Kathryn Wilson Built a 35-Person Agency (By Ignoring Profit) - #15

Legends of Scale · May 20, 2026 · 28m

Today we talk with Kathryn Wilson, Founder and CEO of VUE Health.

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00:00 Meet Kathryn Wilson

00:56 She Built an Agency From Scratch — Senior First

03:08 Why Most Founders Hire Too Late and Too Junior

03:20 "Lack of Leadership Is Expensive"

04:10 How to Audition 18 Directors Before You Hire One

06:27 Hiring the Chief Innovation Officer

08:28 More Expensive Per Hour, Cheaper Per Project

10:30 "We're Not Selling Sneakers — People's Lives Are at…