Latest / Off the Bench - London / What’s REALLY Happening in Downtown London?
Transcript
- 0:00In 2024, we saw 1 .18 million people come downtown
- 0:04just for events. Damn. Yeah. It's a big number.
- 0:08That's huge. And when you tell people that, they're
- 0:09like... Ladies and gentlemen, allow us to reintroduce
- 0:18your hosts, Malcolm the Milkman Noel and Scott
- 0:23the Visionary Home. This is the show where life
- 0:30and sports collide. Monday night lights and the
- 0:34ball comes alive. The bait's getting loud while
- 0:37the fans all arrive. From the rink to the field
- 0:39to the court where it's live. Breaking down the
- 0:41plays while we rocking with the crowd. Waterwall
- 0:43TV showing every big play. Half price wings while
- 0:47the highlights replay. 650 well shots got the
- 0:50whole place vibing. The staff in the city keep
- 0:52the whole ball. Grab a drink and take a seat.
- 1:03Malcolm the Milkman, Noel the Milkman always
- 1:06delivers. He's got the visionary home with the
- 1:11taste you might shiver. Talking sports, talking
- 1:15life. Yeah, the story's refreshed when the game
- 1:17is on. Another episode. Back at it. It's a crazy
- 1:39day. July 1st. It's June. Oh, June 1st. Wow.
- 1:44See, I can post this episode whenever I want
- 1:47now. I know I can't. I know I can't. We have
- 1:50too many things we have to cover. June 1st. Yeah.
- 1:53It's a big day. I can't believe it's already
- 1:55June. I can. I've been waiting for this day for
- 1:58a while, actually. I got my shorts on with my
- 2:01high socks on, but like, AJ Brown just got traded
- 2:03today. Oh, yeah. I've been waiting for this report
- 2:05because it's been rumored for a little bit. It
- 2:09doesn't matter about the logistics like that.
- 2:17I'm happy as an Eagles fan that the toxic person
- 2:21is gone. Well, not just him. Jalen Hurts is a
- 2:25different story, but we won't talk about that
- 2:27today. That's what I mean. That's what I mean.
- 2:34I mean, there's bigger news. The absolutely shocking
- 2:37one. Miles Garrett. LA. Yeah. I don't know what
- 2:41the Browns are doing. Thank God for the, for
- 2:44you guys, for the Bengals. Cause like now you
- 2:47don't have to worry about him injuring your quarterback.
- 2:49Well, I think now it's Jared. They got Jared
- 2:52first, but like, that's not the same. It's not
- 2:54the same level. at this rate i'm waiting for
- 3:05an update saying that aaron donald has retired
- 3:09unretired and comes back because then you have
- 3:12miles garrett and aaron donald that well that's
- 3:16just super well written because that'll definitely
- 3:18be Matthew Stafford's last year. LA's getting
- 3:20in that position where they have players that
- 3:23are eating up both of their caps. But, hey, we'll
- 3:26see. It's interesting because they drafted a
- 3:30quarterback, but then they extended Stafford,
- 3:33obviously, so he gets mad for him a lot. But
- 3:36then everyone's like, oh, okay, well, they didn't
- 3:38draft him in his first round, so they just traded
- 3:41their next draft. They're all in. They're all
- 3:44in this year. So, we'll see. Man, we can talk
- 3:47about football a lot right now. Because a lot
- 3:51has just gone down. Like, Odell Beckham Jr.'s
- 3:53back with the Giants. That reunion. That's great.
- 3:56But, like, I think there is... Oh, yeah. It's
- 3:59true. But, like, you know, every time we've done
- 4:02an episode, we've kind of hinted when we have
- 4:04a guest. Yeah. And we have an extra chair. That's
- 4:07true, yeah. So, I can just move this sign over
- 4:10here. And I would like to invite our guest down.
- 4:14Hello, boys. Howdy, howdy. How are you guys?
- 4:17How are you doing? I'm not from the milk, man.
- 4:19But who are you? I'm Brent. Brent, okay. Okay.
- 4:24All right. I come from you. I come from downtown
- 4:26London to talk to you guys today. I come from
- 4:29downtown London. Nice. Yeah, but you live there.
- 4:31I wish I would have got the Nike note, though.
- 4:33Like, I wore my Vans. No, that's all right. Hey,
- 4:37the next time we get you on, we'll make sure.
- 4:39No, it's okay. I got Jordan's before he did.
- 4:42And then I got them and he was like, I can't
- 4:44not have them. Yeah, yeah, yeah. It's kind of,
- 4:48yeah, it's dangerous. Yeah, it's a slippery slope.
- 4:51It's like collecting Pokemon cards or Yu -Gi
- 4:53-Oh cards or, you know, sports cards, whether
- 4:57it's baseball or basketball or Jordans. Yeah,
- 4:59about a pair of Jordans. Now I have four pairs.
- 5:03Do you wear them all? Yes. Okay. Because I was
- 5:06talking to a guy who collects sneakers but doesn't
- 5:09wear them. And I was like... How do you not wear
- 5:12them? So, I'll tell you guys this as well. So,
- 5:15I have size 15 shoes. So, it is hard to find
- 5:18size 15 shoes. It's easier than it seems. It
- 5:21is. It is. So, when I have shoes, I wear them.
- 5:24So, I just can't believe people just buy them,
- 5:26throw them on a wall, and never touch them again.
- 5:28They do. They do. Like, you see all the, like,
- 5:35girls with, like, the cute shoe wraps and all
- 5:38their shoes. Yeah. My shoes don't fit on that.
- 5:41No. No, they make those wraps for women. They
- 5:44don't make them for us because we're going to
- 5:45wear our shoes. All right. Well, thank you for
- 5:48coming on the episode. Yeah, thanks for having
- 5:50me. Downtown London. Yeah. Tell us more about
- 5:52y 'all. Yeah, so I come from the Downtown London
- 5:55Business Association. So we're an organization
- 5:57that exists to... Basically make downtown a destination,
- 6:01both for businesses and for events. What we do
- 6:04is we promote the businesses that are there,
- 6:06but we also promote the events. We give people
- 6:08reasons to come downtown, to come explore, discover,
- 6:11have fun, and see all the cool things that happen
- 6:15downtown. Nice, nice. Now, how long have you
- 6:18been in this role? I've been for about 15 months.
- 6:21I started March of last year. And in that time,
- 6:24seeing some cool programs come up. Right now,
- 6:28we're doing the Shop Downtown London to Win program,
- 6:31which all you need to do is spend $15 anywhere
- 6:33downtown, put your receipt into the contest website,
- 6:37and you can win $1 ,000. Now, the cool thing
- 6:39about this is that you get $500 of that, and
- 6:42you share the other $500 with the business you
- 6:45bought from. That's huge. So you are supporting
- 6:48the business, and you're allowing them to win
- 6:50the contest as well. That's amazing. Yeah. No,
- 6:54you can enter up to 20 times a week. A week?
- 6:56Yeah. Damn. Yeah, and it runs until June 14th.
- 7:00So we're on the last two weeks of the contest
- 7:02right now. Damn. Okay. Okay. Obviously, the contest
- 7:06is going pretty good. Yeah, so the last time
- 7:08we ran this contest was in 2024. And this year
- 7:11alone, we've tripled the number of entries that
- 7:14we saw in 2024. That's interesting because it
- 7:17kind of just gives you guys the ability to track.
- 7:20where people are going downtown. Yes. And that's
- 7:26the thing, you know, there's a huge storytelling
- 7:29part to downtown and it's all in the numbers.
- 7:31So we came up with a report last year called
- 7:34the Momentum Report. And what we did is we took
- 7:36the last five years worth of data, put it all
- 7:39in a report and so that people can read the report
- 7:41and see how much downtown has improved, whether
- 7:44it's through financial improvement, through...
- 7:48investments through residential growth business
- 7:50growth things like that like to give you an idea
- 7:53in 2024 we saw 1 .18 million people come downtown
- 7:58just for events damn yeah It's a big number.
- 8:02That's huge. And when you tell people that, they're
- 8:04like, with those analytics, are you noticing
- 8:06that people outside of London are coming downtown?
- 8:08Or is it mostly the London community coming downtown?
- 8:11So we're seeing a lot come from the north of
- 8:14London coming downtown. That's one of the higher
- 8:17postal code areas. We do see people coming from
- 8:20outside of London, though. Usually in that 90
- 8:23minutes area, you know, coming from St. Thomas,
- 8:26you know, the little places where, you know,
- 8:28it becomes a day trip or a weekend trip. Fair.
- 8:30It's interesting just being able to have all
- 8:32that data. Yeah. I feel like a lot of people,
- 8:37they see these different events and stuff going
- 8:39on and they're like, oh yeah, it's just another
- 8:42festival. Not saying they're that big, but like,
- 8:45it's like, oh, Sunfest, Rift Fest, at a certain
- 8:48point everyone starts following David. That's
- 8:51Fest Fest. Yeah. Yeah. Well, and the same things,
- 8:54you know, and if you... Once you guys start doing
- 8:57new, interesting things. Yeah, exactly. And,
- 9:02you know, we see, you know, one of the cool things
- 9:04is these festivals is that there are local businesses
- 9:07a part of it. You look at Rides on Richmond,
- 9:10that's Dos Tacos. He puts that on. He stays open
- 9:14for the events. He sees lots of people. Look
- 9:16at Sunfest this year. You've got Alpenino's,
- 9:18the downtown sandwich shop. Yes. They're going
- 9:20into the park this year to set up shops so that
- 9:23you can go. Oh, wait, what? Yeah. Okay. Okay.
- 9:26Damn. Yeah, exactly. And then you look at Taco
- 9:29Fest. You know, you've got the Bury a Taco place
- 9:32in the market that comes out for Taco Fest. You've
- 9:34got all these other places that come and set
- 9:36up at these festivals. So, you know, people talk
- 9:38about when they go to these festivals that they're
- 9:41just at that festival. They don't see anything
- 9:43else. And so that's why some of these festivals
- 9:45are really cool because they're bringing downtown
- 9:47to you through the festival. So it's giving you
- 9:49an opportunity to taste their food. I remember
- 9:52once it was Taco Fest. I had the Big Mac taco
- 9:55from Dos Tacos. And I was like, oh, OK, like,
- 9:57where is this place? I need to have this more
- 9:59in my life. That's fair. That's fair. Yeah. So
- 10:03obviously you work at downtown London. What's
- 10:06your favorite taco place? There's a few in downtown
- 10:08core. There is. There is. I'm going to grill
- 10:11you a lot. Like, where is your favorite this
- 10:14or what's your favorite that? So where's your
- 10:16favorite taco place? I'm just... You know what?
- 10:18There's just too many places to say I have a
- 10:21favorite. Smart answer. Smart answer. But, I
- 10:24mean, you know, we've got Las Lobos. We've got
- 10:27Grill 23 in the Talbot Center. We've got Burrito
- 10:30Taco in the Market. We've got Dos Tacos. We've
- 10:33got the Mule. Like, if you want tacos, you can...
- 10:36There's the new... I forget the name of the place,
- 10:38but it's right across the street from us. There's
- 10:40taco places all throughout. Matcha. Yes. Whoa,
- 10:44now it can't come out of my tongue. Laka charlaka?
- 10:47Yes. Ish. Something like that. Something like
- 10:50that. Something like that, but it's not. Don't
- 10:52quote me on that. But, you know, that's the great
- 10:54thing about downtown is you can go for Korean,
- 10:57you can go for Mexican, you can go for Filipino,
- 10:59you can go for Vietnamese, you can go for Italian,
- 11:02you can go for fine dining, you can go for street
- 11:04food. Like, there is so much variety, and that's
- 11:07what I really love about downtown. For me personally,
- 11:09like, downtown London has very... like shown
- 11:12what multicultural london really is yes it's
- 11:16not a lot of franchises in the downtown core
- 11:18it's a lot of like the mom and pops like i look
- 11:21at church key garlics tasting room winks molly
- 11:26blooms like all these other places like i know
- 11:28molly's is kind of a franchise yeah but like
- 11:30they kind of converted that franchise into more
- 11:33of a mallard version yeah yeah so a lot of these
- 11:36downtown cores show what london has to offer
- 11:38and then you add the festivals on top of that
- 11:40yeah there's uh you know it's uh it's gonna be
- 11:43a crazy summer for downtown london just because
- 11:45we we're seeing a lot more festivals this year
- 11:48and now with The market's done with their construction
- 11:51in the market square. We're going to see more
- 11:53happen there. But, you know, you've got, you've
- 11:55got, there's the Jerk Festival. There's an Ampanada
- 11:57Festival. There's a Pumusa Festival. Junina.
- 12:01I probably mentioned the Taco Festival already.
- 12:04There's a Beer Festival. Okay. Yep. Like Home
- 12:07County Festival. Two days of that. Rocks at the
- 12:09Park. Like there's not just food. There's great
- 12:12music. There's great multicultural events that
- 12:15really showcase. how cultural London is. So true.
- 12:19So true. Yeah. So I saw the, the fest. Yep. And
- 12:24it bring back Gus Mack. That is a must. That
- 12:27is a must. I talked about, we need to bring that
- 12:29back in some capacity. Gus Mack was huge. And
- 12:32that, I know this is before your time. This is
- 12:35before, because you're not from London, right?
- 12:37No. Yeah. Oh, yes, yes, yes. So it was, there
- 12:39was, there was scooping up in Gus Mack. Yeah.
- 12:42Gus Mack was at Victoria Park. Yeah. And many
- 12:45courts to run through basketball. And then Hoop
- 12:48It Up was at Western Fair. And those are great,
- 12:51like, for the kids, especially, like, you finish
- 12:53the school year, and then next thing you know,
- 12:55you're in a tournament. So, like, that was cool.
- 12:57But, like, we need to bring that back. Do you
- 13:00want to take this offline and chat about it?
- 13:02We can talk. We can talk. We can talk. I like
- 13:04this. I like this. Soccer too, FIFA. You know,
- 13:07that's going to be big this summer, right? Is
- 13:09there anything that you guys are doing? So there's
- 13:11a community celebration that's coming to London.
- 13:13We're one of a handful of spots throughout Canada.
- 13:16And so on July 4th, Victoria Park, there's going
- 13:18to be a big FIFA celebration happening downtown.
- 13:20Sweet. Damn. And of course, you know, FIFA is
- 13:24going to be taking over all the restaurants and
- 13:26pubs too. Till four o 'clock in the morning.
- 13:28Thanks Doug Ford for that. Four o 'clock in the
- 13:31morning. You know, there are some that are very
- 13:34into it and want to do it because, you know,
- 13:37that is, that is, that is their clientele. You
- 13:41know, and that's the thing, right? And that's
- 13:46the thing is that it's up to the establishment,
- 13:48you know, but we will see like there's a Frankenfurters
- 13:51and Winks, I believe have both said that they're
- 13:53extending their time. I can definitely see Adam
- 13:55Winkler doing that and being like, you know what?
- 13:584am. Yeah. But it's probably going to get back.
- 14:01Yeah. Next thing you know, he'll just do 24 hours
- 14:04and then serve breakfast. Knowing him. They do.
- 14:06They do. Tuesday nights, half -rice nachos and
- 14:09rock and roll bingo. Oh, my God. It's a good
- 14:12time. Oh, my God. Yes, yes. So, can we just do
- 14:15food episode, guys? We could just, like, jump
- 14:18from... I know the first... I know the first
- 14:21place we would do an episode, though, and it's
- 14:23because you have never experienced it, and I'm
- 14:26hurting. Every single time I talk to someone,
- 14:28they haven't experienced it. And you both haven't
- 14:31experienced it. It's Hell's Craft Burger. It's
- 14:33the best burger in the city. And I challenge
- 14:36y 'all to find me a better place. Other than
- 14:39Craft Pharmacy. Other than this place. No, no,
- 14:43no, no. That's what it comes down to. Did you
- 14:46guys do the United Way Burger Battle last summer?
- 14:48Did you have a look at that? So, yes. Yes. It
- 14:52was funny how that actually worked. Did you guys
- 14:55put that on? No. So United Way puts it on. We
- 14:58just promoted the downtown restaurants that were
- 15:00taking part of it. Okay. Same thing like with
- 15:02Londonlicious. Londonlicious is across the city,
- 15:04the whole city. We just helped promote downtown.
- 15:06I would love to talk to the person about Londonlicious,
- 15:09but that's a different story. No, the United
- 15:11Way one was great because that's how I got my
- 15:13wife to try the Kraft Farm or the Kau's Kraft
- 15:16Burger. Okay. Because we were at Bungalow. Yep.
- 15:19And then they're like, well, here's our entry
- 15:21for the burger. And I looked at it. I was like.
- 15:24your entries wasn't what I wanted. And I was
- 15:27just like, Housecraft Burger. I was like, do
- 15:29you want to participate in this contest? And
- 15:31my wife's like, yeah, sure. I was like, we're
- 15:33leaving. And we went to Housecraft Burger. She
- 15:35got a burger there. And she said the exact same
- 15:38thing. It's one of London's hidden gems that
- 15:41people don't know about. And it's, I'm sorry,
- 15:43it's a pink house. Yeah, it's so small. Yeah,
- 15:47yeah. So I know this isn't supposed to be like
- 15:50a food episode, but like. It's going to be a
- 15:53food episode now. So downtown, obviously, you
- 15:56all drive past that place. It's like the big
- 15:59house all the time. What kind of things do you
- 16:02guys do to get people going? Yeah, so one of
- 16:06the things that I talked about was the Shop Downtown
- 16:07program. Another thing is our trail program.
- 16:10So we do about four to five different trails
- 16:12a year. For this year, earlier this year, we
- 16:15did a wellness trail in the beginning of the
- 16:16year because, you know, new year, new me. And
- 16:18that featured, you know, a lot of wellness. So
- 16:20it was like... Massage therapy, physiotherapists,
- 16:23psychologists, but also eating healthy too. So
- 16:26restaurants and places like the Green Window
- 16:29that really cater to the healthiness. And so
- 16:31what the trail program is, is it's really a self
- 16:34-guided tour where you get to go visit these
- 16:36places on your own. Then you use a website -based
- 16:40app to check in. It's all geolocation, so it
- 16:43knows when you're at that place. You check in.
- 16:45you get points for that check -in. After you
- 16:47received enough points, you can redeem those
- 16:49points for prizes. And a lot of the prizes are
- 16:52downtown dollar gift cards, which are used at
- 16:54over 200 different locations. And so like right
- 16:57now we have the patio trail. Downtown is great
- 17:00for patios. You know, there's Barney's, there's
- 17:03the Mule, which was the top patio of last year
- 17:07in Canada. Was it actually? Yeah. They're like
- 17:10courtyard patio. There's the rooftop patios.
- 17:13Like don't even get like we need more rooftop
- 17:15patios in London. Yeah, I agree. So what our
- 17:18trail does is it introduces you to all the patios
- 17:21that are downtown. So not all of them, but the
- 17:23participating ones. There's 35 feet of checkout.
- 17:26So you go to these patios, you check in, you
- 17:28get points. Then you redeem those points for
- 17:31gift cards and also swag. Things like the T -shirt
- 17:34I'm currently wearing. But we also have key chains
- 17:37and bags and other. gift cards that we're looking
- 17:40at including as well for other restaurants and
- 17:42things like that. And so this is an opportunity
- 17:44for you to go out and explore. And it's not like
- 17:47we're giving you two weeks. You have until the
- 17:49end of August to go and explore the Pandas. It
- 17:51takes a minute. Yeah. We want you to go sit,
- 17:56enjoy, take in the sun, have some drinks, have
- 17:58some food. Because I mean, with things like that,
- 18:01you know, it's always going to be the people
- 18:02that try and gain the system. Going there, it's
- 18:06like a... Pokemon Go, whatever. But you'll have
- 18:11the people that are like, oh, no, let's just
- 18:13take the whole list and just check one at a time.
- 18:16Every few weeks we'll go to a patio. Exactly.
- 18:19Exactly. And, you know, it's a great opportunity
- 18:21to check out and look at the list and be like,
- 18:24oh, I didn't know this place had a patio or I
- 18:26didn't know about this place. Then at the end
- 18:28of June, we're doing the Sweet Treat Trail. So
- 18:32we're talking cookies. We're talking ice cream.
- 18:34We're talking. Bubble tea. We're talking bakeries.
- 18:37We're talking patisseries. We're talking anything,
- 18:39anything that's sweet. You know, you're going
- 18:41into black walnut. You go in for that. What is
- 18:43it? The crescent? The donut? The donut, you know?
- 18:46This is like a food episode right now. Man, my
- 18:48mouth is watering. Yep. Yep. Exactly. And it
- 18:52works on the same basis where, you know, it's
- 18:54self -guided. You get to check it out at your
- 18:56own time and leisure. But then we also give you
- 18:59gift cards so that you can go back to these positions.
- 19:02You know? Kind of check out everything. go to
- 19:05go back to the ones that you wanted to or even
- 19:07check out other new ones on the next trail yeah
- 19:10yeah yeah we will usually do a grand prize too
- 19:13and i know for the patio trail you can get a
- 19:15250 gift card that's our big big prize at the
- 19:18end of it so that's right yeah it's cool you
- 19:21can just see like seeing that list of patios
- 19:24it's like the amount of times where you're like
- 19:26oh let's let's go to a party let's go get a sweet
- 19:28let's go get a burger yeah like just be going
- 19:32i'm working for places in london It's just the
- 19:35same, same spot because they have the best SEO.
- 19:38Yeah, yeah, yeah. You don't notice all these
- 19:41little, little things. The one thing for me that
- 19:45I've noticed, though, is that there's people
- 19:47like you who will Google things, but word of
- 19:50mouth travels a lot faster. And if more people
- 19:52have that experience and then being able to,
- 19:55like, you wouldn't have known about Craft House
- 19:57Burger because it may not show up in your SEOs.
- 19:59But I'm telling you, the best burger in the city
- 20:02is... I need to get a contract with Scott Berg
- 20:04at this rate. You know, let's have a meeting
- 20:07with them tomorrow. Sponsorship dollars. Let's
- 20:09get this. But like, I believe that people who
- 20:13Google things are missing out on a lot of hidden
- 20:16gems. And like having programs like you, like
- 20:19you guys that you guys do with the trail exposes
- 20:21the ones that are not technology savvy, in my
- 20:25opinion. There's a lot more out there. There
- 20:29is. And the other thing to think about too, is
- 20:31that there's a lot of businesses that have long
- 20:34staying power that have been downtown. One of
- 20:36the biggest things on our social media that we
- 20:39do to promote, we do grand openings, but we also
- 20:42do anniversaries. And people love both of those
- 20:44because they love seeing what's new, but they
- 20:46also love to see what's been, what's stayed.
- 20:48And, you know, just this week we were at Addicted
- 20:52Tattoo. They've been downtown for 30 years. We
- 20:55just went to a studio age artist group, which
- 20:58is. Hair, barbershop, things like that. They've
- 21:01been in their spot for 20 years. You've got David
- 21:03E. White's, the menswear, five years. You've
- 21:07got places that have been downtown since downtown
- 21:09started, really. It's really cool to see the
- 21:13legacy that these places have lost. Now, in your
- 21:16position, have you noticed in this last year
- 21:19the economy hit everybody? Has there been a decline
- 21:23in people coming downtown or even just... interacting
- 21:27on your social media because they don't want
- 21:29to. Yeah, no, you know what, you know, there
- 21:31is there's a decline. But what that is causing
- 21:33people to do is it's causing people to be more
- 21:35choosy with their dollar, you know, and so that's
- 21:37why we're here to promote those businesses. We're
- 21:41here to shine a spotlight on them, show people
- 21:43why they should be going to X restaurant or Y
- 21:46restaurant or even like this retail place or
- 21:49this hair salon or bookshop or massage therapy.
- 21:53You know, there's there's so many different businesses
- 21:55downtown. And, you know, people are being choosy,
- 21:58but, you know, they're making the right choice.
- 22:00And you know what? We aren't seeing such a bad
- 22:02of a decline. We're waiting for a few numbers
- 22:04to come in right now. But, you know, overall,
- 22:07downtown has been quite steady with with with
- 22:09its growth. It's good. That's good. And then
- 22:12the other thing that I've noticed is people have
- 22:15been a little bit more choosy. People love to
- 22:17give back charity. Yeah. And I know this week
- 22:20coming up, we have. Rocket IMS. And I heard that
- 22:23you guys did a huge donation towards that. Yeah,
- 22:26so we are a sponsor of them. I think we've been
- 22:29a sponsor almost every year for it. And we also
- 22:32help promote them as well. And, you know, we
- 22:34love charity events. We love giving out downtown
- 22:38dollar gift cards for silent auction items, for
- 22:40prizes, things like that as well. And it's pretty
- 22:42easy to, all you have to do is contact us. Tell
- 22:45us about your event. If you're hosting your event
- 22:48downtown, we want to promote it. We want to see
- 22:50your event succeed. Fair. Fair. It's nice that
- 22:54you guys like actually get involved with that
- 22:56good thing. And you're like, you want it. If
- 22:58it's not even that people reach out and you're
- 22:59like, no, no, no, please reach out. Oh, I spend
- 23:02a lot of time. I have, I have this. So there's
- 23:05three people in my department. One of them does
- 23:07social media. The other one does our website
- 23:09and our design. And then there's myself. I spend
- 23:11a lot of time on social media, just finding.
- 23:14New businesses, but also like seeing what events
- 23:17are taking place, what charity things are going
- 23:19on so that I can message them and be like, hey,
- 23:22did you know we have this program or we can promote
- 23:25your event or we can promote your business? All
- 23:28we do is ask them to just reach out to us. And
- 23:30like one of the easiest things that we tell people
- 23:33is just tag us. Tag us on your social media.
- 23:35We're at Downtown London. We see it. There's
- 23:38so many eyes that watch our social media feeds,
- 23:41so we see every tag. And if it's applicable to
- 23:43downtown, if you're a business downtown, you're
- 23:45an event downtown, we will share it out. That's
- 23:48huge. Good to know. Good to know. Yeah. We would
- 23:50love to go downtown and let's do a road trip.
- 23:52I'm down. Get it set up. We'll block the street.
- 23:55Yeah. Yeah. Let's just put some construction
- 23:59codes out. Like, oh, they're going to do a destruction.
- 24:02It's just London. At this rate, we need to get
- 24:04you guys a t -shirt that shows all the construction
- 24:06in downtown London so people can avoid it. There's
- 24:09actually a lot less this year. Actually, downtown
- 24:12London. Yeah, you're right. You also have to
- 24:14look at it, too, is that it's creating for future
- 24:17projects so that, you know, they're expanding
- 24:20the sewer. I know people don't love talking about
- 24:22this, but they're expanding the sewer so that,
- 24:25you know, 70 ,000 more people can live downtown.
- 24:28Yes. Because they see the growth. We've seen
- 24:30all the buildings that have been coming up. And,
- 24:32you know, there's more people choosing to live
- 24:34downtown. Being born and raised in London, remembering
- 24:36what it used to look like downtown to what it
- 24:38is now, it's literally day and night. And, like,
- 24:41there's a lot. I grew up in Hyde Park. There
- 24:44was a cornfield behind me. And now there's...
- 24:47Like, all of that between, like, Hyde Park and
- 24:51Baldersboro, like, everything back there wasn't
- 24:55there. Yeah, true, true. And then, obviously,
- 24:57we got the London Knights and we got the London
- 24:58Majors. Yep. are two great draws to young people
- 25:01downtown. Are you working with both of them?
- 25:04Yeah, so we did a lot with the London Knights
- 25:06this past year where we came in as a sponsor
- 25:09so that we were able to take some of their digital
- 25:12assets to showcase downtown. So if you're at
- 25:15a game, you might have saw us on the 360, saw
- 25:18some things to entice you to go and check out
- 25:21other things happening downtown. We also worked
- 25:23with another company called Anthem that created
- 25:26a playoff app for the Knights this year. And
- 25:28so... We worked with them to put a lot of downtown
- 25:32London prizing so that we had like gift cards
- 25:35from like Winx and Early Bird and Fitzrays. And
- 25:39we had London Chiropractic throw in a few different
- 25:42things. And so through the app, you're able to
- 25:45guess how many points were going to be scored,
- 25:48how many shots on goal. Oh, that was it? Yeah.
- 25:51Okay. Yeah. And so through that, we helped sponsor
- 25:55that and get some prizes out there. So we had
- 25:57quite a few people win prizes and got a chance
- 26:00to enjoy downtown. That's amazing. Yeah. And
- 26:03then last, last year we worked with the city
- 26:08and Dundas place on the night's courts, the outdoor
- 26:11viewing that we had for the playoffs, which was
- 26:13super fun. Like it's always great to have people
- 26:15come out. So if we ever really wanted to put
- 26:19up like a contest or whatever, could we contact
- 26:22you and then potentially? Yeah, we'd love to
- 26:25help you guys out. Okay. Okay. I have a lot of
- 26:27ideas. You know, I know United Way had their
- 26:30own burger competition. You know, it might be
- 26:33nice to have another one. You know what? They're
- 26:34the summer burger. Maybe we look at the winter
- 26:36burger. That's what I'm talking about. You know,
- 26:37get some peppermints and different flavors in
- 26:40there. I'm just saying. Yeah. Tons of opportunities.
- 26:43So many different options. If everyone just has
- 26:47one burger that they're mentoring, maybe they're
- 26:51like, Bob, they beat us with this style. Maybe
- 26:54we'll do that next time. I'll just constantly
- 26:57do it more often. Yeah. Well, you know, there's
- 27:00a ton of ingredients out there. And you know
- 27:02what? I'm not scared. If you're going to throw
- 27:03peanut butter on a burger, it better be good.
- 27:05Hey, at one time, I used to be against that.
- 27:10That seems like a normal topic. Yeah. Right?
- 27:12Yeah. You want to throw in some crunchy chili
- 27:15oil? Let's do it. What was the restaurant that
- 27:18did the first one in London? Prince Al's. Prince
- 27:21Al's had the famous peanut butter burger. It
- 27:24was to die for. Obviously, it's not around anymore,
- 27:27and I wish it would come back, but... Oh, my
- 27:30God. Yeah. Man, we're going to have to do a...
- 27:36Yeah, it's a Mexican house now. So we're definitely
- 27:41gonna have to do another episode at a food establishment
- 27:44with you. Yeah, please. But it's on downtown
- 27:49London. Obviously Clubhouse is another great
- 27:53location. We've done amazing work here at 100
- 27:56Kellogg, providing, putting together so many
- 27:59different things all under one roof. It's true.
- 28:01The other thing is like, it kind of expands downtown
- 28:04London. We're not that far from downtown London,
- 28:07right? We're just a bus ride away. Your range
- 28:10might have to expand a little bit more, though.
- 28:12Because downtown London used to be Adelaide and
- 28:16Dundas. And then it kind of shifted over there.
- 28:19There is another business site, I'm assuming,
- 28:22over here. Yes, yes. There's Old East Village.
- 28:25Yes. I'm just saying, we're okay with you guys
- 28:28expanding a little more. Hey, we don't need no
- 28:33Kanye or no Drake and Kendrick battle. Next year,
- 28:37you know. You're dropping an album, talking about
- 28:40downtown London. Probably a mixtape, you know.
- 28:42I don't know if I got the full album. You heard
- 28:45it here first. Mixtape coming. No, no. We love
- 28:52all the different areas of London. We find that,
- 28:54you know, each has their thing, and we're all
- 28:58here to create a great destination of London,
- 29:02you know. Since you're the art of London. Yes.
- 29:06More people come here than more of those just
- 29:08drawn into the city. And then obviously if people
- 29:12are like, there's all these cool things, let's
- 29:14explore the rest of London. Exactly. Right. And
- 29:17you know, we have great partners like Tourism
- 29:20London that does a great job of promoting the
- 29:22entire city. And you know, they, they really
- 29:25look at all the different events that happen
- 29:27throughout the city and they're a great partner
- 29:29with us for downtown events, but they also, you
- 29:31know, push people to all areas of London. All
- 29:34just depends on what's going on. And, you know,
- 29:36there's tons of great stuff happening all throughout
- 29:38the city. And we love getting out and exploring
- 29:41our own city. Like, it's so great just to have
- 29:43a little staycation. You know, you can stay here
- 29:45at the Hard Rock Hotel and get out and explore.
- 29:48All these posters that we used to have. I feel
- 29:54like it was so on your organization. They would
- 29:57just go into all the business posters of just
- 29:59all of the different events happening. Yeah,
- 30:01we still do that to this day. You do it every
- 30:04month, right? Every month, what we do is we ask
- 30:07people to submit their events to us, but then
- 30:09we also take a couple days out of our schedule
- 30:11to go and look for those events. We scour websites,
- 30:15we scour social media, we talk to people, and
- 30:17we try to create the most definitive list of
- 30:20all the events that are happening through downtown.
- 30:22We put that out each month. Not only do we do
- 30:25it digitally through our website and through
- 30:27social media, but we also print copies. Canada
- 30:31Post deliver them, but we also have a team at
- 30:34our office that goes to businesses. You'll find
- 30:37them at Museum London. You'll find them at the
- 30:39hotels. You'll find them at the market. You'll
- 30:41find them throughout the city. They're really
- 30:43a great guide on showcasing what's through downtown.
- 30:47Yes, they're brief. It's what the event is, where
- 30:50it is, if there's a cost, the timing. But then
- 30:53that gives you the idea of, this sounds neat.
- 30:56You Google, you Instagram it. Now you know exactly
- 30:59what's happening. It's doing like all the information.
- 31:01It's like writing your fingertips. But you're
- 31:04not going to look it up if you don't know it
- 31:07exists. And one thing that's really great about
- 31:09downtown London, especially when it comes to
- 31:12festival season, it's very accessible because
- 31:14most of the events are free. Yes. Are free. You
- 31:17have Sunfest. You have... probably the biggest
- 31:20international music festival in london and it's
- 31:23free yes you can make a donation to help continue
- 31:27on as it as it goes on but it's free it's open
- 31:30to everybody it's actually crazy these like some
- 31:33of the people though they get coming to us like
- 31:36being from here sometimes you don't think as
- 31:39much about the artists but then you like look
- 31:41at all the international ones but actually they're
- 31:43like a number one artist in the countries that
- 31:46they're coming down Cool. Yeah. Like, I've talked
- 31:50to some of the organizers about it, man. And
- 31:53they literally go out to all these different
- 31:55countries and check out all these different bands
- 31:58and bring everybody here. So, like, when people
- 32:01go to these events, like, oh, yeah, they just,
- 32:03like, took anybody in. No. No, it's curated.
- 32:06It is a list. You know? Yeah. And, you know,
- 32:10they got the London Music Office involved, too,
- 32:12because, you know, we're the UNESCO City of Music.
- 32:14And there's going to be some local bands at Sunfest,
- 32:17too, this year. That's amazing. It's going to
- 32:18be great. Damn. Well, I know where I'm going
- 32:21with this. Sunfall is soon, right? Yes, it is
- 32:24in July. It's not July yet. I know, it's not
- 32:28July now. It's not Canada Day. It's not Canada
- 32:31Day yet, but damn. No, honestly, it's crazy to
- 32:35see how London has improved so much. And it's
- 32:37like, it's people like you who make the city
- 32:39better. And I enjoy that. I enjoy it because
- 32:41like, everyone is, let's be honest, there is
- 32:44a negative aspect of downtown London. that everyone
- 32:47talks about, but they never shine light on what
- 32:49the positives are in downtown London. It's not
- 32:52just Barneys in the summer. A lot of it is just
- 32:56being more modern and getting with the times.
- 33:01You live there. You have a soul somewhere. I
- 33:09don't know. I am also the person that... I live
- 33:14four blocks from downtown. So I'm like a block
- 33:18from downtown. Yeah, yeah. No, and I get it too.
- 33:20You know, we go, especially for tourists and
- 33:24people that are not familiar with downtown, you
- 33:26get and, you know, you're staged, you're scoped
- 33:29in, you're trying to look. So it's like, you're
- 33:31like, you know, looking and you're like, where's
- 33:33parking? Where's happening? And then you see
- 33:34something, you're like, oh, it's parking. You
- 33:36get there, it's full. So then you like give up.
- 33:38But, you know, there is a lot of parking downtown.
- 33:41There's a lot of parking garages. There's underground
- 33:44parking. You know, one of the things that I like
- 33:46to tell people, I'm like, you know, the big Renaissance
- 33:48apartment building right across from Canada Life
- 33:50Place. And everyone's like, yeah. I'm like, did
- 33:52you know that there's public parking there? They're
- 33:54like, that first like five floors of that building,
- 33:58that's a parking garage. Yeah. You can just drive
- 34:00in on the side off of. Ride out, go on in, and
- 34:04there's your parking. But because it's inside
- 34:06of a building, people don't see it. It doesn't
- 34:08look like a parking lot. And there's a lot of
- 34:11lots. And there's also free parking on the streets
- 34:14using CORE, the code CORE, versus the Honk app.
- 34:18You get two hours free parking every day. And
- 34:20it's on street parking. So there's options. I'm
- 34:23just saying, if downtown London had an app that
- 34:26was just, it was the logo, and you pressed it,
- 34:29and then you get your parking there. And then
- 34:31your event, game changer. That's half your marketing
- 34:33right there. Well, maybe if you wait till the
- 34:36fall, you might see something. My mouth is shut.
- 34:42Like you mentioned, you mentioned the perspective.
- 34:45You mentioned things like that. And, you know,
- 34:47we really try to shine the positivity. We try
- 34:50to showcase, you know, the small businesses,
- 34:52what they're doing, what they're accomplishing.
- 34:54You know, there are new places that have opened
- 34:57up that have really taken a shine. You look at
- 34:59Studio Cafe. Or CEO Cafe. I don't know if you
- 35:01guys have been there yet. It's a new coffee shop
- 35:03right on Dundas. They do events every single
- 35:06day. Do they actually? They do. Their event calendar
- 35:09is so full. You can go in there and it's a collage
- 35:12night. The next time you go in there, there's
- 35:14a DJ playing. You go there on Saturday, boom,
- 35:17you're in a run club. Like, they have so many
- 35:20different things that take place at this cafe.
- 35:22Damn. They're there, they consider themselves
- 35:25an artist space. And so they do a lot. And so
- 35:29it's a really cool place to check out. You know,
- 35:31it's things like that, that we try to shine a
- 35:33light on to show people that there is amazing
- 35:36things happening downtown. To a certain extent,
- 35:38everyone sees all like the negativity in just
- 35:43the world in general. And you actually start
- 35:46focusing on stuff. And then once you start doing
- 35:49that, Your feed will become infected with all
- 35:52positive things. All of a sudden you'll just
- 35:54be a happy person. Going downtown to these events
- 35:58all the time. This business has been around for
- 36:0225 years. I remember going to that place. They
- 36:05just had their third anniversary. You start seeing
- 36:09those things. Exactly. You see people. Well,
- 36:16if you. Keep on going downtown. You're going
- 36:18to miss a great restaurant called David's Bistro.
- 36:21I switched it on you. I switched it on you. I
- 36:23was just about, is it going to go there? But,
- 36:26like, London has so much to offer. Downtown London
- 36:30is home to world -class entertainment. Yes. You
- 36:34want to look at the Grand Theatre. They bring
- 36:36in some of the best shows. You look at Canada
- 36:38Life Place. Like, I remember it was a couple
- 36:41years ago when they had Zach Bryan. It was, like,
- 36:45his only Canadian stop. was here in London, you
- 36:48know, and that was a 360 show. So there was like
- 36:5110 ,000 people in that arena, all just watching
- 36:55the man do his job. You know, there's, you know,
- 36:58London Music Hall, there's Centennial Hall, there's
- 37:01the Wolf Performance Hall at the library. Like
- 37:04there's all these really cool places. And you
- 37:06know what? It may not be a big name that you
- 37:08and I know, but to someone else, it's their world.
- 37:11It's a huge artist in their mind. And honestly,
- 37:14you can go. to at least four or five events every
- 37:19night if you put your mind to it. It's true.
- 37:20There's so much going on. It's true. And like
- 37:22the renovation at the London Music Hall puts
- 37:25so much pressure on Canada Life Place. Go ahead.
- 37:28Go ahead. Call it what you want to call it. Okay.
- 37:30For me, it's a JLC. John Labatt Center. I worked
- 37:34there. It was a JLC. It makes it very hard to
- 37:37keep changing it because then when you worked
- 37:39there, it was Budweiser Gardens. And now it's
- 37:42Canada Life Place. JLC sounded so great. Yeah.
- 37:46I miss those. Just go back, please. Go back.
- 37:50CLP. CLP. No, JLC. Just rolls out of the tongue.
- 37:54Or, no, I didn't like it when you were there.
- 37:56I will say, though, one of the cool things with
- 37:57that name when it was Budweiser Gardens is that
- 38:00when we had WWE, was it WWE? Was it WWE or AEW?
- 38:07AEW. When we had AW, not this last show, but
- 38:10the show previous. Yeah. The top guy took a picture
- 38:14of the inside of the arena and he wrote, my favorite
- 38:17garden is the beer garden. And we're like, thank
- 38:20you. Hey, they said they're coming back every
- 38:22year now. So yeah. Yeah. And now WWE is coming
- 38:26down this year too in the summer as well. Yep.
- 38:29So wrestling is getting bigger. I'm telling you.
- 38:32Hey, women have their live reality TV shows.
- 38:36There's nothing wrong with a little bit of reality
- 38:38TV show in WWE. It's more entertainment than
- 38:42wrestling. It's just, it's a so popular that
- 38:44people hit each other with chairs. It's what
- 38:46we're all thinking. I'm just saying. Yeah. Well,
- 38:50thank you. Thank you. Thank you. Yeah. Thanks
- 38:52for having me in guys. I really appreciate the
- 38:54opportunity to talk about the community that
- 38:57we live in, especially the downtown aspect. Yeah,
- 39:00I mean, I'm going to do my plug here. If anyone's
- 39:03interested in learning any about our programs,
- 39:05things like that, we're at Downtown London on
- 39:08Instagram, Facebook, TikTok, or just visit exploredowntownlondon
- 39:13.ca. Got all your information right there. Perfect.
- 39:16Love it. Thank you. Now we're going to do another
- 39:18episode, though. Oh, 100%. We're taking this
- 39:21bad boy on the road. We have to. I'm listening.
- 39:24Two of you are just going to go head to head.
- 39:27listing as many restaurants as you can he might
- 39:31be do we just need to know it or what do we have
- 39:34to have gone to it well i mean i won't know break
- 39:38the receipts man that's tough though you'll win
- 39:44i can guarantee you have you have a little inside
- 39:48information i know i know but when your office
- 39:51when your office is downtown and you've got Places
- 39:54like Billy's Deli right across the street. I
- 39:56saw that plug. Yeah. Yeah. You know, have you
- 39:59seen the sandwiches? No, I've actually never
- 40:01been there. I've been to Squire. Yeah, Squire.
- 40:06Squire's weird. There's so many mirrors in there.
- 40:08It looks way bigger than it actually is. I remember
- 40:10the first time I went in there too. I was like,
- 40:12oh, let's just like look for a table way back
- 40:14there. Then we got, I was like, no, that's, that's
- 40:17a mirror. Actually, what we could do is on June
- 40:2014th or 15th. We do an episode at JD's due to
- 40:25the fact that it did sell. And it would be a
- 40:27good nod. Downtown London. Their burger is also
- 40:31great. It's not. I'm not sure what's happening,
- 40:36but I wish we did that for Zenza. Because Zenza
- 40:40pizza was really, really good with the old owners.
- 40:42I haven't gone back because I'm very like new
- 40:45owners. I don't know if I want to try y 'all.
- 40:47I'll give it six months. You get your things
- 40:49together. I need to hear about it. Yeah, I need
- 40:52to hear from other people. Not social media.
- 40:54Other people. You know what I mean? Oh, Zenz
- 40:57is great again or whatever. Same with JD's, but
- 40:59it would be a nice nod to do a send -off. I think
- 41:02that would be great. Yeah. Well, perfect. Yeah,
- 41:05thank you. Thank you. Thanks for joining us.
- 41:07Appreciate you guys. We'll do this again. Enjoy
- 41:09the rest of the show. Cheers.