Latest / The Sell Like A Leader Podcast
How Analyzing Your Buyer Data Can Unlock Your Next Growth Opportunity with Thomas R. Leidigh - Ep 32
David Kreiger sits down with Thomas R. Leidigh, CEO and founder of Infinity, to unpack one of the most overlooked growth levers in sales: the buyer data hiding in your existing customer base.
After 30 years of building high-performing inside sales teams, Tom has seen the same pattern repeat itself—companies chase new logos while leaving millions in untapped revenue sitting inside their own accounts.
In this episode, Tom breaks down how analyzing your buyer data can reveal:
Which customers are primed for upsell and cross-sell
What unmet needs exist that your customers haven't voiced yet
Where…
The skinny
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