What It Takes to Build an Outerwear Business From the Ground Up | ft. Mikayla Balfour
What does it really take to take an idea in your head and turn it into an actual business?
In this episode, I sit down with Mikayla to talk about what building something from the ground up actually looks like. The decisions, setbacks, discipline, self-doubt, and a whole lot of figuring it out as you go.
Mikayla takes us behind the scenes of building her outerwear brand, from recognizing a gap in the market and developing her first products to navigating samples, manufacturing, costs, and all the unexpected realities that come with bringing an idea to life.
But this conversation goes beyond…
The skinny
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