Latest / Multifamily Tech Gurus
Beyond the Search Box: How Google is Rewiring Apartment Discovery
Join Kerry W. Kirby and Jimmy Lancaster, the masterminds behind the Multifamily Tech Gurus Podcast Series, as they explore how Google is fundamentally changing the way renters discover, research, compare, and ultimately connect with apartment communities. From conversational search and AI-generated answers to Google Maps, Business Profiles, and increasingly intelligent advertising, the traditional renter journey is being replaced by a new discovery model in which fewer interactions require renters to leave Google's ecosystem.
In this episode, Kerry and Jimmy examine how these changes are…
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