Retail Tech Startup of the Month | How Botify Helps Brands Win in Generative Search
In the first edition of Omni Talk’s new monthly series, Chris Walton and Anne Mezzenga team up with AWS’s Daniele Stroppa to spotlight the Retail Tech Startup of the Month—and the inaugural winner is Botify.
Learn how Botify helps brands improve discoverability across both traditional and generative search engines by going beyond SEO to optimize content visibility for bots and agents. Discover why Botify’s approach is a big win for brands navigating the evolving consumer search landscape, and how it also helps reduce operational costs.
Key moments from the interview:
00:00 – Intro to new Omni…
The skinny
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