How Albert Heijn Is Winning with Gen Z and Generative AI | Sjoerd Holleman Live at WRC 2025

Omni Talk Retail · May 15, 2025 · 10m · transcript

Live from the Grand Ballroom Foyer and the VusionGroup Podcast Studio at World Retail Congress 2025, Omni Talk catches up with Sjoerd Holleman, SVP and Executive Board Member of Albert Heijn, to talk digital grocery, personalization, and why the company calls itself a "food tech" leader. Holleman reveals how the grocer balances the needs of 4.7M unique weekly customers across generations—leveraging everything from GenAI assistants to a booming loyalty app ecosystem.

⏱ Key Moments:

0:33 – Meet Sjoerd Holleman: Background and Albert Heijn overview

1:14 – Albert Heijn as a “food tech” company…