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Episode 21 Brief: How do you get more information from your email subscribers?

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Information is very valuable.

Google and Facebook have built huge empires just based on information.

You can get information about your email subscribers in many different ways.

Surveys- ask questions that you want to know the answers to. Use it as market research.

Ask your email subscribers to update their profiles.

Buttons in the email asking them about their interest in different types of information.

Inside Constant Contact, you can create click segmentation lists and reach out to people based on their interests.

Emails asking for more information. If you have a small…

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