Latest / Women in The Coaching Arena / 82 | The Psychology of Premium Clients for Selling 1:1 Coaching
Transcript
- 0:05Hello
- 0:06and
- 0:06welcome
- 0:06to
- 0:07Women
- 0:07in
- 0:07the
- 0:07Coaching
- 0:07Arena
- 0:08podcast.
- 0:09I'm
- 0:09so
- 0:09glad
- 0:09you
- 0:09are
- 0:10here.
- 0:11I'm
- 0:11Jo
- 0:11Lott,
- 0:12a
- 0:12business
- 0:12mentor
- 0:13and
- 0:13ICF
- 0:14accredited
- 0:14coach
- 0:15Microphone (Samson Q2U Microphone): and
- 0:15Microphone (Samson Q2U Microphone): I
- 0:15Microphone (Samson Q2U Microphone): help
- 0:16Microphone (Samson Q2U Microphone): coaches
- 0:16Microphone (Samson Q2U Microphone): to
- 0:16Microphone (Samson Q2U Microphone): build
- 0:17Microphone (Samson Q2U Microphone): brilliant
- 0:17Microphone (Samson Q2U Microphone): businesses.
- 0:19Microphone (Samson Q2U Microphone): I
- 0:19Microphone (Samson Q2U Microphone): know
- 0:20Microphone (Samson Q2U Microphone): that
- 0:20Microphone (Samson Q2U Microphone): when
- 0:20Microphone (Samson Q2U Microphone): you
- 0:20Microphone (Samson Q2U Microphone): prepare
- 0:21Microphone (Samson Q2U Microphone): to
- 0:21Microphone (Samson Q2U Microphone): enter
- 0:21Microphone (Samson Q2U Microphone): the
- 0:22Microphone (Samson Q2U Microphone): arena,
- 0:22Microphone (Samson Q2U Microphone): there
- 0:22Microphone (Samson Q2U Microphone): is
- 0:23Microphone (Samson Q2U Microphone): fear,
- 0:23Microphone (Samson Q2U Microphone): self
- 0:23Microphone (Samson Q2U Microphone): doubt,
- 0:24Microphone (Samson Q2U Microphone): comparison,
- 0:25Microphone (Samson Q2U Microphone): anxiety,
- 0:26Microphone (Samson Q2U Microphone): uncertainty.
- 0:28Microphone (Samson Q2U Microphone): You
- 0:28Microphone (Samson Q2U Microphone): can
- 0:28Microphone (Samson Q2U Microphone): tend
- 0:29Microphone (Samson Q2U Microphone): to
- 0:29Microphone (Samson Q2U Microphone): armor
- 0:29Microphone (Samson Q2U Microphone): up
- 0:30Microphone (Samson Q2U Microphone): and
- 0:30Microphone (Samson Q2U Microphone): protect
- 0:31Microphone (Samson Q2U Microphone): yourself
- 0:31Microphone (Samson Q2U Microphone): from
- 0:32Microphone (Samson Q2U Microphone): vulnerability.
- 0:34Microphone (Samson Q2U Microphone): In
- 0:34Microphone (Samson Q2U Microphone): this
- 0:34Microphone (Samson Q2U Microphone): podcast,
- 0:35Microphone (Samson Q2U Microphone): I'll
- 0:35Microphone (Samson Q2U Microphone): be
- 0:35Microphone (Samson Q2U Microphone): sharing
- 0:35Microphone (Samson Q2U Microphone): honest,
- 0:36Microphone (Samson Q2U Microphone): not
- 0:36Microphone (Samson Q2U Microphone): hype,
- 0:36Microphone (Samson Q2U Microphone): practical
- 0:37Microphone (Samson Q2U Microphone): and
- 0:37Microphone (Samson Q2U Microphone): emotional
- 0:38Microphone (Samson Q2U Microphone): tools
- 0:38Microphone (Samson Q2U Microphone): to
- 0:38Microphone (Samson Q2U Microphone): support
- 0:39Microphone (Samson Q2U Microphone): you
- 0:39Microphone (Samson Q2U Microphone): to
- 0:39Microphone (Samson Q2U Microphone): make
- 0:40Microphone (Samson Q2U Microphone): the
- 0:40Microphone (Samson Q2U Microphone): difference
- 0:40Microphone (Samson Q2U Microphone): that
- 0:40Microphone (Samson Q2U Microphone): you
- 0:40Microphone (Samson Q2U Microphone): are
- 0:41Microphone (Samson Q2U Microphone): here
- 0:41Microphone (Samson Q2U Microphone): for.
- 0:42Microphone (Samson Q2U Microphone): Dare
- 0:42Microphone (Samson Q2U Microphone): greatly.
- 0:43Microphone (Samson Q2U Microphone): You
- 0:43Microphone (Samson Q2U Microphone): belong
- 0:44Microphone (Samson Q2U Microphone): in
- 0:44Microphone (Samson Q2U Microphone): this
- 0:44Microphone (Samson Q2U Microphone): arena.
- 0:45Hello,
- 0:46welcome
- 0:46to
- 0:46the
- 0:4682nd
- 0:47episode
- 0:48of
- 0:48women
- 0:48in
- 0:48the
- 0:49coaching
- 0:49arena.
- 0:49I
- 0:50am
- 0:50so
- 0:50glad
- 0:50you
- 0:50are
- 0:51here.
- 0:51It's
- 0:51Saturday
- 0:52afternoon.
- 0:53I
- 0:53haven't
- 0:53recorded
- 0:54a
- 0:54podcast
- 0:54on
- 0:54a
- 0:54weekend
- 0:55for
- 0:55ages,
- 0:56but
- 0:56I'm
- 0:57super
- 0:57busy
- 0:57at
- 0:58the
- 0:58moment
- 0:58because
- 0:58I'm
- 0:58running
- 0:59a
- 0:5930
- 0:59day
- 1:00sprint
- 1:00right
- 1:00now
- 1:01for
- 1:01my
- 1:01clients
- 1:03and
- 1:03that
- 1:03means
- 1:04loads
- 1:04of
- 1:04offers
- 1:05to
- 1:05review
- 1:06and
- 1:06really
- 1:07ramping
- 1:07things
- 1:08up.
- 1:08It's
- 1:08not
- 1:08just
- 1:08a
- 1:08sprint
- 1:09for
- 1:09my
- 1:09clients.
- 1:10It's
- 1:10a
- 1:10sprint
- 1:10for
- 1:10me
- 1:10as
- 1:11well.
- 1:11So
- 1:12excited
- 1:12to
- 1:13spend
- 1:13the
- 1:13afternoon
- 1:14with
- 1:14you
- 1:14here.
- 1:15Firstly,
- 1:16I
- 1:16wanted
- 1:16to
- 1:16say,
- 1:16thank
- 1:17you
- 1:17so
- 1:17much
- 1:18for
- 1:18listening.
- 1:19I
- 1:20appreciate
- 1:20each
- 1:21and
- 1:21every
- 1:21one
- 1:21of
- 1:21you
- 1:22for
- 1:22allowing
- 1:23me
- 1:23into
- 1:24your
- 1:24ears
- 1:24whenever
- 1:25you
- 1:25are
- 1:25listening
- 1:26to
- 1:27this
- 1:27episode.
- 1:28I've
- 1:28been
- 1:28reflecting
- 1:29on
- 1:29my
- 1:30own
- 1:30clients
- 1:31this
- 1:31week
- 1:32because
- 1:32I'm
- 1:32attracting
- 1:33some
- 1:34wonderful
- 1:35people
- 1:35at
- 1:35the
- 1:36moment
- 1:36who
- 1:36are
- 1:37hight
- 1:37intense
- 1:38buyers
- 1:39or
- 1:39people
- 1:40who
- 1:40have
- 1:41that
- 1:41huge
- 1:42identity
- 1:43shift
- 1:44whether
- 1:44or
- 1:44not
- 1:44they
- 1:45feel
- 1:45ultra
- 1:46confident
- 1:47all
- 1:47the
- 1:47time,
- 1:48but
- 1:49they
- 1:49deep
- 1:49down
- 1:49know
- 1:50that
- 1:50they
- 1:50are
- 1:51going
- 1:51to
- 1:51change
- 1:51and
- 1:51they're
- 1:52in
- 1:52a
- 1:52real
- 1:52growth
- 1:53mindset
- 1:53of
- 1:54like,
- 1:54yes,
- 1:55I
- 1:55can
- 1:55do
- 1:55this.
- 1:56It's
- 1:56a
- 1:56slightly
- 1:57different
- 1:57mindset
- 1:58that
- 1:58I
- 1:59seem
- 1:59to
- 1:59be
- 1:59attracting
- 2:00lately.
- 2:00Therefore
- 2:01I
- 2:01wanted
- 2:01to
- 2:01record
- 2:02this
- 2:02episode
- 2:03for
- 2:03you
- 2:04on
- 2:04the
- 2:04psychology
- 2:05of
- 2:05higher
- 2:06intent
- 2:07buyers.
- 2:08I
- 2:08also
- 2:09think
- 2:09that
- 2:09it
- 2:09helps
- 2:10that
- 2:10I
- 2:10sell
- 2:11from
- 2:11a
- 2:11sales
- 2:11page
- 2:12or
- 2:12via
- 2:13chat
- 2:13a
- 2:13lot
- 2:14of
- 2:14the
- 2:14time,
- 2:14these
- 2:14days.
- 2:16They
- 2:16haven't
- 2:17taken
- 2:17loads
- 2:17of
- 2:18convincing
- 2:18to
- 2:19buy.
- 2:20They
- 2:20have
- 2:20made
- 2:20their
- 2:20decision
- 2:22and
- 2:22I
- 2:22absolutely
- 2:23loved
- 2:23that.
- 2:24Because
- 2:24in
- 2:24entrepreneurship,
- 2:25there
- 2:26is
- 2:26going
- 2:26to
- 2:26be
- 2:26decision
- 2:27after
- 2:27decision.
- 2:28If
- 2:28you
- 2:29are
- 2:29taking
- 2:30ages
- 2:30to
- 2:31decide
- 2:31on
- 2:31whether
- 2:31to
- 2:31join
- 2:32a
- 2:32program
- 2:32and
- 2:33needing
- 2:33loads
- 2:33of
- 2:33convincing,
- 2:35then
- 2:35it's
- 2:35not
- 2:36a
- 2:36good
- 2:36start
- 2:36to
- 2:36your
- 2:37entrepreneurship
- 2:38journey.
- 2:38That
- 2:39is
- 2:39the
- 2:39perfect
- 2:40analogy
- 2:41for
- 2:42high
- 2:42ticket
- 2:42clients
- 2:43and
- 2:43the
- 2:43mindset
- 2:44that
- 2:44they
- 2:44have,
- 2:44that
- 2:44this
- 2:45will
- 2:45work
- 2:46for
- 2:46them.
- 2:47It's
- 2:47worked
- 2:47for
- 2:47others,
- 2:48why
- 2:48wouldn't
- 2:48it
- 2:48work
- 2:49for
- 2:49them?
- 2:50Versus
- 2:50saying,
- 2:51will
- 2:52this
- 2:52work
- 2:52for
- 2:52me?
- 2:53And
- 2:54yes,
- 2:54we
- 2:54all
- 2:55have
- 2:55that
- 2:55tiny
- 2:56doubts
- 2:56that
- 2:57something
- 2:57might
- 2:57not
- 2:57work
- 2:58for
- 2:58us.
- 2:59I
- 2:59was
- 2:59once
- 2:59at
- 2:59this
- 2:59business
- 3:00event
- 3:00with
- 3:01a
- 3:01business
- 3:01coach
- 3:01I
- 3:01love
- 3:02called
- 3:02Fabienne
- 3:03and
- 3:04someone
- 3:04said,
- 3:05how
- 3:05many
- 3:05people
- 3:05fail
- 3:06in
- 3:06your
- 3:06program?
- 3:07She
- 3:07said,
- 3:08what
- 3:08a
- 3:09strange
- 3:09question?
- 3:10Why
- 3:10are
- 3:10you
- 3:11seeking
- 3:11out
- 3:12evidence
- 3:13that
- 3:13this
- 3:14won't
- 3:14work
- 3:14for
- 3:14you?
- 3:15Versus
- 3:16looking
- 3:17at
- 3:17the
- 3:17evidence
- 3:18that
- 3:18I've
- 3:18just
- 3:18shown
- 3:19you,
- 3:19that
- 3:19this
- 3:19will
- 3:20work
- 3:20for
- 3:20you
- 3:21and
- 3:21this
- 3:21can
- 3:22work.
- 3:23In
- 3:23one
- 3:23way,
- 3:24I
- 3:24loved
- 3:24the
- 3:24question.
- 3:25Cause
- 3:25I
- 3:25thought
- 3:26like
- 3:26that's
- 3:26secretly
- 3:27what
- 3:27we
- 3:27all
- 3:27want
- 3:27to
- 3:27know.
- 3:28But
- 3:28it
- 3:28also
- 3:28did
- 3:29make
- 3:29me
- 3:29think.
- 3:29Yeah,
- 3:30you're
- 3:30right.
- 3:30You're
- 3:31never
- 3:31going
- 3:31to
- 3:31succeed
- 3:32with
- 3:32a
- 3:32mindset
- 3:33like
- 3:33that.
- 3:33Why
- 3:34wouldn't
- 3:34it
- 3:34work
- 3:34for
- 3:34you?
- 3:35It's
- 3:35clearly
- 3:36worked
- 3:36for
- 3:36others.
- 3:37She
- 3:37has
- 3:37hundreds
- 3:38and
- 3:38hundreds
- 3:39of
- 3:39testimonials,
- 3:41so
- 3:41it's
- 3:41possible.
- 3:42If
- 3:42you
- 3:43work,
- 3:43it
- 3:43will
- 3:44work.
- 3:45That's
- 3:45what
- 3:45I'm
- 3:46covering
- 3:46today.
- 3:47How
- 3:47do
- 3:47we
- 3:47effectively
- 3:48sell
- 3:48to
- 3:49and
- 3:49attract
- 3:50high
- 3:51ticket
- 3:51and
- 3:52high
- 3:52value
- 3:53client.
- 3:54We
- 3:54are
- 3:54going
- 3:55to
- 3:55approach
- 3:55this
- 3:56from
- 3:56a
- 3:56completely
- 3:57different
- 3:57angle.
- 3:58Let's
- 3:59start
- 3:59by
- 3:59reframing
- 4:00the
- 4:00question.
- 4:01Instead
- 4:01of
- 4:01asking
- 4:02how
- 4:03do
- 4:03I
- 4:03sell
- 4:03this?
- 4:04Or
- 4:04how
- 4:04do
- 4:04I
- 4:05get
- 4:05people
- 4:05to
- 4:05buy
- 4:06what
- 4:06I'm
- 4:06offering?
- 4:07We
- 4:07need
- 4:07to
- 4:08start
- 4:08by
- 4:08really
- 4:08understanding
- 4:09how
- 4:10that
- 4:10high
- 4:10ticket
- 4:11client
- 4:11actually
- 4:12buys.
- 4:13It's
- 4:13not
- 4:14just
- 4:14about
- 4:14your
- 4:14launch
- 4:15plan
- 4:15or
- 4:15your
- 4:16sales
- 4:16page,
- 4:16although
- 4:17yes,
- 4:17those
- 4:18are
- 4:18important.
- 4:19The
- 4:19key
- 4:20is
- 4:20to
- 4:20really
- 4:20deeply
- 4:21understand
- 4:21who
- 4:21your
- 4:22client
- 4:22is
- 4:22and
- 4:23how
- 4:23they
- 4:23make
- 4:23purchasing
- 4:24decisions.
- 4:26Let's
- 4:26first
- 4:27define
- 4:27high
- 4:28ticket
- 4:28client.
- 4:29Sometimes
- 4:29it
- 4:29is
- 4:30someone
- 4:30who
- 4:31pays
- 4:32three
- 4:32K
- 4:325k,
- 4:3310
- 4:34K
- 4:34for
- 4:34something.
- 4:35They
- 4:35also
- 4:36can
- 4:36be
- 4:36the
- 4:36person
- 4:37who
- 4:37just
- 4:37buys
- 4:38a
- 4:38lower
- 4:38value
- 4:39thing
- 4:40because
- 4:40they
- 4:40just
- 4:41want
- 4:41it
- 4:41there
- 4:41and
- 4:41then
- 4:42they're
- 4:42prepared
- 4:43to
- 4:43implement
- 4:44it
- 4:44and
- 4:44put
- 4:45it
- 4:45into
- 4:45action,
- 4:46so
- 4:46it's
- 4:46about
- 4:47their
- 4:47mindset
- 4:47as
- 4:48well.
- 4:48A
- 4:49true
- 4:49high
- 4:50ticket,
- 4:50high
- 4:50value
- 4:51client
- 4:52has
- 4:52a
- 4:52growth
- 4:52mindset.
- 4:53They're
- 4:53looking
- 4:54to
- 4:54expand,
- 4:55move
- 4:55forward
- 4:56to
- 4:56completely
- 4:57transform.
- 4:58They're
- 4:58open
- 4:58to
- 4:58changing
- 4:59their
- 4:59identity.
- 5:01Think
- 5:01about
- 5:01it
- 5:01this
- 5:02way,
- 5:02it
- 5:03could
- 5:03be
- 5:03even
- 5:04someone
- 5:05at
- 5:05the
- 5:05start
- 5:05of
- 5:05their
- 5:06business
- 5:06journey,
- 5:07but
- 5:07they
- 5:07still
- 5:08invest
- 5:08because
- 5:09they
- 5:09have
- 5:09a
- 5:09big
- 5:10vision
- 5:10and
- 5:10they
- 5:10know
- 5:11they
- 5:11didn't
- 5:11want
- 5:11to
- 5:11stay
- 5:12at
- 5:12the
- 5:12start
- 5:13of
- 5:13their
- 5:13business
- 5:13journey
- 5:14for
- 5:14long.
- 5:15I
- 5:15have
- 5:15a
- 5:15great
- 5:16client
- 5:16who
- 5:16joined
- 5:17me
- 5:17when
- 5:17she
- 5:18was
- 5:18on
- 5:18gardening
- 5:18leave
- 5:19from
- 5:19her
- 5:19employer.
- 5:20She
- 5:20genuinely
- 5:21was
- 5:21brand
- 5:22new
- 5:22to
- 5:23the
- 5:23space.
- 5:24Had
- 5:24never
- 5:24done
- 5:25any
- 5:25marketing
- 5:26had
- 5:26never
- 5:26put
- 5:26posts
- 5:27out
- 5:27on
- 5:28LinkedIn,
- 5:28for
- 5:28example.
- 5:30In
- 5:30her
- 5:30career,
- 5:31she
- 5:31was,
- 5:32off
- 5:32the
- 5:32decision-making
- 5:33mindset.
- 5:34She
- 5:35has
- 5:35gone
- 5:35from
- 5:36strength
- 5:36to
- 5:36strength
- 5:37in
- 5:37her
- 5:37business
- 5:38really
- 5:39learning
- 5:40everything.
- 5:40Actually
- 5:41now
- 5:41reflecting
- 5:42back
- 5:42I
- 5:43think
- 5:43her
- 5:43first
- 5:44three
- 5:44or
- 5:44four
- 5:45weeks,
- 5:45she
- 5:45was
- 5:46probably
- 5:46shell
- 5:47shocked.
- 5:47Lots
- 5:48of
- 5:48people
- 5:48do
- 5:48join
- 5:49my
- 5:49program
- 5:50when
- 5:50they've
- 5:50been
- 5:50doing
- 5:50this
- 5:51for
- 5:51a
- 5:51year,
- 5:52two
- 5:52years.
- 5:53They
- 5:53kind
- 5:53of
- 5:53have
- 5:54some
- 5:54idea
- 5:55about
- 5:55what's
- 5:56going
- 5:56on,
- 5:56but
- 5:56she
- 5:57had
- 5:57joined
- 5:57genuinely
- 5:58before
- 5:59even
- 5:59thinking
- 5:59about
- 6:00niche,
- 6:00offer
- 6:01marketing,
- 6:01any
- 6:02of
- 6:02the
- 6:02staff.
- 6:03She
- 6:03just
- 6:03messaged
- 6:04me
- 6:04back
- 6:04from
- 6:05my
- 6:05first
- 6:05email
- 6:06and
- 6:06my
- 6:06nurture
- 6:06sequence
- 6:07saying,
- 6:08I
- 6:08need
- 6:08your
- 6:08help.
- 6:09When
- 6:09can
- 6:09I
- 6:09start?
- 6:10Which
- 6:10was
- 6:10a
- 6:10brilliant
- 6:12indication
- 6:13of
- 6:14that
- 6:14high
- 6:14value,
- 6:15high
- 6:15intense,
- 6:16high
- 6:16successful
- 6:17type
- 6:18of
- 6:18client
- 6:19and
- 6:19that
- 6:19is
- 6:19what
- 6:19she
- 6:20has
- 6:20become.
- 6:21The
- 6:22common
- 6:22thread
- 6:22we
- 6:22are
- 6:22looking
- 6:23for
- 6:23is
- 6:24that
- 6:24mindset
- 6:24of
- 6:24growth
- 6:25and
- 6:25forward
- 6:26momentum.
- 6:27Let's
- 6:27talk
- 6:27now
- 6:28about
- 6:28the
- 6:28three
- 6:28pillars
- 6:29of
- 6:29sending
- 6:30any
- 6:30offer.
- 6:31When
- 6:31you
- 6:31are
- 6:32thinking
- 6:32about
- 6:32an
- 6:32offer
- 6:33there
- 6:34are
- 6:34three
- 6:34fundamental
- 6:35things
- 6:35you
- 6:35want
- 6:36to
- 6:36consider.
- 6:37Firstly,
- 6:39why
- 6:39this
- 6:39offer?
- 6:40What
- 6:40is
- 6:40the
- 6:40transformation
- 6:41they
- 6:41will
- 6:42get?
- 6:42What
- 6:42is
- 6:43your
- 6:43offer
- 6:43promise?
- 6:44You
- 6:44might
- 6:44like
- 6:44to
- 6:44consider
- 6:45it.
- 6:45If
- 6:45the
- 6:45word
- 6:46promise
- 6:46scares
- 6:47you.
- 6:47I
- 6:47think
- 6:47about
- 6:48your
- 6:48transformation
- 6:49statement.
- 6:50How
- 6:50will
- 6:50they
- 6:50go
- 6:50from
- 6:51A
- 6:51to
- 6:51B.
- 6:52Are
- 6:52they
- 6:52going
- 6:53from
- 6:53stuck
- 6:53in
- 6:54their
- 6:54career
- 6:54into
- 6:55a
- 6:55job
- 6:55that
- 6:55they
- 6:55love?
- 6:56What
- 6:56is
- 6:56the
- 6:57A
- 6:57to
- 6:57B
- 6:57transformation
- 6:58that
- 6:58you
- 6:59are
- 6:59facilitating?
- 7:00The
- 7:00key
- 7:00thing
- 7:01here
- 7:01is
- 7:01to
- 7:02spend
- 7:02an
- 7:02hour
- 7:03in
- 7:03tangible
- 7:04day-to-day
- 7:05moments,
- 7:06you
- 7:06will
- 7:06always
- 7:06know
- 7:07you're
- 7:07going
- 7:07to
- 7:07vague
- 7:08on
- 7:08your
- 7:08ideal
- 7:09client.
- 7:09If
- 7:09you're
- 7:10using
- 7:10words
- 7:10like
- 7:11goals,
- 7:12challenges,
- 7:13vision.
- 7:14What
- 7:14is
- 7:15their
- 7:15goal?
- 7:15What
- 7:15is
- 7:16their
- 7:16challenge?
- 7:16What
- 7:16is
- 7:17their
- 7:17vision?
- 7:17If
- 7:17you
- 7:17can't
- 7:18spell
- 7:18that
- 7:18out
- 7:19for
- 7:19them,
- 7:20they're
- 7:20unlikely
- 7:21to
- 7:21be
- 7:21able
- 7:21to
- 7:21see
- 7:22the
- 7:22value
- 7:22in
- 7:23what
- 7:23you
- 7:23offer.
- 7:24Fortune
- 7:25favors
- 7:26the
- 7:26brave.
- 7:26If
- 7:27you
- 7:27cannot
- 7:27be
- 7:27brave,
- 7:28they
- 7:28will
- 7:28go
- 7:29to
- 7:29someone
- 7:29else
- 7:29who
- 7:30can
- 7:30be
- 7:30braver.
- 7:31And
- 7:31I
- 7:31know
- 7:32that
- 7:32is
- 7:32really,
- 7:32really
- 7:33tricky,
- 7:34but
- 7:34little
- 7:34by
- 7:34little,
- 7:35just
- 7:36keep
- 7:36thinking,
- 7:36how
- 7:37can
- 7:37I
- 7:37make
- 7:37this
- 7:38a
- 7:38tiny
- 7:38bit
- 7:38more
- 7:39tangible,
- 7:39a
- 7:39tiny
- 7:40bit
- 7:40clearer.
- 7:42Next
- 7:42question
- 7:43is
- 7:43why
- 7:43are
- 7:44you
- 7:44the
- 7:44right
- 7:45person
- 7:45to
- 7:45lead
- 7:46them?
- 7:46Have
- 7:47you
- 7:47done
- 7:47what
- 7:48they
- 7:48want
- 7:48to
- 7:48do?
- 7:49And
- 7:49if
- 7:49so,
- 7:50show
- 7:50them
- 7:50your
- 7:51journey.
- 7:52Did
- 7:52you
- 7:52go
- 7:52from
- 7:53underconfident
- 7:54and
- 7:54unable
- 7:55to
- 7:55speak
- 7:55up
- 7:56to
- 7:56speaking
- 7:56up
- 7:57clearly?
- 7:58What
- 7:58is
- 7:58your
- 7:58journey
- 7:59including
- 8:00the
- 8:00highs,
- 8:01the
- 8:01lows,
- 8:01every
- 8:02single
- 8:02step
- 8:02of
- 8:02the
- 8:03way,
- 8:03because
- 8:04usually
- 8:04people
- 8:05want
- 8:05to
- 8:05work
- 8:05with
- 8:05someone
- 8:06who
- 8:06has
- 8:06undergone
- 8:07the
- 8:07sorts
- 8:07of
- 8:07transformation
- 8:08that
- 8:09they
- 8:09want.
- 8:10We
- 8:10know
- 8:10as
- 8:10coaches,
- 8:11this
- 8:11isn't
- 8:12necessary.
- 8:13Most
- 8:13of
- 8:14the
- 8:14time
- 8:15people
- 8:15are
- 8:16looking
- 8:16to
- 8:16you
- 8:17for
- 8:17that
- 8:18inspiration
- 8:18of
- 8:19what
- 8:19is
- 8:19possible
- 8:19for
- 8:20them.
- 8:21Our
- 8:21third
- 8:21question
- 8:22is
- 8:22why
- 8:23now?
- 8:23What
- 8:24makes
- 8:24it
- 8:24the
- 8:24right
- 8:25time
- 8:25for
- 8:25them
- 8:26to
- 8:26take
- 8:26action
- 8:27now?
- 8:28I
- 8:29run
- 8:29an
- 8:29evergreen
- 8:30program.
- 8:30I
- 8:31don't
- 8:31really
- 8:31use
- 8:32that
- 8:32kind
- 8:32of
- 8:32scarcity,
- 8:33you
- 8:33have
- 8:33to
- 8:34join
- 8:34this
- 8:34month
- 8:34because
- 8:35they
- 8:36can
- 8:36also
- 8:36join
- 8:37next
- 8:37month
- 8:37if
- 8:38they
- 8:38want
- 8:38to.
- 8:39Realistically
- 8:40it's
- 8:40like,
- 8:41when
- 8:41do
- 8:41you
- 8:41want
- 8:42to
- 8:42actually
- 8:42start
- 8:42getting
- 8:42serious
- 8:43in
- 8:43your
- 8:43business?
- 8:44When
- 8:44do
- 8:44you
- 8:44want
- 8:44to
- 8:44start
- 8:45the
- 8:45journey?
- 8:45The
- 8:45quicker
- 8:45you
- 8:46start
- 8:46the
- 8:46journey.
- 8:47The
- 8:47quicker
- 8:47you
- 8:47will
- 8:47be
- 8:48gaining
- 8:48those
- 8:48high
- 8:49value
- 8:49clients.
- 8:50If
- 8:50you
- 8:50have
- 8:51a
- 8:51specific
- 8:51deadline,
- 8:52if
- 8:52for
- 8:52example,
- 8:53you're
- 8:53running
- 8:53a
- 8:53group
- 8:53program,
- 8:54then
- 8:54that
- 8:54really
- 8:55does
- 8:55help.
- 8:56I
- 8:56use
- 8:56this
- 8:56analogy
- 8:57the
- 8:57other
- 8:57day
- 8:57with
- 8:57my
- 8:58clients.
- 8:59If
- 8:59you
- 8:59had
- 9:00a
- 9:00job
- 9:00offer
- 9:01at
- 9:01some
- 9:02point
- 9:02you're
- 9:02going
- 9:02to
- 9:02have
- 9:03to
- 9:03decide
- 9:03without
- 9:04knowing
- 9:04if
- 9:04it's
- 9:05a
- 9:05good
- 9:05move
- 9:05or
- 9:05not
- 9:06whether
- 9:06to
- 9:07accept
- 9:07that
- 9:08job.
- 9:08The
- 9:08problem
- 9:09is
- 9:09when
- 9:09we
- 9:09are
- 9:10in
- 9:10our
- 9:10own
- 9:10business.
- 9:11We
- 9:11wait
- 9:12around
- 9:12thinking,
- 9:13oh,
- 9:13well
- 9:13I
- 9:13don't
- 9:13know
- 9:14my
- 9:14niche.
- 9:14I
- 9:14don't
- 9:14know
- 9:15my
- 9:15offer.
- 9:15What
- 9:15if
- 9:15this
- 9:15doesn't
- 9:16work?
- 9:16And
- 9:16there's
- 9:17no
- 9:17one
- 9:17to
- 9:17push
- 9:18you
- 9:18over
- 9:18the
- 9:18edge
- 9:18to
- 9:19say.
- 9:19Do
- 9:19you
- 9:19know
- 9:20what
- 9:20you're
- 9:20never
- 9:21going
- 9:21to
- 9:21know
- 9:22unless
- 9:22you
- 9:22make
- 9:22the
- 9:22decision.
- 9:23Think
- 9:24about
- 9:24if
- 9:24you
- 9:24were
- 9:25going
- 9:25for
- 9:25a
- 9:25job,
- 9:26you
- 9:26have
- 9:26to
- 9:27accept
- 9:27that
- 9:27job
- 9:27not
- 9:28knowing
- 9:28if
- 9:29it's
- 9:29going
- 9:29to
- 9:29be
- 9:29better
- 9:29than
- 9:29your
- 9:29last
- 9:30job,
- 9:30if
- 9:30you're
- 9:31going
- 9:31to
- 9:31like
- 9:31the
- 9:31team,
- 9:32if
- 9:32you're
- 9:32going
- 9:32to
- 9:32settle
- 9:33in,
- 9:33if
- 9:33it's
- 9:33going
- 9:33to
- 9:34feel
- 9:34good.
- 9:34You
- 9:34have
- 9:35to
- 9:35take
- 9:35that
- 9:36decision
- 9:36without
- 9:36knowing
- 9:37any
- 9:37of
- 9:37that.
- 9:38Just
- 9:39stop
- 9:39going
- 9:39so
- 9:40easy
- 9:40on
- 9:40yourself
- 9:41with
- 9:42procrastinating,
- 9:43not
- 9:43making
- 9:44decisions
- 9:45on
- 9:45whatever
- 9:45you
- 9:45need
- 9:46to
- 9:46make
- 9:46decisions
- 9:47on.
- 9:47Thinking
- 9:48there
- 9:48is
- 9:48one
- 9:48right
- 9:49answer
- 9:49because
- 9:50in
- 9:50life
- 9:51reflect
- 9:51back
- 9:51to
- 9:51all
- 9:52of
- 9:52your
- 9:52decisions.
- 9:53You
- 9:53don't
- 9:54know
- 9:54if
- 9:54it's
- 9:54the
- 9:55right
- 9:55partner
- 9:55that
- 9:55you're
- 9:56going
- 9:56to
- 9:56be
- 9:56with
- 9:56forever.
- 9:57If
- 9:57it's
- 9:57the
- 9:57great
- 9:58job
- 9:58that
- 9:58you
- 9:58really
- 9:59hope
- 9:59it
- 9:59will
- 9:59be.
- 10:00You
- 10:00have
- 10:00no
- 10:01idea
- 10:01of
- 10:01anything
- 10:02in
- 10:02life.
- 10:02There
- 10:02are
- 10:02no
- 10:03guarantees.
- 10:04You
- 10:04need
- 10:05to
- 10:05make
- 10:06that
- 10:06decision
- 10:06and
- 10:07take
- 10:07action.
- 10:08And
- 10:08that
- 10:08is
- 10:08what's
- 10:08going
- 10:09to
- 10:09show
- 10:09you
- 10:09if
- 10:10it's
- 10:10the
- 10:10right
- 10:10action
- 10:11or
- 10:11not.
- 10:12Either
- 10:12way
- 10:12you
- 10:13will
- 10:13win
- 10:13or
- 10:13you
- 10:14will
- 10:14learn.
- 10:15How
- 10:16can
- 10:16you
- 10:16talk
- 10:17to
- 10:17your
- 10:17ideal
- 10:17clients
- 10:18internal
- 10:18drivers?
- 10:20There
- 10:20are
- 10:20reasons
- 10:21they
- 10:21want
- 10:21to
- 10:21make
- 10:22a
- 10:22decision
- 10:22now
- 10:23versus
- 10:24make
- 10:24it
- 10:24in
- 10:24three
- 10:25years
- 10:25time
- 10:25when
- 10:26they've
- 10:26already
- 10:26lost
- 10:27confidence,
- 10:27they've
- 10:28lost
- 10:28loads
- 10:28of
- 10:28money,
- 10:29they've
- 10:30lost
- 10:30loads
- 10:30of
- 10:30time
- 10:31with
- 10:31their
- 10:31children,
- 10:31whatever
- 10:32it
- 10:32might
- 10:32be
- 10:32for
- 10:32them
- 10:33really
- 10:33think
- 10:34about
- 10:34their
- 10:34drivers
- 10:35to
- 10:35make
- 10:35that
- 10:35decision
- 10:36now.
- 10:37Let's
- 10:37now
- 10:38look
- 10:38at
- 10:38choosing
- 10:39your
- 10:40ideal
- 10:40client
- 10:41who
- 10:42does
- 10:42want
- 10:43to
- 10:43make
- 10:44a
- 10:44difference
- 10:44and
- 10:45that
- 10:45client
- 10:45who
- 10:45does
- 10:46want
- 10:46to
- 10:46move
- 10:47and
- 10:47change
- 10:47something
- 10:48quickly.
- 10:49High
- 10:49ticket
- 10:50and
- 10:50high
- 10:50value
- 10:51clients
- 10:51are
- 10:51looking
- 10:52for
- 10:52something
- 10:52more.
- 10:53They
- 10:54wants
- 10:54to
- 10:54get
- 10:54to
- 10:54their
- 10:54goals
- 10:55easier
- 10:56and
- 10:56faster.
- 10:57They
- 10:57are
- 10:57people
- 10:58on
- 10:58the
- 10:58move.
- 10:59They
- 10:59do
- 10:59not
- 11:00want
- 11:00to
- 11:00mess
- 11:00around.
- 11:01They're
- 11:01looking
- 11:02for
- 11:02that
- 11:02solid
- 11:03pathway
- 11:04promise
- 11:04to
- 11:04get
- 11:05there
- 11:05with
- 11:05more
- 11:05ease
- 11:06and
- 11:06more
- 11:07speed.
- 11:08You
- 11:08don't
- 11:09want
- 11:09the
- 11:09client
- 11:10who
- 11:10isn't
- 11:11going
- 11:11to
- 11:11take
- 11:11action
- 11:12because
- 11:12it
- 11:12doesn't
- 11:13help
- 11:13you
- 11:13and
- 11:13it
- 11:14doesn't
- 11:14help
- 11:14them.
- 11:15In
- 11:15all
- 11:15of
- 11:15your
- 11:16communications,
- 11:17really
- 11:17think
- 11:17about
- 11:17talking
- 11:18to
- 11:18that
- 11:18client
- 11:19who
- 11:19does
- 11:20know
- 11:20they're
- 11:20going
- 11:20to
- 11:20be
- 11:21successful,
- 11:22who
- 11:22does
- 11:22know
- 11:22that
- 11:23this
- 11:23can
- 11:23work
- 11:23for
- 11:24them.
- 11:24Why
- 11:25wouldn't
- 11:25it?
- 11:26So
- 11:26again,
- 11:27up
- 11:27level,
- 11:28your
- 11:28ideal
- 11:28client,
- 11:29that's
- 11:30something
- 11:30I'm
- 11:30learning
- 11:31a
- 11:31lot
- 11:31and
- 11:31I'm
- 11:32absolutely
- 11:32loving
- 11:33the
- 11:33sort
- 11:33of
- 11:33clients
- 11:33that
- 11:34I'm
- 11:34working
- 11:34with
- 11:34now
- 11:35who
- 11:35aren't
- 11:35hesitating.
- 11:36They
- 11:37are
- 11:37taking
- 11:37action.
- 11:38Within
- 11:39one
- 11:39call
- 11:39they're
- 11:40nailing
- 11:40their
- 11:40niche.
- 11:41The
- 11:42next
- 11:42week
- 11:42they're
- 11:42doing
- 11:43their
- 11:43offer
- 11:43and
- 11:43the
- 11:44third
- 11:44week
- 11:44they're
- 11:44selling
- 11:45that
- 11:45offer
- 11:46inside
- 11:46of
- 11:46my
- 11:47program
- 11:47and
- 11:47I
- 11:48absolutely
- 11:48love
- 11:49working
- 11:49with
- 11:49clients
- 11:50like
- 11:50this.
- 11:51It's
- 11:51a
- 11:51real
- 11:52identity
- 11:53shift
- 11:53to
- 11:54be
- 11:54able
- 11:54to
- 11:54speak
- 11:54to
- 11:55clients
- 11:55that
- 11:55are
- 11:56going
- 11:56to
- 11:56get
- 11:56great
- 11:57results
- 11:57working
- 11:57with
- 11:58you.
- 11:58You
- 11:58want
- 11:59to
- 11:59speak
- 11:59to
- 11:59that
- 12:00identity
- 12:01in
- 12:01their
- 12:01messaging?
- 12:02You
- 12:02don't
- 12:02need
- 12:03to
- 12:03just
- 12:03promise
- 12:04results,
- 12:04speak
- 12:05to
- 12:05them
- 12:05as
- 12:05if
- 12:05they
- 12:05are
- 12:06obviously
- 12:07the
- 12:07person
- 12:07who
- 12:08achieved
- 12:08those
- 12:09results.
- 12:10They
- 12:10know
- 12:10deep
- 12:11down
- 12:11that
- 12:11they
- 12:11are
- 12:12that
- 12:12person,
- 12:13and
- 12:13they
- 12:13just
- 12:13need
- 12:14someone
- 12:14to
- 12:14motivate
- 12:15them,
- 12:15provide
- 12:15the
- 12:15accountability,
- 12:17given
- 12:17the
- 12:17structure
- 12:18to
- 12:18make
- 12:18this
- 12:18happen.
- 12:19Focuse
- 12:20on
- 12:20the
- 12:20identity
- 12:21shift
- 12:21that
- 12:21makes
- 12:21that
- 12:22desired
- 12:22outcome
- 12:23inevitable
- 12:24for
- 12:24them.
- 12:25Now
- 12:25comes
- 12:26the
- 12:26bit,
- 12:26but
- 12:26everybody
- 12:27skips
- 12:28over
- 12:29understanding
- 12:30that
- 12:30ideal
- 12:30client
- 12:31deeply.
- 12:32I
- 12:32know
- 12:32you
- 12:32have
- 12:33done
- 12:33so
- 12:33many
- 12:34of
- 12:34these
- 12:35exercises
- 12:36where
- 12:36you
- 12:36think
- 12:36about
- 12:37your
- 12:37client
- 12:37is
- 12:38aged
- 12:3830
- 12:39to
- 12:3935
- 12:40and
- 12:40they're
- 12:40married
- 12:40and
- 12:41they
- 12:41live
- 12:41in
- 12:42London.
- 12:42Wherever
- 12:43it
- 12:43might
- 12:43be,
- 12:44but
- 12:44you
- 12:44need
- 12:45to
- 12:45really
- 12:45go
- 12:45beyond
- 12:46that
- 12:46surface
- 12:46level
- 12:47demographics.
- 12:48Think
- 12:49about
- 12:49that
- 12:49actual
- 12:50side
- 12:50key,
- 12:51what
- 12:51excites
- 12:52from
- 12:52what
- 12:53scares
- 12:53them?
- 12:53What
- 12:54are
- 12:54they
- 12:54writing
- 12:55in
- 12:55that
- 12:55journal
- 12:56that
- 12:56they
- 12:56don't
- 12:56share
- 12:57with
- 12:57anyone
- 12:57else?
- 12:58What
- 12:58is
- 12:59their
- 12:59most
- 12:59audacious
- 13:00goal
- 13:01that
- 13:01they
- 13:01are
- 13:01afraid
- 13:02to
- 13:02say
- 13:03out
- 13:03loud.
- 13:04Get
- 13:04super
- 13:04clear
- 13:05on
- 13:05what
- 13:05they're
- 13:05not
- 13:06telling
- 13:06you.
- 13:07If
- 13:07you
- 13:07are
- 13:07the
- 13:08person
- 13:08to
- 13:08paint
- 13:09the
- 13:09picture
- 13:10of
- 13:10their
- 13:10dream,
- 13:11of
- 13:11that
- 13:11goal
- 13:12that
- 13:12they
- 13:12secretly
- 13:13want.
- 13:14They
- 13:14will
- 13:14know
- 13:15that
- 13:15you
- 13:15are
- 13:15the
- 13:15person
- 13:16to
- 13:16guide
- 13:16them
- 13:16there.
- 13:18Something
- 13:18I'm
- 13:18excited
- 13:19to
- 13:19start
- 13:19doing
- 13:20more
- 13:20is
- 13:21sharing
- 13:21the
- 13:21experience.
- 13:22High
- 13:23value
- 13:23clients
- 13:23are
- 13:24buying
- 13:24an
- 13:24experience,
- 13:25not
- 13:25just
- 13:26basic
- 13:27product
- 13:27or
- 13:27service.
- 13:28Start
- 13:29sharing
- 13:29more
- 13:30about
- 13:30what
- 13:30it's
- 13:30like
- 13:31to
- 13:31work
- 13:31with
- 13:31you.
- 13:32Give
- 13:32them
- 13:32a
- 13:32flavor
- 13:33of
- 13:33the
- 13:33conversations
- 13:34You
- 13:34have
- 13:34with
- 13:35your
- 13:35other
- 13:35clients,
- 13:36the
- 13:36environment
- 13:37that
- 13:37you
- 13:37create.
- 13:38This
- 13:39is
- 13:39what
- 13:39sets
- 13:40you
- 13:40apart
- 13:40and
- 13:40justifies
- 13:41your
- 13:41premium
- 13:42pricing.
- 13:43I'm
- 13:44excited
- 13:44to
- 13:44have
- 13:45someone
- 13:45new
- 13:45started
- 13:46to
- 13:46work
- 13:46with
- 13:46me
- 13:47last
- 13:47week.
- 13:47One
- 13:48of
- 13:48the
- 13:48projects
- 13:48we're
- 13:48working
- 13:49on
- 13:50is
- 13:50really
- 13:50mapping
- 13:51out
- 13:51for
- 13:51each
- 13:52and
- 13:52every
- 13:52client,
- 13:53their
- 13:53journey,
- 13:54how
- 13:54lovely
- 13:55would
- 13:55it
- 13:55be
- 13:56to
- 13:56see
- 13:56this
- 13:57is
- 13:57where
- 13:57you
- 13:57started
- 13:58with
- 13:58your
- 13:58onboarding
- 13:59form
- 14:00and
- 14:00here
- 14:01are
- 14:01your
- 14:01highs
- 14:02and
- 14:02lows
- 14:03and
- 14:03everything
- 14:04in
- 14:04between
- 14:04along
- 14:05the
- 14:05way.
- 14:06As
- 14:06well
- 14:06as
- 14:06that
- 14:06being
- 14:06an
- 14:07amazing
- 14:07gift
- 14:07to
- 14:08my
- 14:08client
- 14:09it's
- 14:09also
- 14:09a
- 14:10great
- 14:10way
- 14:10of
- 14:10me
- 14:11tracking
- 14:12and
- 14:12really
- 14:12seeing
- 14:12and
- 14:13being
- 14:13able
- 14:13to
- 14:13share
- 14:14those
- 14:14results
- 14:15of
- 14:15real
- 14:16clients.
- 14:17Especially,
- 14:17what
- 14:18I'm
- 14:18really
- 14:18excited
- 14:18to
- 14:18do
- 14:19is
- 14:19start
- 14:20sharing,
- 14:20how
- 14:21quickly
- 14:21people
- 14:22get
- 14:22results.
- 14:23Because
- 14:23people
- 14:24want
- 14:24quick
- 14:24wins
- 14:25as
- 14:25well
- 14:25as
- 14:25wanting
- 14:26to
- 14:26go
- 14:26on
- 14:26the
- 14:26journey.
- 14:27Even
- 14:27a
- 14:28week
- 14:28or
- 14:28two
- 14:28in
- 14:28the
- 14:29program,
- 14:29the
- 14:29mindset
- 14:30shifts.
- 14:30Somebody
- 14:31started
- 14:31a
- 14:31couple
- 14:31of
- 14:32weeks
- 14:32ago.
- 14:33Within
- 14:34the
- 14:34first
- 14:34few
- 14:35exercises
- 14:35she
- 14:35did
- 14:36in
- 14:36the
- 14:36portal.
- 14:37She
- 14:37said,
- 14:37you
- 14:38know
- 14:38what
- 14:38I've
- 14:38realized
- 14:39I'm
- 14:39playing
- 14:39small
- 14:40and
- 14:40I
- 14:40have
- 14:40been
- 14:41for
- 14:41years
- 14:41and
- 14:41she
- 14:42literally
- 14:42shared
- 14:43in
- 14:43our
- 14:43slack
- 14:43group
- 14:44her
- 14:45huge,
- 14:46big
- 14:46vision
- 14:46that
- 14:47she
- 14:47had
- 14:47been
- 14:47too
- 14:48scared
- 14:48to
- 14:48even
- 14:49think
- 14:50or
- 14:50say
- 14:50out
- 14:50loud
- 14:50before.
- 14:51I
- 14:51really
- 14:52think
- 14:52there
- 14:52is
- 14:52such
- 14:53power
- 14:54in
- 14:54having
- 14:54that
- 14:54courage
- 14:55to
- 14:55say
- 14:55it
- 14:55out
- 14:56loud.
- 14:56What
- 14:56she
- 14:56really,
- 14:57really
- 14:57wants
- 14:59and
- 14:59she's
- 14:59already
- 15:00on
- 15:00the
- 15:00way
- 15:01to
- 15:01getting
- 15:01it.
- 15:01The
- 15:01action
- 15:02she's
- 15:02taking
- 15:02now,
- 15:03just
- 15:03two
- 15:03weeks
- 15:04into
- 15:04the
- 15:04program,
- 15:05aligns
- 15:06with
- 15:06that
- 15:06vision
- 15:07that
- 15:07she
- 15:07has
- 15:07allowed
- 15:08herself
- 15:08to
- 15:08step
- 15:09into.
- 15:10Share
- 15:11those
- 15:11experiences
- 15:12with
- 15:12your
- 15:12ideal
- 15:13clients
- 15:13and
- 15:13they
- 15:14will
- 15:14see
- 15:14maybe
- 15:15that's
- 15:15possible
- 15:15for
- 15:15me
- 15:16as
- 15:16well.
- 15:17Okay
- 15:18my
- 15:18final
- 15:18points
- 15:19to
- 15:19round
- 15:20up
- 15:20today
- 15:20is
- 15:20owning
- 15:21your
- 15:21authority.
- 15:23I
- 15:23think
- 15:23so
- 15:24many
- 15:24of
- 15:24us
- 15:25underestimate.
- 15:26How
- 15:27good
- 15:27we
- 15:27are
- 15:28at
- 15:28what
- 15:28we
- 15:28do.
- 15:29We
- 15:29try
- 15:30and
- 15:30be
- 15:30polite
- 15:31it's
- 15:32especially
- 15:32for
- 15:32women.
- 15:33It's
- 15:33like
- 15:33that
- 15:34thing
- 15:34that
- 15:34you
- 15:34should
- 15:34be
- 15:35modest,
- 15:36polite,
- 15:37not
- 15:37shout-outs
- 15:38about
- 15:38how
- 15:38good
- 15:38you
- 15:39are.
- 15:39At
- 15:40the
- 15:40same
- 15:40time,
- 15:40we
- 15:41really
- 15:41do
- 15:41need
- 15:41to
- 15:41own
- 15:42our
- 15:42own
- 15:42expertise.
- 15:44Your
- 15:44unique
- 15:45perspective
- 15:46and
- 15:46the
- 15:46transformation
- 15:47that
- 15:47you
- 15:47can
- 15:48provide.
- 15:49High
- 15:49value
- 15:50clients
- 15:50are
- 15:50not
- 15:51investing
- 15:51in
- 15:51you
- 15:51for
- 15:52surface
- 15:52level
- 15:52results.
- 15:53They
- 15:54want
- 15:54complete
- 15:55identity
- 15:55shifts.
- 15:56They're
- 15:56investing
- 15:57in
- 15:57you
- 15:57because
- 15:58you
- 15:58can
- 15:59see
- 15:59their
- 15:59gaps,
- 16:00the
- 16:00things
- 16:00that
- 16:00they
- 16:00are
- 16:00struggling
- 16:01with,
- 16:01and
- 16:01might
- 16:02not
- 16:02admit
- 16:03even
- 16:03to
- 16:03themselves.
- 16:04The
- 16:04best
- 16:04way
- 16:05of
- 16:05helping
- 16:05them
- 16:05to
- 16:06sign
- 16:06up
- 16:06to
- 16:06you
- 16:07and
- 16:08fill
- 16:08those
- 16:08gaps
- 16:09and
- 16:09really
- 16:09amplify
- 16:10that
- 16:11success.
- 16:12The
- 16:12key
- 16:13points
- 16:13I
- 16:13want
- 16:13you
- 16:13to
- 16:14remember
- 16:14from
- 16:14this
- 16:14episode
- 16:15is
- 16:15it's
- 16:16about
- 16:16mindset.
- 16:17So
- 16:17yes,
- 16:18you
- 16:18need
- 16:18to
- 16:18have
- 16:18the
- 16:18practicalities
- 16:19in
- 16:19place
- 16:20of
- 16:20a
- 16:20good
- 16:20niche
- 16:21and
- 16:21a
- 16:21good
- 16:21offer.
- 16:22But
- 16:23it's
- 16:23also
- 16:23about
- 16:24stepping
- 16:25into
- 16:25it
- 16:25and
- 16:26being
- 16:26fully
- 16:26courageous
- 16:27to
- 16:27energetically
- 16:29attract
- 16:29those
- 16:29clients
- 16:30into
- 16:30your
- 16:30world.
- 16:32It's
- 16:32not
- 16:32just
- 16:32about
- 16:33the
- 16:33basic
- 16:34offer.
- 16:35It's
- 16:35about
- 16:35how
- 16:35you
- 16:36show
- 16:36you
- 16:37are
- 16:37the
- 16:37person
- 16:37to
- 16:37lead
- 16:38them
- 16:38on
- 16:38the
- 16:38way.
- 16:40Speak
- 16:40to
- 16:41their
- 16:41identity,
- 16:42share
- 16:42the
- 16:43experience
- 16:43of
- 16:43working
- 16:44with
- 16:44you
- 16:44and
- 16:44own
- 16:45your
- 16:45authority
- 16:46in
- 16:46this
- 16:46space.
- 16:47If
- 16:47you
- 16:47are
- 16:48struggling
- 16:48with
- 16:48this
- 16:49don't
- 16:49worry,
- 16:50you
- 16:50are
- 16:50not
- 16:50alone.
- 16:51Everyone
- 16:51has
- 16:52highs
- 16:52and
- 16:52lows
- 16:53along
- 16:53the
- 16:53way.
- 16:54Create
- 16:55a
- 16:55way
- 16:55of
- 16:56sharing
- 16:57what
- 16:57are
- 16:57your
- 16:58successes,
- 16:59what
- 16:59have
- 16:59clients
- 16:59said
- 17:00about
- 17:00you?
- 17:01If
- 17:01you
- 17:01haven't
- 17:02had
- 17:02those
- 17:02clients
- 17:02yet
- 17:03look
- 17:03at
- 17:03your
- 17:03own
- 17:04journey.
- 17:04What
- 17:04have
- 17:05you
- 17:06overcome
- 17:06along
- 17:07the
- 17:07way?
- 17:07What
- 17:07have
- 17:08you
- 17:08achieved?
- 17:08What
- 17:09have
- 17:09you
- 17:09dug
- 17:09deep
- 17:10and
- 17:10done
- 17:10what
- 17:10most
- 17:10people
- 17:11won't
- 17:11do
- 17:12and
- 17:12even
- 17:13just
- 17:13having
- 17:14your
- 17:14own
- 17:14business
- 17:15is
- 17:15something
- 17:15that
- 17:16probably
- 17:1798%
- 17:18of
- 17:18the
- 17:18population
- 17:19will
- 17:20never
- 17:20do
- 17:21most
- 17:22of
- 17:22the
- 17:22time
- 17:22they
- 17:22want
- 17:23to,
- 17:23but
- 17:23they're
- 17:23too
- 17:24scared
- 17:24to
- 17:24take
- 17:24that
- 17:25step.
- 17:25If
- 17:25you
- 17:25have
- 17:26taken
- 17:26that
- 17:26step
- 17:27you
- 17:27are
- 17:27already
- 17:28in
- 17:28that
- 17:28top
- 17:292%
- 17:30of
- 17:30the
- 17:30population
- 17:31going
- 17:31after
- 17:32what
- 17:32you
- 17:33want
- 17:33and
- 17:33determined
- 17:34to
- 17:34make
- 17:34this
- 17:34happen.
- 17:36Keep
- 17:36remembering
- 17:37that
- 17:37your
- 17:37business
- 17:38and
- 17:38your
- 17:38mission
- 17:39is
- 17:39way
- 17:39bigger
- 17:40than
- 17:40one
- 17:41offer
- 17:41or
- 17:41one
- 17:42client.
- 17:43Especially
- 17:43bear
- 17:43this
- 17:44in
- 17:44mind,
- 17:44if
- 17:44an
- 17:45offer
- 17:45flops
- 17:46or
- 17:46you
- 17:46have
- 17:46a
- 17:46discovery
- 17:47call
- 17:47and
- 17:47they
- 17:47don't
- 17:48come
- 17:48back.
- 17:49When
- 17:49you
- 17:50truly
- 17:50embody
- 17:51that
- 17:51success
- 17:52is
- 17:52coming,
- 17:52you
- 17:53do
- 17:53not
- 17:53need
- 17:54that
- 17:54one
- 17:54client
- 17:55or
- 17:55that
- 17:55one
- 17:55offer
- 17:56to
- 17:56be
- 17:56successful
- 17:57because
- 17:57there
- 17:57is
- 17:58plenty
- 17:58more
- 17:59on
- 17:59the
- 17:59way.
- 18:00There
- 18:00are
- 18:00people
- 18:01out
- 18:01there
- 18:01who
- 18:01want
- 18:02to
- 18:02take
- 18:03fast
- 18:03action
- 18:04and
- 18:05prepared
- 18:06to
- 18:06identity
- 18:07shift
- 18:08that
- 18:08this
- 18:08will
- 18:09work
- 18:09for
- 18:09them
- 18:09and
- 18:10they
- 18:10are
- 18:10the
- 18:10clients
- 18:10you
- 18:10want
- 18:11because
- 18:11they
- 18:11are
- 18:11the
- 18:11clients
- 18:12who
- 18:12are
- 18:12going
- 18:12to
- 18:12be
- 18:12successful
- 18:13in
- 18:13working
- 18:14with
- 18:14you.
- 18:15That
- 18:15is
- 18:15all
- 18:15for
- 18:15today's
- 18:16episode.
- 18:17I
- 18:17hope
- 18:17you
- 18:17found
- 18:17it
- 18:18valuable.
- 18:19Please
- 18:19do
- 18:19share
- 18:20this
- 18:20podcast
- 18:20with
- 18:21a
- 18:21friend
- 18:21or
- 18:22your
- 18:22coaching
- 18:22cohort
- 18:23who
- 18:23might
- 18:23benefit.
- 18:25I
- 18:25would
- 18:25hugely
- 18:26appreciate
- 18:27that.
- 18:28And
- 18:28don't
- 18:28forget
- 18:28to
- 18:28hit
- 18:29the
- 18:29subscribe
- 18:29button
- 18:30because
- 18:30I
- 18:30think
- 18:31it
- 18:31makes
- 18:31a
- 18:31huge
- 18:32difference
- 18:32to
- 18:32the
- 18:32podcast
- 18:33algorithm.
- 18:34Also
- 18:34obviously
- 18:35you're
- 18:35then
- 18:35get
- 18:35notified
- 18:36every
- 18:36single
- 18:37time
- 18:37I
- 18:37dropped
- 18:38an
- 18:38episode.
- 18:39Like
- 18:39I
- 18:39say,
- 18:39at
- 18:39the
- 18:39end
- 18:39of
- 18:40every
- 18:40episode,
- 18:41trust
- 18:41yourself,
- 18:41believe
- 18:42in
- 18:42yourself
- 18:42and
- 18:43be
- 18:43the
- 18:43wise
- 18:43Gardner
- 18:44who
- 18:44keeps
- 18:44on
- 18:44watering
- 18:45the
- 18:45seed.
- 18:46Microphone (Samson Q2U Microphone): Thank
- 18:46Microphone (Samson Q2U Microphone): you
- 18:47Microphone (Samson Q2U Microphone): so
- 18:47Microphone (Samson Q2U Microphone): much
- 18:47Microphone (Samson Q2U Microphone): for
- 18:47Microphone (Samson Q2U Microphone): listening
- 18:48Microphone (Samson Q2U Microphone): to
- 18:48Microphone (Samson Q2U Microphone): this
- 18:48Microphone (Samson Q2U Microphone): episode
- 18:49Microphone (Samson Q2U Microphone): of
- 18:49Microphone (Samson Q2U Microphone): Women
- 18:49Microphone (Samson Q2U Microphone): in
- 18:49Microphone (Samson Q2U Microphone): the
- 18:50Microphone (Samson Q2U Microphone): Coaching
- 18:50Microphone (Samson Q2U Microphone): Arena.
- 18:51Microphone (Samson Q2U Microphone): I
- 18:51Microphone (Samson Q2U Microphone): have
- 18:51Microphone (Samson Q2U Microphone): a
- 18:51Microphone (Samson Q2U Microphone): mess
- 18:52Microphone (Samson Q2U Microphone): of
- 18:52Microphone (Samson Q2U Microphone): free
- 18:52Microphone (Samson Q2U Microphone): resources
- 18:53Microphone (Samson Q2U Microphone): on
- 18:53Microphone (Samson Q2U Microphone): my
- 18:54Microphone (Samson Q2U Microphone): website
- 18:55Microphone (Samson Q2U Microphone): joannalottcoaching.com.
- 18:58Microphone (Samson Q2U Microphone): That's
- 18:58Microphone (Samson Q2U Microphone): Joanna
- 18:58Microphone (Samson Q2U Microphone): with
- 18:58Microphone (Samson Q2U Microphone): an
- 18:59Microphone (Samson Q2U Microphone): A
- 18:59Microphone (Samson Q2U Microphone): and
- 18:59Microphone (Samson Q2U Microphone): Lott
- 19:00Microphone (Samson Q2U Microphone): with
- 19:00Microphone (Samson Q2U Microphone): two
- 19:00Microphone (Samson Q2U Microphone): T's.
- 19:01Microphone (Samson Q2U Microphone): joannalottcoaching.com.
- 19:03Microphone (Samson Q2U Microphone): And
- 19:04Microphone (Samson Q2U Microphone): I'll
- 19:04Microphone (Samson Q2U Microphone): also
- 19:04Microphone (Samson Q2U Microphone): put
- 19:05Microphone (Samson Q2U Microphone): links
- 19:05Microphone (Samson Q2U Microphone): in
- 19:05Microphone (Samson Q2U Microphone): the
- 19:05Microphone (Samson Q2U Microphone): show
- 19:05Microphone (Samson Q2U Microphone): notes.
- 19:07Microphone (Samson Q2U Microphone): Let
- 19:07Microphone (Samson Q2U Microphone): me
- 19:08Microphone (Samson Q2U Microphone): know
- 19:08Microphone (Samson Q2U Microphone): if
- 19:08Microphone (Samson Q2U Microphone): you
- 19:08Microphone (Samson Q2U Microphone): found
- 19:08Microphone (Samson Q2U Microphone): this
- 19:09Microphone (Samson Q2U Microphone): episode
- 19:09Microphone (Samson Q2U Microphone): useful.
- 19:10Microphone (Samson Q2U Microphone): Share
- 19:10Microphone (Samson Q2U Microphone): it
- 19:10Microphone (Samson Q2U Microphone): with
- 19:11Microphone (Samson Q2U Microphone): a
- 19:11Microphone (Samson Q2U Microphone): friend
- 19:11Microphone (Samson Q2U Microphone): and
- 19:11Microphone (Samson Q2U Microphone): leave
- 19:12Microphone (Samson Q2U Microphone): me
- 19:12Microphone (Samson Q2U Microphone): a
- 19:12Microphone (Samson Q2U Microphone): review,
- 19:13Microphone (Samson Q2U Microphone): and
- 19:13Microphone (Samson Q2U Microphone): I
- 19:13Microphone (Samson Q2U Microphone): will
- 19:13Microphone (Samson Q2U Microphone): personally
- 19:14Microphone (Samson Q2U Microphone): thank
- 19:14Microphone (Samson Q2U Microphone): you
- 19:14Microphone (Samson Q2U Microphone): for
- 19:14Microphone (Samson Q2U Microphone): that.
- 19:16Microphone (Samson Q2U Microphone): Remember
- 19:16Microphone (Samson Q2U Microphone): to
- 19:17Microphone (Samson Q2U Microphone): trust
- 19:17Microphone (Samson Q2U Microphone): yourself,
- 19:18Microphone (Samson Q2U Microphone): believe
- 19:18Microphone (Samson Q2U Microphone): in
- 19:18Microphone (Samson Q2U Microphone): yourself
- 19:19Microphone (Samson Q2U Microphone): and
- 19:19Microphone (Samson Q2U Microphone): be
- 19:19Microphone (Samson Q2U Microphone): the
- 19:19Microphone (Samson Q2U Microphone): wise
- 19:20Microphone (Samson Q2U Microphone): Gardner
- 19:20Microphone (Samson Q2U Microphone): who
- 19:20Microphone (Samson Q2U Microphone): keeps
- 19:21Microphone (Samson Q2U Microphone): on
- 19:21Microphone (Samson Q2U Microphone): watering
- 19:21Microphone (Samson Q2U Microphone): the
- 19:22Microphone (Samson Q2U Microphone): seed.
- 19:22Microphone (Samson Q2U Microphone): Get
- 19:23Microphone (Samson Q2U Microphone): into
- 19:23Microphone (Samson Q2U Microphone): the
- 19:23Microphone (Samson Q2U Microphone): arena
- 19:24Microphone (Samson Q2U Microphone): dare,
- 19:24Microphone (Samson Q2U Microphone): greatly
- 19:25Microphone (Samson Q2U Microphone): and
- 19:25Microphone (Samson Q2U Microphone): try.