046 - Meat, Potatores, and Pricing: Real Talk with REBA’s Brad Schell
The multifamily housing industry is changing fast—and so is the way we manage revenue. In this episode of Rooms with Ronald, host Ronald Harrington sits down with Brad Schell https://www.linkedin.com/in/bradschell/ , head of PRM Products and Services for Real Estate Business Analytics (REBA) https://www.getreba.com/en/ , to unpack the next generation of revenue management. If you’re still relying on traditional comp data alone, you might be missing the mark.
Brad and Ronald dive deep into how predictive analytics and real-time data reshape pricing strategy in leasing and property management…
The skinny
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