- 17:56Speaker 3: And I didn't question.
- 17:57Speaker 2: I didn't have to put invest time in validating that
- 18:01Speaker 2: what you told me was true because I trusted you,
- 18:05Speaker 2: and it allowed me then to go attack other parts
- 18:08Speaker 2: of the problem or of the business. I have those
- 18:12Speaker 2: situations pretty much for every company that I've worked for,
- 18:16Speaker 2: and the most negative experiences that I've had over my
- 18:21Speaker 2: You did for years where where when there wasn't any trust.
- 18:24Speaker 2: So for me, it wasn't even like I can't tell
- 18:28Speaker 2: you it was all like regional or even like I
- 18:32Speaker 2: had great trust with people and other cultures. It took time,
- 18:36Speaker 2: there was conflict to get there. I wish that I
- 18:38Speaker 2: would have had your book. I think I could have
- 18:40Speaker 2: gotten there probably faster, right, But but building that trust
- 18:46Speaker 2: was was really really important. So yeah, I think trust
- 18:51Speaker 2: makes collaboration possible, right, I think you said that in
- 18:54Speaker 2: the book, So I'm seeing that from you, right.
- 18:56Speaker 1: Yeah.
- 18:57Speaker 3: Something else that I really.
- 18:59Speaker 2: Found interest seeing that you you kind of wrote things
- 19:04Speaker 2: through this lens of national or regional kind of cultures. Right,
- 19:12Speaker 2: But I kept kind of finding myself replacing the word
- 19:16Speaker 2: culture with other forms of diversity inside organizations, generational diversity,
- 19:22Speaker 2: functional diversity.
- 19:25Speaker 3: But the one thing that I noticed.
- 19:27Speaker 2: That was absent from your writing is you didn't address
- 19:30Speaker 2: gender diversity. You're right, was that intentional?
- 19:34Speaker 1: It was, Yes, it was intentional. I kept it obviously,
- 19:37Speaker 1: I've been a huge proponent of gender.
- 19:40Speaker 3: Are That's why it surprised me.
- 19:42Speaker 1: But I did keep it to regional and national identities
- 19:47Speaker 1: when I looked at but you abscribe it is transferable.
- 19:51Speaker 1: When you're looking at being able to relate to someone,
- 19:54Speaker 1: there is not only a difference between nationalities, but you
- 19:57Speaker 1: do see it gender wise.
- 19:59Speaker 2: I want to see I want to see the distributions
- 20:02Speaker 2: and the reverse bell curves. I want to see them
- 20:06Speaker 2: broken out, still in the same regions, but I want
- 20:09Speaker 2: to see, like from gender gender. I would love to
- 20:12Speaker 2: see what that looks like from a gender perspective.
- 20:15Speaker 1: I have the data, We'll go through the data, and
- 20:17Speaker 1: maybe we'll come back and I'll present the data and
- 20:20Speaker 1: the gender. But to that point, when you're looking at really,
- 20:24Speaker 1: if my book is about understanding your own biases and
- 20:27Speaker 1: then having empathy for others that works across genders as well.
- 20:33Speaker 1: That is a necessity. So if you're looking at if
- 20:36Speaker 1: you're a male and an executive, will guess what some
- 20:39Speaker 1: of your job is to understand you have biases and
- 20:43Speaker 1: to understand empathy for others that you might be working
- 20:47Speaker 1: for as well. The same rules and walls of pride.
- 20:50Speaker 1: On the other ways, there needs to be people that
- 20:53Speaker 1: break out of those gender national those stereotypes that identities have.
- 21:00Speaker 1: They need people like yourself, Christine and others to break
- 21:03Speaker 1: out of those. If you don't see anybody that looks
- 21:06Speaker 1: like you doing something that you're not used to doing,
- 21:09Speaker 1: you're always going to do it the same way.
- 21:11Speaker 2: One hundred percent. I can't agree with you enough. And
- 21:14Speaker 2: it actually for me. One of the questions that I
- 21:17Speaker 2: wanted to ask you was about empathy, because I still
- 21:22Speaker 2: see a ton of empathy in business. But I think
- 21:25Speaker 2: that it's self selected because the people that are in
- 21:28Speaker 2: these roles, they're used to working cross regionally, cross functionally, right,
- 21:34Speaker 2: and so we get to know each other. But I
- 21:38Speaker 2: have noticed in the general population, and I'm going to
- 21:41Speaker 2: speak for the Midwest, empathy is I don't see as
- 21:47Speaker 2: much empathy now is what I saw twenty years ago.
- 21:51Speaker 2: Have we somewhere lost along the way we lost our
- 21:55Speaker 2: ability to be empathetic.
- 21:57Speaker 1: I think we're just becoming more polarized. It's that we
- 22:01Speaker 1: are with specially with the way we're consuming information now.
- 22:06Speaker 1: People aren't reading books. Yeah, They're consuming the social media
- 22:11Speaker 1: and the threads, and that's how they're consuming information. And
- 22:15Speaker 1: most of it's an echo chamber that's reinforcing sometimes bad beliefs,
- 22:21Speaker 1: and with that it's creating more polarized type of society
- 22:26Speaker 1: that we live in.
- 22:27Speaker 2: Into business, based on your research or I mean, because
- 22:31Speaker 2: I haven't seen it, it just it still feels pretty
- 22:36Speaker 2: like people are trying to be collaborative on the business side,
- 22:39Speaker 2: but it personally it does seem very very extreme.
- 22:43Speaker 1: It is. It is very extreme, and I would say
- 22:47Speaker 1: it's further extreme than what you've seen before. And going
- 22:50Speaker 1: back to a book that I wrote now like almost
- 22:54Speaker 1: ten years ago, I wrote Cultural Cycles, Why History Repeats Itself,
- 23:00Speaker 1: and that was I've always had a passion for culture
- 23:02Speaker 1: and understanding different culture and that book actually talked about
- 23:05Speaker 1: the typical cycle that societies go through, typically an eighty
- 23:09Speaker 1: to one hundred year cycles once again based on other
- 23:12Speaker 1: types of research, but doing you know, expanding upon that
- 23:14Speaker 1: using other types of data. So it's a data driven
- 23:17Speaker 1: you know book. It looks at that gap you're seeing
- 23:21Speaker 1: now actually increases at the reset of the cycle before
- 23:27Speaker 1: the rebirth, that gap actually increases. You see more ways
- 23:30Speaker 1: disparacy and more more types of rhetoric between a larger
- 23:37Speaker 1: as far as as far as national elections and things
- 23:40Speaker 1: of that sort, people's opinions will actually get further away
- 23:44Speaker 1: before they once again, is that Pendril, We're going to.
- 23:47Speaker 3: Get to a breaking point where then we reset.
- 23:50Speaker 1: Unfortunately, when I went through those cycles, it went through
- 23:53Speaker 1: reset and then rebirth, but you had to go through
- 23:55Speaker 1: the reset to get to the rebirth.
- 23:57Speaker 3: Hopefully I live long enough to get through this.
- 24:01Speaker 1: Our our kids will see it.
- 24:04Speaker 3: So I mean, what organizations are becoming more global? I think?
- 24:08Speaker 2: I think I think it's like global used to be
- 24:10Speaker 2: like a few companies. Now global is like everybody doesn't
- 24:13Speaker 2: really matter what you do or where you're at. You
- 24:15Speaker 2: have to think at least outside of your own country
- 24:19Speaker 2: or outside of your own you know, region, to other regions.
- 24:23Speaker 2: What capabilities and mindsets do you think we'll distinguish tomorrow's
- 24:29Speaker 2: leaders in that context, it's.
- 24:31Speaker 1: Going to be back to some of the skill sets
- 24:33Speaker 1: we talked about communication, but not just being able to communicate,
- 24:36Speaker 1: how you communicate in the nuances in your communication? Uh?
- 24:40Speaker 1: Are are our key? Uh? The curiosity? That is that?
- 24:44Speaker 1: And I wrote that as a key theme in my
- 24:47Speaker 1: book because I truly believe that's what because that's what
- 24:50Speaker 1: drove me, is the curiosity. And and and I know
- 24:53Speaker 1: you have it as well, but that curiosity is like
- 24:56Speaker 1: I want to learn stuff. I want to know why
- 24:59Speaker 1: this is doing it. And if you have that curiosity,
- 25:02Speaker 1: you will naturally develop more of an empathy. In my opinion,
- 25:06Speaker 1: my empathy comes from my curiosity of wanting to understand
- 25:09Speaker 1: other culture, other people, and not assuming that I have
- 25:13Speaker 1: the answers. That's really what's going to drive people, is
- 25:15Speaker 1: that curiosity.
- 25:16Speaker 2: I mean, honestly, it's part of why I came to
- 25:18Speaker 2: Meebach is you know me, I get bored, right, And
- 25:21Speaker 2: so you know, as I've gotten older, every couple of years,
- 25:25Speaker 2: three four years, I'm like ready to do something new.
- 25:29Speaker 2: And it's because it's like, Okay, I'm curious, I want
- 25:31Speaker 2: to maybe a thread takes me down a different path.
- 25:34Speaker 2: Like I said, I'm an electrical engineer, I'm doing go
- 25:36Speaker 2: to market marketing alliance is projects like yeah, exactly. One
- 25:42Speaker 2: of the things that I think I read in the
- 25:44Speaker 2: book is you said something to the effect of the
- 25:46Speaker 2: best global leaders don't assume they understand people.
- 25:49Speaker 3: They stay curious. And I thought that that was was really,
- 25:53Speaker 3: really good.
- 25:54Speaker 2: So, you know, I think for me one of my
- 25:57Speaker 2: biggest takeaways from Beyond Borders is that strategy, technology, process,
- 26:03Speaker 2: they're only part of the equation, and that organizations succeed
- 26:08Speaker 2: because people understand one another, they build trust, they navigate
- 26:12Speaker 2: their differences, and ultimately they find a way where they
- 26:15Speaker 2: can make decisions together. And I think for those of
- 26:19Speaker 2: us that are leading these kinds of transformation, it's really
- 26:22Speaker 2: an important reminder, right, success isn't about designing better processes.
- 26:27Speaker 2: It's about understanding that people who bring those processes to life. Right,
- 26:34Speaker 2: So what would be like before we leave, what's like
- 26:37Speaker 2: you one? You're one thing that you hope people really
- 26:40Speaker 2: get out of this book?
- 26:43Speaker 1: Well, when I wrote the book, it was I had
- 26:46Speaker 1: this idea, I had this story I wanted to share.
- 26:49Speaker 1: I knew there was a hidden conflict that was happening
- 26:53Speaker 1: inside boardrooms. And what I would discovered is other people
- 26:56Speaker 1: have the same thing. The response I get is amazing.
- 27:00Speaker 1: What you and I are talking about other people in
- 27:02Speaker 1: the same message resonates with other people. It's resonating right now.
- 27:06Speaker 1: It's over a month since the book was released. It's
- 27:08Speaker 1: sold twenty five different countries have purchased it. It's a
- 27:11Speaker 1: variable globally in your local Amazon dot DE, dot BR
- 27:16Speaker 1: dot JP, wherever you are, it's it's a variable locally.
- 27:20Speaker 1: It was one of Amazon's top new releases. I was
- 27:23Speaker 1: amazed by the response. So what I wanted to get
- 27:25Speaker 1: out of it was just sharing it. And I'm humbled
- 27:29Speaker 1: that the messages actually resonate where am I and I
- 27:32Speaker 1: at now, I'm just I'm now scared that I did
- 27:36Speaker 1: the topic justice because it's such an important topic. I'm
- 27:40Speaker 1: worried that I didn't do enough for it and maybe
- 27:43Speaker 1: you know, starting.
- 27:44Speaker 2: The conversation like is such a such an amazing thing.
- 27:48Speaker 2: I mean, I feel really privileged to call you a
- 27:52Speaker 2: friend and that you, you know, shared the book with me,
- 27:57Speaker 2: and that I got to be you know, part of
- 28:01Speaker 2: you being able to evangelize that hey, this is an
- 28:04Speaker 2: important topic. You know. The other thing that I find
- 28:06Speaker 2: interesting before I let you go is we haven't really
- 28:08Speaker 2: talked about s and OP or planning, demand planning, or forecasting.
- 28:12Speaker 2: Because for me, this like the whole time I'm reading
- 28:15Speaker 2: the book, and I loved your anecdotes because I am
- 28:17Speaker 2: a planner, But I kept I kept going back to
- 28:19Speaker 2: I think that this applies not just to business, but
- 28:23Speaker 2: to life in general.
- 28:25Speaker 1: Right, So if we didn't talk about all the anecdotes
- 28:27Speaker 1: and stories, people have to buy the book to read those.
- 28:30Speaker 1: There's some good ones in there, there are there's.
- 28:32Speaker 3: Some great ones.
- 28:32Speaker 2: The little engine that could and build your own adventure,
- 28:36Speaker 2: and absolutely if people want to they want to know more,
- 28:41Speaker 2: They want to have a conversation with you, they want
- 28:43Speaker 2: to get to know you.
- 28:44Speaker 3: What's the best way for people to reach you?
- 28:46Speaker 1: Just reach out to me at Wilson Demand at gmail
- 28:49Speaker 1: dot com. You can find me there as well, or
- 28:52Speaker 1: Eric ATIBF dot org. However you want to read me.
- 28:55Speaker 1: LinkedIn is probably the best way to find me. I'm
- 28:57Speaker 1: all over LinkedIn. I love sharing. If you're on LinkedIn,
- 29:01Speaker 1: find me on LinkedIn and we'll be able to have
- 29:05Speaker 1: each other's networks and follow you back.
- 29:07Speaker 3: I love it. I love it.
- 29:08Speaker 2: We'll also make sure that we include some links to
- 29:12Speaker 2: you and to the book in the show notes.
- 29:15Speaker 3: So all right.
- 29:17Speaker 2: Unfortunately our thirty minutes has passed, so for those listening,
- 29:22Speaker 2: if you would like to continue the conversation with me,
- 29:24Speaker 2: you can find me on LinkedIn.
- 29:26Speaker 3: That's the easiest.
- 29:27Speaker 2: I'm always happy to connect continue the discussion. Before we wrap,
- 29:32Speaker 2: I need to thank our sponsor, Meeboch. So. Meebok is
- 29:35Speaker 2: a global supply chain consulting and engineering firm helping organizations
- 29:39Speaker 2: bridge strategy and execution across the end to end supply chain.
- 29:44Speaker 2: We work alongside our clients and customers to design, to implement,
- 29:48Speaker 2: and to optimize supply chains that deliver measurable business outcomes
- 29:53Speaker 2: in the real world. So thanks again for joining us
- 29:57Speaker 2: and we will.
- 29:57Speaker 3: See you next time on Speaking of SUPPLYTI.
- 30:00Speaker 4: Thank you you've been listening to Speaking of Supply Chain
- 30:08Speaker 4: a meboch podcast. Keep connected with us by subscribing to
- 30:11Speaker 4: the show in your favorite podcast player.
- 30:13Speaker 1: If you like what you've heard, please rate the show.
- 30:15Speaker 4: That helps us to keep delivering the latest in supply
- 30:18Speaker 4: chain information.
- 30:19Speaker 1: Thanks for listening. Until next time.