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E36 How to Close More Sales with Balve Bains
Episode Summary
In this episode, host Granger Forson sits down with Balve Baines, founder of Purple Square AI, to explore how conversational artificial intelligence is transforming guest experiences in the independent hospitality sector. Balve shares his transition from a 15-year career as a corporate presenter to launching a digital startup after recognising the heavy, repetitive administrative burden hotel staff face daily. They discuss the power of releasing "good enough" software over chasing perfectionism, using AI to give staff time back for human connection, and a deep-dive sales…
The skinny
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