Latest / She's On The Money / Green Flags a Company Is a Good Investment
Transcript
- 0:00Speaker 1: Hello.
- 0:01Speaker 2: My name's Santasha Nabananga Bamblet. I'm a proud Yr the
- 0:05Speaker 2: Order Kerney Whalbury and a waddery woman. And before we
- 0:08Speaker 2: get started on She's on the Money podcast, I would
- 0:11Speaker 2: like to acknowledge the traditional custodians of the land of
- 0:14Speaker 2: which this podcast is recorded on a wondery country, acknowledging
- 0:18Speaker 2: the elders, the ancestors and the next generation coming through
- 0:23Speaker 2: as this podcast is about connecting, empowering, knowledge sharing and
- 0:27Speaker 2: the storytelling of you to make a difference for today
- 0:31Speaker 2: and lasting impact for tomorrow.
- 0:33Speaker 3: Let's get into it.
- 0:34Speaker 1: She's on the Money.
- 0:36Speaker 4: She's on the Money.
- 0:57Speaker 3: Hello, and welcome to She's on the Money, the pod
- 1:00Speaker 3: cast for people who love Green Flags.
- 1:02Speaker 1: Oh that sounds like a good podcast.
- 1:04Speaker 3: I'm kind of excited for this one being well me too.
- 1:07Speaker 1: Let's get into it.
- 1:08Speaker 3: My name is Beck Side and as usual, I'm joined
- 1:10Speaker 3: by Victoria de Vine.
- 1:11Speaker 1: Hello. I'm excited about this because I love a green flag.
- 1:16Speaker 1: I mean a lot of my girlfriends seem to love
- 1:18Speaker 1: red flags.
- 1:19Speaker 3: I mean, that's the issue.
- 1:21Speaker 1: My friends said the other day, I was like, that
- 1:23Speaker 1: is such a red flag. I was like, I feel
- 1:25Speaker 1: like we're talking about relationships, like all he's doing is
- 1:28Speaker 1: showing you red flags, and she's like, yeah, I love
- 1:29Speaker 1: the carnival. I was like, Aha, you're doing this to yourself.
- 1:35Speaker 1: Today we're going to talk about green flags, and I
- 1:37Speaker 1: hope she's listening because it's about investment, not relationship advice,
- 1:40Speaker 1: which apparently she wasn't going to take from me anyway.
- 1:43Speaker 3: It's transferable, but we will talk about why green flags
- 1:46Speaker 3: are the ones to walk out.
- 1:47Speaker 1: They're the best kind.
- 1:48Speaker 3: They're the best kind of flags. You are well aware
- 1:51Speaker 3: that I am trying to fix up my finances. Yes,
- 1:54Speaker 3: probably not doing a great job right now, but that's.
- 1:56Speaker 1: Because we still have to sit down. I'm going to like,
- 1:58Speaker 1: sit you down and I'm going to take you through
- 2:00Speaker 1: the money masterclass and be like and then do this,
- 2:02Speaker 1: and then do that. Honestly, if it comes to it,
- 2:04Speaker 1: I'm taking your money off you.
- 2:06Speaker 3: I think that's probably where we're gonna get it.
- 2:08Speaker 1: Like, it's just going to end up with me being like,
- 2:10Speaker 1: that's not yours. Sit over there in the corner.
- 2:12Speaker 3: I need that. But no, today we're talking about investing.
- 2:15Speaker 3: I've never invested in a company or bought shares, and
- 2:17Speaker 3: I don't really know what companies should I invest in.
- 2:20Speaker 3: I know you can't give like personal advice right now
- 2:22Speaker 3: for sure. I mean maybe you can't.
- 2:24Speaker 1: No, I can't.
- 2:26Speaker 3: N I was kind of excited.
- 2:28Speaker 1: I was like, no one can legally, like you won't
- 2:29Speaker 1: shine a podcast that is Australian that will come out
- 2:33Speaker 1: and say, oh this share this, share in this share
- 2:35Speaker 1: perfect for beginners because that is personal advice and it's
- 2:39Speaker 1: actually illegal to do that. So if that's what you're
- 2:41Speaker 1: looking for, I'm just going to burst the bubble now
- 2:43Speaker 1: and be like, h nobody can legally provide that. And
- 2:46Speaker 1: if they are and they have said something like that,
- 2:49Speaker 1: you kind of go, that's a red flag, red flas
- 2:51Speaker 1: you should know you shouldn't be doing that. And I
- 2:53Speaker 1: can almost guarantee that they have absolutely no license to
- 2:56Speaker 1: be having that conversation anyway, so you shouldn't be taking
- 2:59Speaker 1: their advice. To begin with this episode today, I'm going
- 3:02Speaker 1: to talk a little bit more technically, So we're going
- 3:04Speaker 1: to talk about PE ratios. We can shook about PB ratio.
- 3:07Speaker 1: We're going to talk about the PS ratio, what they mean,
- 3:10Speaker 1: what is an ipo, how does all of that work,
- 3:13Speaker 1: and what does it mean when it comes to green flags,
- 3:15Speaker 1: we're not so much talking about your ethics and your
- 3:18Speaker 1: values and what is a green flag in that perspective,
- 3:21Speaker 1: because if we want to talk about my ethics and values, obviously,
- 3:24Speaker 1: if you know me well enough, you'd know that I'm
- 3:26Speaker 1: looking for sustainable, ethical businesses that are relatively environmentally friendly,
- 3:31Speaker 1: that care about their staff and all of that stuff.
- 3:33Speaker 1: Will do a whole episode on that. That is fine,
- 3:35Speaker 1: But that's more ethics than it is going.
- 3:38Speaker 3: Hey, Beck, how do we value a company?
- 3:40Speaker 1: What I can do is help you get the right
- 3:43Speaker 1: information so that you can choose the right investments for you.
- 3:47Speaker 1: And it's not as hard as people think it is. Like,
- 3:49Speaker 1: and I think that we all get analysis paralysis when
- 3:52Speaker 1: it comes to picking shares.
- 3:54Speaker 3: You're like, well, I don't know what one I pick.
- 3:55Speaker 1: And I'm like, well, why are we talking about what
- 3:57Speaker 1: share you're picking, Beck, when you don't even have a
- 3:59Speaker 1: shared trading form? Like there's so much we need to
- 4:02Speaker 1: set up first, Like why are we talking about investing
- 4:05Speaker 1: Beck when I know your budget's not on track? No,
- 4:08Speaker 1: And like that's not a bad thing. There's nothing shameful
- 4:11Speaker 1: or awful about it. It's more Beck, let's get your
- 4:14Speaker 1: financial house sorted so that then we know how much
- 4:17Speaker 1: we can invest comfortably, so that you're not shooting yourself
- 4:20Speaker 1: in the foot later and going, oh my god, Via,
- 4:22Speaker 1: I actually needed that money, and you don't have to
- 4:23Speaker 1: pull it out because you go, well, actually, v I reckon,
- 4:26Speaker 1: I can afford thirty bucks a month, and then I go, oh, great,
- 4:29Speaker 1: well let's work with that, whereas other people might go,
- 4:31Speaker 1: I'm so excited to start my investment journey. I'm just
- 4:34Speaker 1: going to really prioritize this. And then they're like picking
- 4:37Speaker 1: one thousand dollars or something and then realizing that they
- 4:39Speaker 1: can't afford their current insurance or like groceries aren't happening
- 4:42Speaker 1: in the same way that they were before, and they're
- 4:44Speaker 1: like transferring money out of their savings to make this
- 4:46Speaker 1: other thing. Like it becomes an absolute mess, a carnival.
- 4:51Speaker 3: You could say, oh, we like it okay, but it could.
- 4:55Speaker 1: Become like that, and then you become overwhelmed and you're like,
- 4:57Speaker 1: investing's not for me. It's all too complicated, it's too hard.
- 5:00Speaker 1: It's not like that.
- 5:01Speaker 2: Hmm.
- 5:02Speaker 3: Okay, Well, before we go too far into this episode,
- 5:05Speaker 3: can you just remind all of us why we should
- 5:07Speaker 3: consider investing in companies because we lack money.
- 5:12Speaker 1: I see, you know what I love compound interest.
- 5:14Speaker 2: Yeah.
- 5:15Speaker 1: Compound interest is the money that your money made because
- 5:18Speaker 1: it was invested, and then that money that your money
- 5:20Speaker 1: made it starts making more money. And then when your
- 5:23Speaker 1: money that the money made starts making money, that's free money. Beck,
- 5:26Speaker 1: and I love free money.
- 5:27Speaker 3: WHOA, Okay, there's a few steps to get there. But
- 5:29Speaker 3: once you're there, do you like free money? Beck? I
- 5:31Speaker 3: don't hate free money?
- 5:32Speaker 1: Oh, you don't hate it? Like, just be partial though
- 5:35Speaker 1: I'm not sure you know, I could take or only
- 5:38Speaker 1: like it if there's no catches exactly.
- 5:40Speaker 3: That's yeah.
- 5:40Speaker 1: Yeah, Like why are you trying to offer me fifty bucks?
- 5:42Speaker 2: Ye? Sir?
- 5:43Speaker 3: What's going on here?
- 5:43Speaker 2: Yeah?
- 5:44Speaker 1: Exactly. So today I want to touch on I guess
- 5:46Speaker 1: the importance of investing. You can start investing today. You
- 5:50Speaker 1: actually don't need a lot of money to do it.
- 5:52Speaker 1: We've spoken about this on the podcast before. There still
- 5:55Speaker 1: seems to be this I guess myth that you need
- 5:58Speaker 1: a lot of money to become an in And nowadays
- 6:01Speaker 1: we have platforms and I'll plug share Z's because obviously
- 6:04Speaker 1: we work with them. We adore them. A lot of
- 6:06Speaker 1: our community adore them. If you want to sign up,
- 6:08Speaker 1: use the code SotM and you'll get ten bucks in
- 6:11Speaker 1: your account to start, which is very sexy. Guess what
- 6:14Speaker 1: that is free for any But with Sharez's you can
- 6:18Speaker 1: invest with as little as one cent.
- 6:19Speaker 3: That's pretty good.
- 6:20Speaker 1: Like, I can't think of something more accessible. Mm. I
- 6:23Speaker 1: like that actually because they do what's called fractional investing.
- 6:26Speaker 1: So beck, if you went to a normal share trading platform,
- 6:29Speaker 1: you're like, I really want to purchase a share. I've
- 6:30Speaker 1: decided it's going to be an individual company. Let's say
- 6:33Speaker 1: it's beach p I don't know why that one came
- 6:35Speaker 1: into my head, but that was the first one that
- 6:36Speaker 1: came into my head. Maybe because it's like a spicy
- 6:38Speaker 1: it's got green flags, it's got red flags. Like I
- 6:40Speaker 1: don't know this would divide people, right, But if you
- 6:43Speaker 1: went to your normal share trading platform, for you to
- 6:45Speaker 1: buy one share in VHP, it's going to be about
- 6:48Speaker 1: forty six bucks and you might go will be I
- 6:51Speaker 1: just said that I had thirty dollars a month to invest.
- 6:53Speaker 1: I can't even buy one VHP share. What Shares's offers
- 6:57Speaker 1: and this is not me trying to sell their product.
- 7:00Speaker 1: It's me trying to explain fractional investing. They go, ah, well,
- 7:03Speaker 1: how much money have you got back? And you might go,
- 7:05Speaker 1: I've got thirty bucks. So you might go, actually, I've
- 7:07Speaker 1: got ten bucks, and they go, yeah, no worries, how
- 7:09Speaker 1: but we give you ten dollars worth of BHP shares
- 7:12Speaker 1: and they do what's called fractional investing, So instead of
- 7:16Speaker 1: you having to buy a whole share, you still get
- 7:18Speaker 1: exposure to that asset. You can purchase that asset, but
- 7:20Speaker 1: for what your budget is, not what the share price is,
- 7:23Speaker 1: which is really nice because a lot of people want
- 7:26Speaker 1: exposure to particular companies and you might go, oh, but
- 7:28Speaker 1: that one's too expensive for me to buy, like one off.
- 7:31Speaker 1: So it's kind of nice to be able to build
- 7:33Speaker 1: your portfolio in a way that suits you. And that's
- 7:36Speaker 1: one of the reasons why I really love this concept
- 7:38Speaker 1: of fractional investing. Is it safe, Yes, absolutely, Everything's still
- 7:42Speaker 1: held in the same way an ETF would be held,
- 7:44Speaker 1: So like, you are absolutely fine. I know a lot
- 7:47Speaker 1: of people like, oh, but is it risky. I'm like,
- 7:48Speaker 1: it's not more risky than any other type of investment,
- 7:51Speaker 1: so don't stress too much. Right, So it's very unlike property,
- 7:55Speaker 1: where you know, I can't be like, hey, Beck, do
- 7:56Speaker 1: you want to buy property and you'd be like, yeah,
- 7:57Speaker 1: but I've only got enough money for the bathroom, So
- 8:00Speaker 1: can we just buy the bathroom now and by the
- 8:01Speaker 1: rest of the house later. Now, it doesn't work like that.
- 8:03Speaker 3: That would be nice though.
- 8:04Speaker 1: You also don't have to be like a night trader
- 8:07Speaker 1: to make money in the share market. I feel like
- 8:09Speaker 1: there's this massive misconception that, like, to be a good
- 8:12Speaker 1: investor you need to sit in a dark room with
- 8:15Speaker 1: like three computer screens in front of you trading shares.
- 8:18Speaker 1: That's not what HAPs I pictured. Yeah, like you know,
- 8:21Speaker 1: I invest, There's no way I would be doing that.
- 8:24Speaker 1: I want to sleep at night, not trade at night.
- 8:26Speaker 1: And the risk of trading is actually incredibly high because
- 8:30Speaker 1: you're making consistent, calculated decisions. You've got to be educated
- 8:33Speaker 1: on that, and like most people are not. Do I
- 8:36Speaker 1: sometimes have a little bit of a play in the
- 8:38Speaker 1: trade market, of course they do. I'm an ex financial advisor.
- 8:41Speaker 1: That was my bread and butter, Like I love it,
- 8:44Speaker 1: But like, you don't do that to make lots of money.
- 8:47Speaker 1: You do that from my perspective because it's fun. Because
- 8:49Speaker 1: research tells us that you're going to get worse returns
- 8:52Speaker 1: if you do that than if you put your money
- 8:55Speaker 1: into a stable investment over the long period of time.
- 8:57Speaker 1: Because what we know to be true, beat is that
- 9:01Speaker 1: time is what matters most in your investment journey, not
- 9:04Speaker 1: how smart you are or how impressive the investments that
- 9:06Speaker 1: you've purchased are, but more how long you're exposed to
- 9:10Speaker 1: an asset class. Also, the sexiest part of the money
- 9:13Speaker 1: that your money makes making money, so compounding interest back
- 9:18Speaker 1: is that it becomes passive, so you're no longer having
- 9:20Speaker 1: to trade your time, so the hours that you work
- 9:23Speaker 1: each week for money, but money is still coming in
- 9:25Speaker 1: the door. You want to get paid for staying in
- 9:28Speaker 1: bed Beck, Yeah, that's how with investing. Yeah, So what
- 9:32Speaker 1: happens in the future is let's use my favorite example,
- 9:35Speaker 1: which I've used a lot on the podcast before, and
- 9:37Speaker 1: it's that one point two million dollar investment portfolio. So
- 9:42Speaker 1: we know that if you started at the age of
- 9:44Speaker 1: twenty one investing five hundred dollars each and every single
- 9:47Speaker 1: month up until your retirement age of sixty five, you
- 9:51Speaker 1: at an average rate of return of seven and a
- 9:53Speaker 1: half percent, will very likely have an investment portfolio worth
- 9:57Speaker 1: one point two million dollars, right, so you go, We'll
- 10:01Speaker 1: be that makes sense because I was exposed to the
- 10:03Speaker 1: market for that long. Well, no, because if you've just
- 10:06Speaker 1: saved it instead, Beck, you'd have two hundred and forty
- 10:09Speaker 1: thousand dollars.
- 10:10Speaker 3: Right.
- 10:11Speaker 1: So you're making by giving yourself exposure to the share
- 10:15Speaker 1: market over a long period of time. When million dollars
- 10:18Speaker 1: in free dollar.
- 10:19Speaker 3: Ruse, that's free money back to me free right.
- 10:21Speaker 1: But Beck, what does that mean once you retire, do
- 10:23Speaker 1: you just start spending that one point two million dollars?
- 10:26Speaker 1: The answer is no, no, no, because the money that
- 10:29Speaker 1: your money has made is still invested and it's still
- 10:32Speaker 1: making money. And if we be a little bit cautious,
- 10:35Speaker 1: so let's pretend that once you retire, your portfolio is
- 10:38Speaker 1: only returning five percent because we're being a bit more conservative.
- 10:41Speaker 1: Is that what the Australian share market returns back?
- 10:43Speaker 3: No, it's not.
- 10:44Speaker 1: The share market in Australia, or average over a thirty
- 10:46Speaker 1: year period of time returns close to ten percent. We're
- 10:49Speaker 1: going to be super conservative and pretend it only returns
- 10:52Speaker 1: five percent. Okay, a one point two million dollar investment
- 10:56Speaker 1: portfolio each year at a rate of return of five
- 10:59Speaker 1: percent conservative is going to give you an income of
- 11:03Speaker 1: sixty thousand dollars. Wow, without diminishing that one point two
- 11:08Speaker 1: million dollars. So that one point two million dollars will
- 11:10Speaker 1: consistently sit there and it.
- 11:11Speaker 3: Will just work.
- 11:12Speaker 1: It will be invested, but the money that your money
- 11:15Speaker 1: is making will be sixty thousand dollars a year, and
- 11:17Speaker 1: in retirement that becomes your income.
- 11:19Speaker 3: So you've taken the cream off the top.
- 11:20Speaker 1: So you just taking the cream off the top, and
- 11:22Speaker 1: then you know what happens like And I don't want
- 11:23Speaker 1: to be too dramatic about it, but I just think
- 11:25Speaker 1: it's so exciting to be in a position where you
- 11:28Speaker 1: then have that one point two million dollars, right because
- 11:30Speaker 1: we can't live forever, so we can make plans and
- 11:34Speaker 1: leave legacies and go, oh, well with that one point
- 11:36Speaker 1: two million dollars when I have kids, like, I would
- 11:38Speaker 1: love it to go to my kids, And you can
- 11:41Speaker 1: make as many rules as you want. You could be
- 11:43Speaker 1: like they can't spend the one point two million dollars,
- 11:45Speaker 1: they can just have an income for the rest of
- 11:47Speaker 1: their lives that they share between themselves of sixty thousand dollars.
- 11:51Speaker 1: Isn't that sexy? Yeah, that's they can add to it
- 11:53Speaker 1: and do the same thing. And that's how Obviously there's
- 11:56Speaker 1: a lot of other ways that family wealth starts and
- 11:59Speaker 1: need to generational wealth starts, but this is one of
- 12:02Speaker 1: the ways that intergenerational wealth can start and you can
- 12:05Speaker 1: set your entire family lineup for success in the future.
- 12:09Speaker 1: And I just think that's so exciting because I'm definitely
- 12:11Speaker 1: one of those people that is passionate about leaving a legacy. Yeah,
- 12:14Speaker 1: like I want to do good, be good, have a
- 12:16Speaker 1: good time, but I also want everybody to be in
- 12:18Speaker 1: a better off position. You're telling me I could do that? Yeah?
- 12:21Speaker 1: Is that attractive?
- 12:22Speaker 3: And we can start today, right here, right now, exactly
- 12:25Speaker 3: with as little as one said. That is very impressive. Okay,
- 12:29Speaker 3: So tell us what green flags should we be looking
- 12:31Speaker 3: out for that tell us a company is actually a
- 12:33Speaker 3: good investment all the.
- 12:35Speaker 1: Green flags, right, So first we're going to start with
- 12:38Speaker 1: the profitability green flags. So that's basically the first thing
- 12:42Speaker 1: you should look at. Are you investing in a business
- 12:44Speaker 1: that actually makes money? Because I can almost guarantee that
- 12:46Speaker 1: you're not going to make any money personally. If they
- 12:48Speaker 1: don't make any money, sure, where's it coming from to
- 12:50Speaker 1: be given to you? So then we're going to delve
- 12:53Speaker 1: a little bit deeper later. The first green flag is
- 12:56Speaker 1: that it's profitable and the profits are stable. So this
- 13:00Speaker 1: is where I go back and I go, hey, remember
- 13:02Speaker 1: that time that everybody in the media was talking about
- 13:04Speaker 1: after pay shares. Every man at his dog in the
- 13:07Speaker 1: office was like, I bought after pay shares and I've
- 13:09Speaker 1: made so much. This happened like just pre COVID, and
- 13:12Speaker 1: I remember just looking at people being like cool, Beck,
- 13:15Speaker 1: You're not being paid to own that share. You bought
- 13:17Speaker 1: that share, and that share increased in price, and the
- 13:20Speaker 1: only way for you to get your little mittens on
- 13:22Speaker 1: that extra money is to sell that share you have
- 13:25Speaker 1: while the market is high. If the market dips and
- 13:28Speaker 1: your share becomes worthless, you haven't actually made any money.
- 13:32Speaker 3: Yeah.
- 13:33Speaker 1: Whereas if we went and bought like a NAB share.
- 13:35Speaker 1: And I often use that as an example just because
- 13:37Speaker 1: it comes to mind. I used to be a financial advisor,
- 13:39Speaker 1: so I had like literally things that were wired into
- 13:43Speaker 1: my brain.
- 13:43Speaker 3: Bitch P and NAB or two of them.
- 13:45Speaker 1: Right, So if you went and purchased a NAB sharing comparison,
- 13:49Speaker 1: your friends aren't going to jump up and down in
- 13:50Speaker 1: the same way they did about after Pay. Right, They're
- 13:52Speaker 1: gonna be like, cool, Beck, you bought a bank share
- 13:55Speaker 1: and you'll be like, yep. For every single share I have,
- 13:57Speaker 1: I get paid eighty four cents. Oh, I get paid
- 14:01Speaker 1: to own that share. And that's what's called a dividend.
- 14:04Speaker 1: So that's pretty sexy, yeah, because that's a share that
- 14:07Speaker 1: pays you to own it, because it's a dividends share.
- 14:10Speaker 1: And we know that NAB over the last you know,
- 14:13Speaker 1: fifty plus years, they've made money. They're a bank. You're
- 14:17Speaker 1: really good at making money. I mean, we're pretty salty
- 14:20Speaker 1: at the moment because they're making money off our mortgages
- 14:22Speaker 1: that are sky high. And we could have these really
- 14:24Speaker 1: big conversations. But at the end of the day, if
- 14:28Speaker 1: you are making an investment, it pays to make one
- 14:31Speaker 1: that is going to put you in the best possible position,
- 14:33Speaker 1: even if it is a little boring.
- 14:35Speaker 4: Right.
- 14:35Speaker 1: So, Beck, do you want to be paid to own
- 14:38Speaker 1: something that you own over the long term or do
- 14:40Speaker 1: you want to buy something that increases in value? But
- 14:43Speaker 1: never pays you. It's just valued higher because of market demand,
- 14:48Speaker 1: and then it could go down later when it maybe
- 14:50Speaker 1: isn't as shiny as a product or as new of
- 14:52Speaker 1: a product. It's like bitcoin.
- 14:54Speaker 3: Yeah, I see what you mean, like doge coin train.
- 14:56Speaker 1: You were on the dose coin train. So you're telling
- 14:59Speaker 1: me you've never gought shared on the share market. A
- 15:01Speaker 1: little BECKSI ed has gone out and bought doge coin.
- 15:05Speaker 3: I was not very willing.
- 15:06Speaker 1: You know, I don't even know how I would buy
- 15:07Speaker 1: doge coin.
- 15:08Speaker 3: I know, I don't know how I got there.
- 15:10Speaker 1: Where is your doge coin?
- 15:11Speaker 3: Now it is gone and I have lost some money?
- 15:13Speaker 3: So interesting, I recommend.
- 15:16Speaker 1: So which side of the table should we be taking?
- 15:18Speaker 3: I guess ideally get paid?
- 15:20Speaker 1: All right, get paid? So we like that. But you
- 15:22Speaker 1: don't have to delve into a company's financials to do this,
- 15:26Speaker 1: Like you don't have to go read an annual report.
- 15:28Speaker 1: I will I have like the banks they like post
- 15:32Speaker 1: them on their websites, and they're beautiful, like they must
- 15:35Speaker 1: have a really good graphic designer, because like their annual
- 15:37Speaker 1: reports are so sexy, like they have like lots of
- 15:41Speaker 1: very bright colorful graphs and charts. A letter from their
- 15:44Speaker 1: CEO explaining what they did that. I just get so
- 15:47Speaker 1: excited reading reports.
- 15:48Speaker 3: I'm like, oh, boushie, I understand that I want to
- 15:51Speaker 3: be like you one day.
- 15:52Speaker 1: You could like it's a waste of time because you
- 15:54Speaker 1: don't actually need to do that, right. I used to
- 15:57Speaker 1: do that a lot more when I was a financial
- 15:58Speaker 1: advisor because I could sit down with you and you
- 16:00Speaker 1: might go, oh, well, why is that off this year?
- 16:03Speaker 1: Like last year it performed really well, and I could go, well,
- 16:06Speaker 1: I've read the report, here's what the CEO says, here's
- 16:09Speaker 1: what the market says, here's what you know is going on,
- 16:12Speaker 1: and this is what the future looks like. And you
- 16:13Speaker 1: would go I feel so much more confident. So that
- 16:16Speaker 1: was like part of my job. You don't need to
- 16:18Speaker 1: do that because all you have to do is look
- 16:19Speaker 1: on your trading or investment platform because it will usually
- 16:22Speaker 1: provide you with a really easy report of like where
- 16:26Speaker 1: they are, where they are, where they've been historically. You
- 16:29Speaker 1: can also google it really easily, like it's very easy
- 16:32Speaker 1: to google. Let's use NAB again as an example. If
- 16:34Speaker 1: you're buying a direct share, what has NAB's performance been
- 16:38Speaker 1: like over the last two years, five years, ten years,
- 16:40Speaker 1: fifty years.
- 16:41Speaker 3: Ago, come up back, gotcha?
- 16:43Speaker 1: Okay, so you don't need to be too specific.
- 16:46Speaker 3: Yeah, okay, but to be a little bit specific, what
- 16:50Speaker 3: exactly what you're looking for in these reports?
- 16:52Speaker 1: All right?
- 16:52Speaker 3: Strap up? This one's big.
- 16:54Speaker 1: So there are a few ratios that we're going to
- 16:56Speaker 1: talk about, and these are free financial inter caters that
- 17:00Speaker 1: are used by financial advisors, but they're also used by
- 17:03Speaker 1: people who invest. And I have an investing course coming
- 17:05Speaker 1: out early next year which is really exciting, so I'll
- 17:08Speaker 1: be able to delve into it a little bit deeper
- 17:10Speaker 1: and really explain. Okay, well this is how you'd get it. Sure,
- 17:12Speaker 1: you can google it as well. Like I hate the
- 17:15Speaker 1: fact that I could basically make myself redundant and be like,
- 17:19Speaker 1: you can google it back. I'll tell you what you need,
- 17:22Speaker 1: But you can always google free pe ratio calculator and
- 17:27Speaker 1: you just put the numbers in and it will spit
- 17:28Speaker 1: it out so you don't have to do the calculations, right, Okay, Like,
- 17:31Speaker 1: I don't want you to feel overwhelmed because you're like
- 17:33Speaker 1: they assigned up to cheese on the money because it
- 17:35Speaker 1: was approachable, and now you're making me do basically complex algebra.
- 17:38Speaker 1: I'm like, you can sit down. Sorry, I've been waiting
- 17:40Speaker 1: for this moment. But the first thing is a pee ratio.
- 17:44Speaker 1: So that is a price to earnings ratio. Okay, so
- 17:48Speaker 1: we're comparing the price of the share to how much
- 17:50Speaker 1: that company makes.
- 17:52Speaker 3: Makes sense, right, So this is the.
- 17:54Speaker 1: Company's share price divided by its earnings per share. So
- 18:00Speaker 1: someone have earnings per share. If a company has a
- 18:04Speaker 1: high peer ratio, they might be overvalued. So if you
- 18:07Speaker 1: come out with a number that is deemed to be high,
- 18:11Speaker 1: one of two things. One that was a really goodbye,
- 18:14Speaker 1: or it could be overvalued. Sure, so you might look
- 18:17Speaker 1: at something again. Let's pretenders I have to pay. We
- 18:19Speaker 1: know that that company was overvalued because of market hype.
- 18:23Speaker 1: We know that people were really excited about it because
- 18:25Speaker 1: they were getting on the train.
- 18:26Speaker 3: It's like dogecoin.
- 18:28Speaker 1: Why was it so expensive when you bought it because
- 18:30Speaker 1: everybody was talking about it? Was it actually because their
- 18:33Speaker 1: annual report came out and they're providing a lot of
- 18:35Speaker 1: value when you know they've invested a whole heap of time, energy,
- 18:38Speaker 1: and resources, and you know they're going places. Or was
- 18:41Speaker 1: it because people in the market were excited about the opportunity.
- 18:45Speaker 1: When people in the market are excited about the opportunity,
- 18:48Speaker 1: often things will be overvalued, which means you're paying more
- 18:51Speaker 1: than you should for that asset. So this ratio tells
- 18:55Speaker 1: you are you paying what you should for this or
- 18:57Speaker 1: is it a bit speno right now?
- 18:58Speaker 3: How do we know if it's high? Does it tell
- 19:00Speaker 3: you on the thing?
- 19:01Speaker 1: So on average, when you're talking about PE ratios, to
- 19:05Speaker 1: make sure it's kind of on track, it's not overvalued
- 19:07Speaker 1: and it's not undervalued. You're looking at a number between
- 19:10Speaker 1: twenty and twenty five. Usually obviously I can delve into
- 19:13Speaker 1: this a lot deeper later, but about twenty to twenty five.
- 19:18Speaker 1: But when you see a low PE ratio like it
- 19:21Speaker 1: comes out like five, that could actually indicate that the
- 19:24Speaker 1: stock is undervalued. So this is where traders start to go, hmmm,
- 19:29Speaker 1: my ears are pricked up. I've done all my calculations
- 19:33Speaker 1: in this share. It's actually got a low pee ratio.
- 19:37Speaker 1: So either there's something wrong with it beck or the
- 19:40Speaker 1: market doesn't see its value.
- 19:42Speaker 3: Okay.
- 19:43Speaker 1: Often you might see a share with a low PEE
- 19:46Speaker 1: ratio if they are involved in any kind of drama
- 19:50Speaker 1: at the time, So you know, if something happens in
- 19:53Speaker 1: the share market, or if something happens in social media
- 19:56Speaker 1: and you know, the CEO has gotten in trouble for something,
- 20:00Speaker 1: and then market sentiment has gone down.
- 20:02Speaker 3: So that just basically means that people trust them less.
- 20:05Speaker 1: When people trust assets less, they might sell them off.
- 20:09Speaker 1: And as you're selling off, obviously the share price is
- 20:11Speaker 1: decreasing because there's less demand for it, and that could
- 20:15Speaker 1: result in an undervalued share. And do you know what
- 20:18Speaker 1: we like? Hmmm, we love drama.
- 20:20Speaker 3: We love we loved your drama.
- 20:22Speaker 1: It was up to me, Beck, I would have an
- 20:24Speaker 1: entire drama podcast in addition to this podcast, Like I
- 20:28Speaker 1: don't want to talk about like popular drama or like
- 20:31Speaker 1: other people like that's just like stuff you'd hear on
- 20:34Speaker 1: the train, Like you know what I mean, Like a
- 20:36Speaker 1: podcast where people are like calling in being like this
- 20:39Speaker 1: is anonymous, but like I heard on the train that
- 20:41Speaker 1: such and such did such and such and we'll just
- 20:42Speaker 1: like anonymize it. I'm here for the drama, Like I
- 20:45Speaker 1: just want the story. Let's do it. Anyway, back to investing,
- 20:49Speaker 1: that's what we're trying to get good at right now.
- 20:51Speaker 1: We love a bit of drama because it doesn't mean
- 20:53Speaker 1: it's true, but it also doesn't mean that the business
- 20:55Speaker 1: is impacted at all. Right, so you could seize the opportunity.
- 21:00Speaker 1: Can be like, they're undervalued right now, but are they
- 21:03Speaker 1: a stable business? Yeah, they look pretty good. That could
- 21:06Speaker 1: be an opportunity to seize. And I love when a
- 21:09Speaker 1: company is undervalued. Doesn't happen often, and when it does,
- 21:13Speaker 1: other investors, especially professional investors, are on top of it.
- 21:16Speaker 1: So can you, as a lay person go and you know,
- 21:19Speaker 1: pick an undervalued share? Not that easily, sure, but it's
- 21:23Speaker 1: nice to talk about why it's important because how many
- 21:26Speaker 1: times at school were you told do this maths problem?
- 21:29Speaker 1: Here's this ratio you need to learn. You're like, wellhy,
- 21:31Speaker 1: I would I ende with that?
- 21:32Speaker 3: Yeah?
- 21:32Speaker 1: Why we would do it because it could benefit us.
- 21:35Speaker 3: I can.
- 21:36Speaker 1: Next, is a PB ratio and it's nothing like a
- 21:38Speaker 1: PBNJ right, so it is a price to book value ratio.
- 21:43Speaker 3: Sounds complex? Let me break it down.
- 21:46Speaker 1: So this is essentially a company's share price divided by
- 21:50Speaker 1: its book value share price, very straightforward. I'm assuming you
- 21:54Speaker 1: could tell me what that is right now. It's basically
- 21:56Speaker 1: how much a share costs for you to purchase individually
- 22:00Speaker 1: book value. You don't want the heckn do they sell books? No,
- 22:02Speaker 1: they don't sell books. It's when you look at their
- 22:05Speaker 1: balance sheets. So you might look at their profit and loss,
- 22:08Speaker 1: and it's basically the cost of carrying an asset on
- 22:10Speaker 1: a company's balance sheet. So how much is the actual
- 22:13Speaker 1: business worth. So a business might be in significant debt,
- 22:17Speaker 1: so they might be really good at making profit, but
- 22:19Speaker 1: they might also be in significant debt. And we need
- 22:21Speaker 1: to take all of these things into consideration when making
- 22:24Speaker 1: an investment decision. Right, So you don't want to go, oh,
- 22:27Speaker 1: this is the best business ever, like, look how much
- 22:29Speaker 1: turnover they've got cough, what after pay did? But then
- 22:35Speaker 1: they're also running in the red because they are trying
- 22:39Speaker 1: so hard to invest so much into their business in
- 22:41Speaker 1: the hope that it will be successful. But if it's not,
- 22:43Speaker 1: they actually have so much debt and that's really bad
- 22:45Speaker 1: for shareholders.
- 22:47Speaker 3: Okay, Like, we.
- 22:48Speaker 1: Don't want to date people who are millions of dollars
- 22:50Speaker 1: of debt back spread flat.
- 22:53Speaker 3: It could be perceived as a red flag. You're right
- 22:56Speaker 3: about it.
- 22:57Speaker 1: About especially if they're trying to be in the media.
- 23:01Speaker 1: But you're like, I looked under the covers, and I
- 23:03Speaker 1: saw what you've got.
- 23:04Speaker 3: I see what's going on.
- 23:05Speaker 1: I see what's going on, and it's not that hot
- 23:08Speaker 1: red black. And that's where people can be all talk
- 23:11Speaker 1: and that will tell you if they're all talk or
- 23:12Speaker 1: all right.
- 23:13Speaker 3: Sure.
- 23:13Speaker 1: Number three, we're going to talk about price to sales ratio.
- 23:17Speaker 1: That's a good ratio. It's got the PS ratio, and
- 23:19Speaker 1: this is the company's share price divided by its sale
- 23:22Speaker 1: price per share. So you determine a PS ratio by
- 23:27Speaker 1: dividing the company's total market capitalizational value. So how much
- 23:31Speaker 1: is that business worth by it's trailing twelve month revenue?
- 23:37Speaker 1: So essentially, this shows how much investors are willing to
- 23:40Speaker 1: pay for a share in the current market. So what
- 23:44Speaker 1: does that actually look like? You need to have a
- 23:46Speaker 1: look at it, because it's not just what the share
- 23:48Speaker 1: price is. It's a bit deeper than that. But those
- 23:51Speaker 1: are the three that I want you to kind of consider.
- 23:53Speaker 1: For me, the first one that I would learn if
- 23:56Speaker 1: I was a brand new investor would definitely be that
- 23:59Speaker 1: peer ratio. That first one we talked about. It's the
- 24:02Speaker 1: easiest to calculate, it makes the most sense mentally, and
- 24:05Speaker 1: it'll give you a bit of confidence. I don't want
- 24:07Speaker 1: you jumping in and being like I need to do
- 24:08Speaker 1: all three at once, like, just start with one, because
- 24:11Speaker 1: that's essentially the company's share price by how much you
- 24:13Speaker 1: make from it. So Beck earlier, we were talking about NABS,
- 24:17Speaker 1: so let's use them as an example. So the NAB
- 24:19Speaker 1: share price is twenty eight dollars and forty two cents,
- 24:22Speaker 1: So that's how much it would cost to buy one
- 24:24Speaker 1: share in National Australia Bank SLAG. We know as well
- 24:29Speaker 1: that for each share that you own in NAB, they
- 24:32Speaker 1: pay about eighty two to eighty four cents a year
- 24:34Speaker 1: in dividends, so they do pay you to own their asset.
- 24:37Speaker 1: If we then plug that in and look at their
- 24:40Speaker 1: price to earnings ratio, NAB right now, at the end
- 24:44Speaker 1: of November had a PE ratio of eleven point seven
- 24:48Speaker 1: three percent. Okay, in Australia the average is fifteen. So
- 24:54Speaker 1: if we compare that to the fifteen Obviously, like we
- 24:57Speaker 1: gave different numbers because we're looking at an international mone,
- 25:00Speaker 1: but the average in Australia is fifteen. A low number
- 25:04Speaker 1: can indicate that the stock might be undervalued. If we
- 25:08Speaker 1: have a little bit of a think about the market
- 25:10Speaker 1: right now? Back, do people like banks right now?
- 25:13Speaker 3: Like, maybe they're disenchanted.
- 25:15Speaker 1: They're not that happy with them, are they? Because they're
- 25:17Speaker 1: increasing their mortgage rates. People are like banks absolutely screwing
- 25:20Speaker 1: us over. So you're right, people are disenchanted. Is it
- 25:24Speaker 1: still a good business?
- 25:26Speaker 3: Unfortunately?
- 25:27Speaker 1: Yeah, Like banks make the world go round to run,
- 25:30Speaker 1: so people might be a little bit disenchanted. And I'm
- 25:32Speaker 1: not saying that this is completely accurate. It's just an example.
- 25:35Speaker 1: But what I'm now seeing is that the average PE
- 25:38Speaker 1: ratio in Australia fifteen NABS is about twelve, So right
- 25:42Speaker 1: now they're a bit undervalued, and it would make sense
- 25:45Speaker 1: because people aren't that excited about banks. Does it make
- 25:49Speaker 1: it about investment?
- 25:51Speaker 2: No?
- 25:51Speaker 3: Does it make it a good investment No, can't say.
- 25:54Speaker 1: Can't say. But what we can say is that we
- 25:57Speaker 1: would not want to buy a bank that had a
- 26:00Speaker 1: PE ratio of thirty. If the average Australian PE ratio
- 26:04Speaker 1: is fifteen, gotcha? Does that make sense? And go, oh well,
- 26:07Speaker 1: maybe now it might be a not too bad time
- 26:09Speaker 1: to buy. However, the important thing to remember about when
- 26:12Speaker 1: the right time to buy is you can do your
- 26:14Speaker 1: PE ratio. You can do p B ratio, you can
- 26:16Speaker 1: do PS ratio, you can do all these ratios. But
- 26:18Speaker 1: the best time bag for you to invest is not
- 26:21Speaker 1: when the market is ready. It's when you are personally ready.
- 26:24Speaker 1: And I would personally love for you to overpay slightly
- 26:27Speaker 1: for a share that you'd then hold for a really
- 26:29Speaker 1: long time that pays off for you. Because I can
- 26:32Speaker 1: almost promise that everybody listening to this podcast can't time
- 26:36Speaker 1: the market. Yeah, I can't time the market. Warren Buffett
- 26:40Speaker 1: can't time the market. I'd be so flipping rich if
- 26:43Speaker 1: I could time the market. It's just good to make
- 26:46Speaker 1: us feel confident in the decisions that we are making
- 26:49Speaker 1: to understand these things. It's not the be all, end all.
- 26:52Speaker 1: You don't even have to do it.
- 26:54Speaker 3: Okay, So if I was listening to this, yes, I
- 26:56Speaker 3: would go back and listen to maybe like the last
- 26:57Speaker 3: ten minutes. So baby, let's take a quick break.
- 26:59Speaker 1: Yeah, and you can like rewind and listen to it again.
- 27:01Speaker 1: I feel like I've overwhelmed you. This is why we
- 27:03Speaker 1: need to get course out sooner so I can do
- 27:05Speaker 1: it in video and like have my little whiteboard and
- 27:07Speaker 1: be like this and this and this is what this looks.
- 27:10Speaker 3: Like hotally, No, you are great at explaining.
- 27:12Speaker 1: I'm trying.
- 27:12Speaker 3: Mom, You're doing great job.
- 27:14Speaker 1: Thanks, honey.
- 27:15Speaker 3: Let's go for a little break on the flip side.
- 27:17Speaker 3: We'll take a deeper dive into green flags that a
- 27:20Speaker 3: company is actually a good investment. Don't go anywhere, guys, okay,
- 27:29Speaker 3: v We are back. Hey feeling I'm so excited.
- 27:32Speaker 1: Nobody else is. They're like pe bp EPs, what.
- 27:35Speaker 3: Hey, I'm excited. Let's be excited together. But let's talk
- 27:38Speaker 3: about green flags again.
- 27:40Speaker 1: I love talking about green flags. Do you want to
- 27:43Speaker 1: know another one?
- 27:43Speaker 3: I would love to know another one.
- 27:45Speaker 1: I thought you might. That's why you're here today. So
- 27:47Speaker 1: another green flag. No debt, load debt or well managed
- 27:50Speaker 1: debt because you know how, in like our lives, when
- 27:53Speaker 1: we talk about debt, we're like there's good, bad, and
- 27:55Speaker 1: okay debt, Like if we talk about it that way,
- 27:57Speaker 1: kind of same for business, okay, Like good debt mean
- 28:00Speaker 1: that they're invested in the business and it was going
- 28:02Speaker 1: to grow because of the debt that they're taken on.
- 28:05Speaker 1: Bad debt would be they are having creditors chase them
- 28:08Speaker 1: because they have, you know, a bit off more than
- 28:10Speaker 1: they can chew and then probably not a good business
- 28:12Speaker 1: to invest in.
- 28:13Speaker 3: Right, that's traumatizing.
- 28:14Speaker 1: In a perfect world, a business would have no debt. Yeah,
- 28:17Speaker 1: it's very sexy.
- 28:19Speaker 3: She's on the money, has no debt.
- 28:21Speaker 1: Oh yeah, we're also not on the ax, so you
- 28:24Speaker 1: can't buy us as a share and norm will we
- 28:26Speaker 1: ever be because I'm the boss now, ah, I'm the
- 28:30Speaker 1: captain now. But ideally a company has no debt, but
- 28:34Speaker 1: that's not a deal breaker if there's like low debt,
- 28:37Speaker 1: or you can see that it's being well managed, like
- 28:40Speaker 1: they might have taken on an investment loan to you know,
- 28:42Speaker 1: purchase some assets that are going to further the income
- 28:45Speaker 1: of the business. If a company does bring in a
- 28:47Speaker 1: lot of money but it has a lot of debt
- 28:49Speaker 1: to pay off, that actually decreases your dividends because they've
- 28:52Speaker 1: got to pay their debt back before they pay the shareholders.
- 28:56Speaker 1: And that makes sense, but you don't really think about
- 28:58Speaker 1: that when you're looking at share price. So we always
- 29:01Speaker 1: want a company that has like low debt or debt
- 29:03Speaker 1: that's going to get lower over time. That makes sense
- 29:06Speaker 1: for the business.
- 29:06Speaker 3: Beck, Okay, I'm hearing you all right.
- 29:09Speaker 1: Do you want my final green flag?
- 29:11Speaker 3: Yes? Okay.
- 29:12Speaker 1: So final green flag when it comes to profit is
- 29:14Speaker 1: that the company is consistently raising dividends for a few reasons. One,
- 29:19Speaker 1: we always want to make more money, but like, is
- 29:21Speaker 1: this business keeping up with inflation? Back a yeah, because
- 29:24Speaker 1: if they're not, we're actually going backwards by owning them
- 29:26Speaker 1: over the long term. Right, that's not very sexy. But
- 29:30Speaker 1: you can check past dividend payouts on the ASEX website
- 29:33Speaker 1: or my favorite google it. What have NABS dividends been
- 29:38Speaker 1: like over the last thirty years? Have a look at it.
- 29:40Speaker 1: I promised there's charts everywhere on the internet about every share.
- 29:43Speaker 1: It's not just NAB of just clung to that example.
- 29:46Speaker 3: Today we like transparents. I don't even own nabshares at
- 29:48Speaker 3: the moment. What is wrong with me?
- 29:51Speaker 1: Anyway? I think that is probably where I will leave
- 29:54Speaker 1: it when it comes to green flags. I hope you're
- 29:57Speaker 1: feeling a little bit more confident and comfortable.
- 29:59Speaker 3: Yeah, okay, so I think right now we can't see
- 30:02Speaker 3: a single red flag, no red flag in sight, no profitability, red.
- 30:06Speaker 1: Flag, no profitability, that's what we're talking about, Remember.
- 30:09Speaker 3: But what else should we be looking for before we
- 30:11Speaker 3: invest in a company? All right? So no more green flags,
- 30:13Speaker 3: but we're just talking about things that.
- 30:15Speaker 1: You should be looking for in general. Can only have
- 30:17Speaker 1: so many green flags. Have you seen the TikTok trend
- 30:20Speaker 1: of beige flags?
- 30:21Speaker 3: Yes, so we're talking beige flags now.
- 30:22Speaker 1: No, no, no, we're not talking beige flags. I just
- 30:24Speaker 1: wanted to talk about TikTok again.
- 30:27Speaker 3: She loves talking about tik I love TikTok.
- 30:30Speaker 1: That's why I don't do any work anymore. Anyway. I
- 30:33Speaker 1: guess the next few tips they require a bit more research,
- 30:36Speaker 1: so they're like not just like immediate green flags where
- 30:38Speaker 1: you go go yep, tick p ratio, that's easy. Does
- 30:41Speaker 1: the company have debt? Yes? No, easy answer. Does that
- 30:44Speaker 1: make sense? Yeah, So it requires a bit more research,
- 30:47Speaker 1: but they're worth it, and we'll take you from a
- 30:49Speaker 1: novice to a pro investor in no time. I could
- 30:52Speaker 1: sell a sham well with this energy.
- 30:54Speaker 3: Seriously.
- 30:55Speaker 1: So, one of the things we want to look at
- 30:57Speaker 1: is whether there is a future in the product or
- 30:59Speaker 1: the service that that company is selling. So will this
- 31:02Speaker 1: actually be a profitable and competitive business in the next
- 31:05Speaker 1: ten years is a question you need to be asking. So,
- 31:08Speaker 1: for example, am I going to run out and buy
- 31:10Speaker 1: shares in a company that makes DVDs or CDs M
- 31:15Speaker 1: maybe they're coming back. Maybe they're coming back. You're like,
- 31:17Speaker 1: their vintage is like records. Like I don't want to
- 31:19Speaker 1: hear your justification, but like that's my example I have
- 31:22Speaker 1: come up with on the fly, and you're.
- 31:24Speaker 3: Gonna be like maybe no, no, no, you're meant to
- 31:27Speaker 3: say no, Beck, that's impressive.
- 31:28Speaker 1: That's impressive, but probably not because that's not where technology
- 31:32Speaker 1: is at right now, and in another ten years, that's
- 31:35Speaker 1: probably not going to be the dominant technology that the
- 31:37Speaker 1: market is using, in which case your share price is
- 31:40Speaker 1: probably going to decrease.
- 31:42Speaker 3: Gotcha, their profit is probably going to decrease.
- 31:44Speaker 1: You're right, there could be a vintage market, but like,
- 31:47Speaker 1: are we buying vintage market things on the ax? No? No, exactly?
- 31:53Speaker 1: Are they recession resistant? Is the next thing we want
- 31:56Speaker 1: to talk about. That's a good one, especially of the pandemic,
- 32:00Speaker 1: A really good question to ask. So like, for example,
- 32:03Speaker 1: during the pandemic, supermarkets did so well, right, Like, I
- 32:07Speaker 1: don't think people expected that, but it kind of makes sense.
- 32:10Speaker 1: But because regardless of what's going on in the economy,
- 32:13Speaker 1: VEC we all need to buy food. In fact, when
- 32:17Speaker 1: the economy is put, we're actually spending more money at
- 32:21Speaker 1: the supermarket than we are on takeaway and stuff like that.
- 32:24Speaker 1: So that's a pretty good business when it comes to receession, Preferably,
- 32:28Speaker 1: the customers for a particular business are from more than
- 32:31Speaker 1: one source. So like imagine if the business was propped
- 32:35Speaker 1: up because you know, it's probably not going to be
- 32:37Speaker 1: on the ASEX. But you get my example all right, Instagram.
- 32:40Speaker 1: So it's a really big Instagram account and they have
- 32:43Speaker 1: an Instagram shop. That's risky. Sure, So if all of
- 32:47Speaker 1: your customers are coming from one platform, what happens if
- 32:50Speaker 1: that single source is wiped out or that single source
- 32:53Speaker 1: is changed. It's not actually in your hands that entire
- 32:58Speaker 1: customer source has been wiped out, whereas a company that
- 33:01Speaker 1: might be on all social media platforms might be different.
- 33:04Speaker 1: That is just an example, but for bigger businesses it's
- 33:08Speaker 1: obviously very very different. But that's one I think we
- 33:10Speaker 1: can all wrap our heads around.
- 33:11Speaker 3: Yep, very risky to just be on Instagram.
- 33:15Speaker 1: It's why so many businesses, especially small business it is
- 33:18Speaker 1: now we're just talking about something completely different, no, but
- 33:21Speaker 1: it's why they want to diversify their customers. So It's why,
- 33:24Speaker 1: you know, once TikTok happened, they were trying to promote
- 33:27Speaker 1: TikTok from Instagram to push you over to another platform,
- 33:30Speaker 1: because if something happens to their main platform, at least
- 33:33Speaker 1: they can communicate with you on there. It's why if
- 33:35Speaker 1: you go on any website, they are always trying to
- 33:38Speaker 1: collect your email address because in the marketing world, Instagram's good,
- 33:43Speaker 1: TikTok's good, any social media is good, but what is
- 33:45Speaker 1: golden is your email address because they have direct contact
- 33:49Speaker 1: to you. They might not have the Instagram platform that
- 33:52Speaker 1: could connect with your profile, but they could send you
- 33:54Speaker 1: an email being like, hey, sorry, our Instagram got completely wiped.
- 33:58Speaker 1: Here's a new link to our new Instagram. So they've
- 34:01Speaker 1: got direct communication with you, which is why so many
- 34:04Speaker 1: companies really promote. They go, oh, ten percent of your
- 34:07Speaker 1: first order if you sign up to our newsletter, like
- 34:09Speaker 1: they put so much value on essentially owning the customer
- 34:13Speaker 1: because there's no rules around it in the same way
- 34:16Speaker 1: there would be around having a follower on Instagram or
- 34:19Speaker 1: having a follower on Facebook. So okay, you want diversification
- 34:23Speaker 1: of customer sources.
- 34:24Speaker 3: That makes sense. Everything's really checking out I'm like thinking
- 34:28Speaker 3: back to my life and I'm like, oh, that's why
- 34:30Speaker 3: you ask me, this is why you email me all
- 34:31Speaker 3: the time, and blah blah blah blah blah. But okay,
- 34:34Speaker 3: let's move on. What else are we looking for?
- 34:35Speaker 1: So we're looking for a company that has ipo'ed and
- 34:38Speaker 1: has done so for a while. You look confused.
- 34:43Speaker 3: IPO. So, an IPO is.
- 34:46Speaker 1: An initial public offering, and it basically refers to the
- 34:49Speaker 1: process of offering shares of a private company or corporation
- 34:54Speaker 1: to the public in a new stock insurance for the
- 34:56Speaker 1: first time. So the first time they're put on the market,
- 34:59Speaker 1: right O. So a lot of people get hung up
- 35:02Speaker 1: on like, oh, this company's about to IPO and I'm
- 35:04Speaker 1: going to invest in them. That's risky. How do you
- 35:07Speaker 1: know how they're going to stabilize and what their actual
- 35:10Speaker 1: share price will settle to.
- 35:12Speaker 3: You're right.
- 35:12Speaker 1: You might have an IPO that happens and that company
- 35:16Speaker 1: is completely undervalued and it's skyrockets and you make lots
- 35:19Speaker 1: and lots of money. But here it she's on the money.
- 35:21Speaker 1: We're about making money over the long term. I'd prefer
- 35:24Speaker 1: you to be stable and secure over the long term.
- 35:26Speaker 1: As opposed to get rich quick. Yep, we can't time
- 35:29Speaker 1: the market. I've said it a million times. If I could,
- 35:32Speaker 1: I already would have and I wouldn't even have this
- 35:34Speaker 1: podcast because I'd be too rich, because I'd be on
- 35:36Speaker 1: an island.
- 35:37Speaker 3: That's fair.
- 35:38Speaker 1: Do you have a companies to island?
- 35:39Speaker 3: Yeah?
- 35:40Speaker 1: Actually, if I ever I ever get a successful IPO,
- 35:42Speaker 1: I'll let you know than you. So essentially that means
- 35:45Speaker 1: that they are a publicly listed company on the stock
- 35:47Speaker 1: market and anyone can now buy shares in them. So
- 35:50Speaker 1: once a company has entered into an IPO, it's actually
- 35:54Speaker 1: a much safer investment because there's much lower risk now
- 35:57Speaker 1: because we actually can see what the market is willing
- 36:01Speaker 1: to pay for them, so before we're guessing what the
- 36:03Speaker 1: market is going to pay for them, Like everyone's kind
- 36:05Speaker 1: of been like, Oh, they're ipoing Beck for fifty bucks
- 36:08Speaker 1: a share, that's so undervalued. The business is worth more
- 36:11Speaker 1: than that because I love it. You don't know what
- 36:13Speaker 1: that dude who's saying that actually knows, or they could
- 36:17Speaker 1: be saying it's overvalued. Can't believe they'd expect fifty dollars
- 36:20Speaker 1: a share. How do you know what that dude actually
- 36:24Speaker 1: means right. So essentially, once they've put themselves on the market,
- 36:28Speaker 1: you can measure or you can see what the market's
- 36:30Speaker 1: actually willing to pay for them, and it's a much
- 36:32Speaker 1: safer investment and usually leads to larger dividends. We like
- 36:36Speaker 1: large dividends in this we do.
- 36:39Speaker 3: We like big d's.
- 36:40Speaker 1: Yeah, we like the big dividend.
- 36:43Speaker 4: Stop it.
- 36:44Speaker 3: Sorry, But the longer.
- 36:46Speaker 1: It has been iPod for, so the longer it's been
- 36:48Speaker 1: on the market, ye, usually the less risky the investment
- 36:52Speaker 1: because it's been through a number of different phases and cycles.
- 36:55Speaker 1: So that's why we talk about blue chip stocks. So
- 36:59Speaker 1: you can't just become a blue chip stock overnight. You've
- 37:02Speaker 1: got to earn that with time. So new chip stock
- 37:05Speaker 1: is kind of those tried true investments that have performed
- 37:08Speaker 1: well over time.
- 37:09Speaker 3: They're a bit boring.
- 37:11Speaker 1: If you had grandparents who were into investing, they definitely.
- 37:14Speaker 3: Care about the chip stocks. Okay, so you.
- 37:16Speaker 1: Might be talking about coals and woolies and HP and
- 37:19Speaker 1: the big four banks and stuff like that. Nothing exciting
- 37:22Speaker 1: like transurban so like transport and like toll roads and stuff.
- 37:26Speaker 1: You kind of go, there's nothing sexy about them. Yeah,
- 37:30Speaker 1: but we need them, but we need them. And have
- 37:31Speaker 1: you seen how much tolls are recently? Oh my lord,
- 37:35Speaker 1: now the back way to get to the studio every
- 37:38Speaker 1: time we record because tolls now to get from where
- 37:41Speaker 1: I live, which is probably giving away too much personal
- 37:43Speaker 1: information to where the studio is. It's like twenty two dollars,
- 37:47Speaker 1: I know what the heck in them on ash, So
- 37:50Speaker 1: I would much prefer to buy everybody coffee when I
- 37:52Speaker 1: get to work, And it took me fifteen minutes longer,
- 37:54Speaker 1: OKAYV So I feel like I've learned a lot today
- 37:56Speaker 1: and there's a few things I have to go and
- 37:57Speaker 1: google price to earnings ratio of me.
- 38:00Speaker 3: I had that off my head.
- 38:01Speaker 1: I did, Honestly. I'm really proud of you because at
- 38:04Speaker 1: the end of the day, I feel like you've been
- 38:06Speaker 1: on the show for like a year now, which is
- 38:08Speaker 1: wild to me. Like January is going to be our anniversary.
- 38:12Speaker 3: Whichuld we do.
- 38:12Speaker 1: I don't know, yes, Dounning, I'll think of something really cute, okay,
- 38:17Speaker 1: But I feel like you've gone from being like, oh, no,
- 38:20Speaker 1: investing's not for me. I bought doge coin one time,
- 38:23Speaker 1: to being like, oh, I kind of understand it, Like
- 38:24Speaker 1: I'm not that intimidated by it, Like you haven't done
- 38:27Speaker 1: it yet, which is so fine. Like we invest in
- 38:29Speaker 1: our own time, not when the market tells us to invest. Yes,
- 38:32Speaker 1: but like I feel like you might be a little
- 38:34Speaker 1: bit more confident than you used to be around going
- 38:36Speaker 1: oh no, like investments something I want to do, but
- 38:38Speaker 1: I just haven't.
- 38:38Speaker 3: Done it yet. Yes, I absolutely feel like you know,
- 38:41Speaker 3: baby step So thank you so much. I learned so
- 38:43Speaker 3: much today and over this year. I don't know about you,
- 38:45Speaker 3: but I think it's a really good place to leave it.
- 38:47Speaker 1: For that, I think it's a brilliant place to leave it.
- 38:49Speaker 1: So we will see you guys on Friday for a
- 38:52Speaker 1: little bit of a recap. But we love you and
- 38:54Speaker 1: we hope you have a good day. And sorry that
- 38:56Speaker 1: I overwhelmed you. I didn't mean it. Listen to the
- 38:58Speaker 1: episode again, my guys. Yes, the advice shared on She's
- 39:07Speaker 1: on the Money is general in nature and does not
- 39:10Speaker 1: consider your individual circumstances. She's on the Money exists purely
- 39:14Speaker 1: for educational purposes and should not be relied upon to
- 39:17Speaker 1: make an investment or financial decision. If you do choose
- 39:20Speaker 1: to buy a financial product, read the PDS TMD and
- 39:23Speaker 1: obtain appropriate financial advice tailored towards your needs. Victoria Divine
- 39:28Speaker 1: and She's on the Money are authorized representatives of Money
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