Latest / The Buyer & Seller Podcast with Fexingo: Business Brokers, Exits, and Private Sales Explained
How a Bakery Sold at 15x EBITDA with Recipe IP
Episode 48 of The Buyer & Seller Podcast dives into the sale of Sweet Rise Artisan Bakery, a regional bakery chain that sold for 15 times EBITDA by turning its recipes and processes into defensible intellectual property. Lucas breaks down how the owner, Maria Contreras, documented every recipe with precise measurements and temperatures, trademarked the brand name and product names, and secured trade secret protection for her sourdough starter process. Luna questions whether this approach works for every bakery and highlights that the buyer was a private equity firm looking to roll up artisan…
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