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MAP 097: Why You Should Never Use the Boost Post Button on Facebook
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This week you'll learn why it's never a good idea to use the Boost Post button on Facebook. I'll walk you through the importance of choosing the correct Objective right from the start of a campaign, and the best way to accomplish your goals via Facebook ads.
Think of Boost Post more like a Donate button, where you're basically just donating your money to Facebook. If you want to advertise on Facebook, and actually get results, then you need to do it a different way. But it starts with understanding how the Boost Post button works.
Not sure about you, but I'm guilty of using…
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