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Crush the Competition: Implement AI in Your Real Estate Strategy NOW · The Real Estate Agent Playbook

• 0:00
  What's up real estate agent playbook fans today.
• 0:04
  I am very excited to bring you a sit down round table discussion
• 0:08
  that I recently had with my business partners, Adam and Louie, as well as
• 0:12
  Jim Hund, who's a another member in the Colorado area of Wolfpack Elevation.
• 0:18
  And we were at exp con and everything was about AI and real estate.
• 0:23
  And we found that we had some pretty good knowledge between us.
• 0:26
  So we sat down, did a round table podcast style.
• 0:30
  discussion and it's fire.
• 0:32
  Everything about it is amazing.
• 0:34
  I hope that you guys embrace this AI chase in the real estate game.
• 0:40
  It's not going to replace us, but it can absolutely replace some of
• 0:43
  those tedious tasks that you have.
• 0:46
  And so this is just the iceberg.
• 0:49
  We'll bring, you know, Adam and Louie and Jim on individually.
• 0:52
  But I thought that this sit down was so valuable that I wanted to bring it to you
• 0:56
  as this week's episode Both on youtube and the podcast as you know real estate agent
• 1:01
  playbook Please like comment subscribe if you like what you hear definitely seek out
• 1:06
  these guys follow them Their information will be below in the description But I
• 1:11
  just wanted to bring you this powerful 25 minute discussion on AI and where we
• 1:17
  think it's going, how we're using it.
• 1:19
  And you know, all the things we learned in Vegas, the podcast was actually
• 1:23
  filmed in a hotel room in Vegas.
• 1:26
  We had one Mike, but we dove in and I can't wait to share this with you.
• 1:30
  So check it out as always, follow me where you need to reach out.
• 1:34
  If you have questions, you want me to directly answer them or connect you with
• 1:38
  one of the guys I'd be happy to, but without further ado, let's get into it.
• 1:43
  What's up, everyone?
• 1:44
  Louis Gault here.
• 1:45
  We are in Vegas.
• 1:46
  We've been here forever, it feels like.
• 1:49
  It's time to go home.
• 1:49
  It's time to go home.
• 1:51
  We're with the Denver boys here, the crew.
• 1:52
  We got Jimmy Hund.
• 1:54
  We got, Jeremy Kane.
• 1:55
  Sorry, buddy.
• 1:56
  I've been here so long, I almost forgot your name.
• 1:58
  I love you.
• 2:00
  And we got Adam Gillespie as well.
• 2:03
  We've been at ESPCon all week for 2023 and the main topic that everyone was
• 2:07
  kind of chatting about was AI, right?
• 2:09
  It's everywhere right now.
• 2:10
  It's the buzzword of the industry.
• 2:12
  And, you know, I just kind of wanted to have this conversation because
• 2:15
  we all use it in our business.
• 2:16
  And the stuff we covered this week was awesome, but I think there's
• 2:19
  a lot more that we can unravel.
• 2:21
  And the conversations we've been having privately, I feel like need
• 2:24
  to be shared and people need to start knowing about like how to really
• 2:27
  use artificial intelligence in their business and maybe also realize how
• 2:33
  it differentiates from like automation of things like systems and stuff.
• 2:37
  It can be used, but it's a separate.
• 2:38
  Entity.
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  So Adam, you're the kind of whenever I have an AI question, I go, I go to you.
• 2:44
  So I'm going to kick off for you.
• 2:46
  So, what'd you get from the week or, you know, what are your kind
• 2:49
  of thoughts overall with AI?
• 2:50
  What do agents starting out with it need to use?
• 2:54
  Let's hear it.
• 2:56
  Yeah, man.
• 2:56
  It was really exciting.
• 2:57
  Actually, the panels were full of just so much AI.
• 3:01
  You can almost get an analysis paralysis off of it.
• 3:03
  But very exciting.
• 3:04
  I think one thing's crystal clear is that it isn't going anywhere and those
• 3:08
  of us that don't adapt, you know, it's probably going to be a mistake.
• 3:11
  So it was very exciting to see how many people in the industry,
• 3:14
  or at least in our industry, that are open to adapting with that.
• 3:18
  So that makes me very excited because we have such an awesome value option at our
• 3:23
  group where we've dove so deep inside AI.
• 3:26
  That it's just light years ahead of what a lot of the other people are doing.
• 3:31
  And I think that, you know, we can teach people how to program their bot to, you
• 3:36
  know, duplicate their speech program, their speech patterns and make sure that
• 3:39
  their content is coming out more like them help personalize their email drips.
• 3:43
  And that's really just the tip of the iceberg.
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  I mean, like getting down to where you are with the systems.
• 3:48
  stuff and, you know, turning it to the auto chat bots and
• 3:52
  just all of the craziness.
• 3:53
  It's, it's one of those things where, you know, I could just blabble on all
• 3:56
  day about it because there's so much stuff, but I think the biggest thing
• 4:00
  that we should focus on is just taking it one step at a time and programming
• 4:03
  that bot to speak like you, I think is the first and foremost, most
• 4:06
  important thing that anybody could do.
• 4:08
  And learning how to prompt that bot is, you know, something that
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  not a lot of people get yet.
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  And surprisingly simple because we just don't understand.
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  That, like, this is literally the smartest thing that we've ever
• 4:20
  had, access to as human beings.
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  And if you just kind of think of it that way, like, you, you know, you, like,
• 4:24
  ask Jeeves kind of situation, and you just start playing with it, you'll be
• 4:28
  surprised what comes out the other end.
• 4:30
  Jake, Yeah, absolutely.
• 4:34
  I use it definitely.
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  I'm one of those guys that throws it down and, you know, gets a couple scripts
• 4:39
  down and goes from there and I don't, I don't ask it a lot of questions.
• 4:43
  I don't read prompts.
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  So sitting in these sessions, I, I realized that I probably should
• 4:47
  be going a little bit deeper.
• 4:48
  It works great for what I use it for.
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  But when you hear, hear guys like Adam really rap out about it all
• 4:54
  week, you're like, okay, well under utilizing that for sure.
• 4:57
  And it's, it's a process, right?
• 4:59
  And, It's, it's interesting.
• 5:01
  Cause in my business, I went to some VA stuff recently and, you know, kind
• 5:05
  of outsourcing and things like that.
• 5:07
  And so when you do that, you just outsource it and be done with it and
• 5:11
  kind of take your hands off of it.
• 5:12
  In fact, there were a speaker or two that were, you know, in that realm and
• 5:18
  to see and hear all of the different things that their VAs are doing because
• 5:22
  they have the utilization of time, you know, and they would send them
• 5:25
  to trainings and things like that.
• 5:27
  Whereas, you know, at most agents levels, especially at this stage of the game.
• 5:33
  If they're spending a little bit of time on it, I think, you
• 5:36
  know, it could go a long way.
• 5:38
  Mike on stage was like, it should be a part of your calendar to, you know,
• 5:42
  get on OpenAI and Jam out for 15 to 30 minutes and, and just really use it
• 5:47
  because, you know, if you're starting with the listing description, right?
• 5:52
  Like that's, that's nothing, right?
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  That's hardly leveraging your time by the time you prompt
• 5:57
  and reprompt and do the thing.
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  So I think there's just so much more to be had and you could really tell
• 6:03
  that some people have embraced it.
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  Some people are in the infancy stage and some people are.
• 6:08
  A little further advanced.
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  And so, you know, that's, that's my thing as a competitor to always
• 6:15
  use the tools to the fullest.
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  So, Jimmy.
• 6:19
  Yeah, no, a hundred percent.
• 6:20
  Like I, they were talking about AI and stuff.
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  And what I would kind of add to that is the first thing I would download otter.
• 6:28
  ai.
• 6:29
  I did not take a single note all day, but I have.
• 6:34
  I'm gonna take auto.ai, which has all the transcript transcriptions
• 6:39
  throughout the whole progress.
• 6:41
  I'm gonna take those, that text I'm gonna throw in a chat, E b T I'm
• 6:44
  gonna tell 'em, write me some notes.
• 6:46
  I'm gonna save that on a Google Docs and now I've got things
• 6:49
  that I can, leverage my time.
• 6:51
  Quicker, rather than like, you know, reading my chicken
• 6:53
  scratches and everything else.
• 6:54
  So I got really bad handwriting.
• 6:55
  So that helps a lot.
• 6:56
  I use like chat GPT more than I use email.
• 6:59
  Any email, is all ran through chat GPT first.
• 7:02
  And then I'm saying it out because, you know, I just want to get my.
• 7:05
  Thoughts down and so that, that, that'd be a first thing.
• 7:08
  So, you know, that's, that's huge because there's sometimes like
• 7:11
  my, Oh, shoot, what was that?
• 7:12
  And so now I'm able to like, have like a nice clean.
• 7:15
  So like, you know, I'm, you'll fairly organized, but as far as like writing
• 7:19
  notes and stuff, it just like, it was a notebook and I don't have it anymore.
• 7:23
  So, so I'm really excited about that.
• 7:24
  So I'm, to look back on this and I get all those notes.
• 7:28
  But yeah, I'm.
• 7:29
  I'm very much excited for it.
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  And yes, it can be kind of scary.
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  I know a lot of people are kind of worried.
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  But like, look at like 12 months ago, how many AI AI products were using?
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  Not many at all, but now like, you know, we've got tons.
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  So, another one that I really like using is future tools.
• 7:47
  ai.
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  So like, I, I think over 2000 different AIs.
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  So, you know, if you want to like, Hey, what's chat or I need
• 7:54
  something, an image generator.
• 7:55
  So I go on there and if I want a free one or paid one, check those out.
• 7:59
  So that's been huge.
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  Like video.
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  ai is just like.
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  It's just helped maximize our time so much.
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  And if people are kind of doing things the same way that they were even doing
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  last year, the year before, well, you're going to get beat by the rest
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  of us who are utilizing all the AIs.
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  And so like, you know, it's, it's crazy because how quickly things are, you
• 8:21
  know, adapting and moving forward.
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  You know, it, it, it can be like overwhelming, but you know, you just
• 8:26
  got to start hands because I mean, you, you gotta know it, like it's,
• 8:29
  it's a, it's the next big thing.
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  So yeah, we have one microphone by the way, so we're just passing
• 8:36
  around like an Olympic torch That's, that was surprising to me.
• 8:41
  I don't know if you guys felt this or not.
• 8:42
  Like, in one session I was sitting there and the person on stage was
• 8:48
  talking about, ChatGPT, right?
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  And it's like, I feel like ChatGPT is like saying Facebook now, like
• 8:53
  everyone knows what it is automatically.
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  And she was like, what is it?
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  What's he talking about?
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  I was like, I'll just, just chat GBT and she goes, what's that?
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  And I was like, what, why are you serious?
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  So it's like, you know, I feel like I sometimes don't really know if we're,
• 9:11
  cause we have these discussions like every week, you know, in our group,
• 9:14
  we're, we're talking about this stuff.
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  And it's like, I can never tell if we're like slightly ahead of
• 9:19
  the kind of curve or just in line with it or where we are, but like.
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  I was finding that I felt like a lot of some of the conversations and some of the
• 9:28
  people I was talking to were pretty far behind, you know to the point where I was
• 9:32
  like, Oh, wow, like, like what, how are you operating your business right now?
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  Because like I use AI specifically chat GPT, like in, I would say probably
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  like 50 percent of my business right now, like in the operations and the
• 9:45
  systems and everything that I'm doing.
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  And I'm just like, I just couldn't really fathom that people weren't grasping it.
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  I don't know, it was probably the small majority of the room, but
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  there is people out there that, that, that don't know about it.
• 9:59
  So, I guess the next question I would probably ask you guys is like, If
• 10:03
  someone is starting, if someone is just like, listen, I don't even know
• 10:06
  what AI does or what it is, they're just thinking about like, iRobot with
• 10:09
  Will Smith, you know what I mean?
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  Without being scared of it, without, you know, not knowing how to utilize
• 10:16
  it or what to do with it, like, where should they be starting in this?
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  Like, you know, like, listing descriptions, obviously, stuff like
• 10:21
  that, but like, Like if you had a brand new realtor who wasn't aware of
• 10:25
  AI, didn't know what they were doing, like, what would you tell them to do?
• 10:30
  Well, first and foremost, I mean, I'd start with chat GPT.
• 10:32
  I mean, hands down, there's tons of different AI bots out there,
• 10:34
  but that's the most proficient one.
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  And I think just prompting it, learning and sitting with it.
• 10:40
  My, my, my, yeah, the best advice I could say is just spend a day with it.
• 10:44
  And.
• 10:45
  Mess with it, ask it questions, have it ask you questions, you know, the
• 10:49
  more information that you can feed the bot about you and where you come from
• 10:53
  and what your business is about and where you want to take your business
• 10:56
  to, then the more that that bot's going to know how to channel that content
• 10:59
  through to give you, you know, a better product that, you know, you can
• 11:03
  get much quicker, save tons of time.
• 11:06
  Okay.
• 11:06
  So like, for instance, you know, when it comes to like blog content, right?
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  Like most realtors who have been in the game for six months or more know
• 11:14
  about keeping current matters, right?
• 11:16
  They'll give you a blog daily.
• 11:18
  With their membership, right?
• 11:20
  That blog is very, it's obviously AI written, right?
• 11:24
  So we have to start being more cautious about the AI detection that Google and
• 11:27
  other platforms are gonna start putting in force So when we're just posting the
• 11:31
  same blog content that 90, 000 other agents just got in the mail that same
• 11:35
  day and they're posting on theirs The SEO is not going to like that very much.
• 11:39
  So if we can prompt the bot to learn how to speak like us, then we
• 11:43
  can feed it that data and rewrite a blog in a matter of seconds.
• 11:47
  That comes out and sounds like it was written by you and it's humanized.
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  And the chances of it being detected by any AI detection drop way down.
• 11:55
  People know it's genuinely coming from you.
• 11:58
  And I, it's just overall increases everything.
• 12:00
  It's just more original, you know, it's, it's not biting off of the, the,
• 12:03
  the last latest technology that came.
• 12:05
  Well, I guess it kind of is, right.
• 12:07
  We're biting off the last technology, but we're creating more original content, you
• 12:10
  know, and it doesn't have to take us hours to sit down and try to write a script out.
• 12:14
  So.
• 12:14
  Cool.
• 12:16
  Cool.
• 12:16
  Get a blog, get ChadGPT, start talking to it, what would you start to say to it?
• 12:22
  I would first off just ask, I would say what series of questions would
• 12:26
  you want to ask me to try to get a better concept of how I speak?
• 12:30
  Then I would start with answering that.
• 12:32
  And then once you can answer those in great detail and feed it to the
• 12:35
  bot, then it'll kind of get a rough idea of where you're coming from.
• 12:38
  And then the best move that I've had with my bot so far is when I
• 12:42
  decided to go from my desktop to my phone and I'm lazy with my phone.
• 12:46
  I suck at texting.
• 12:47
  So I just voice text everything.
• 12:49
  So one day I was sitting there and I was like, Oh, well, why don't I just.
• 12:52
  Text into the bot and say, Hey, chat, GPT from now on, I'm going to speak to
• 12:57
  you through my voice to text on my phone.
• 12:59
  I would like you to acknowledge the inputted text that's coming
• 13:02
  in and recognize it as my speech patterns and use it as output on
• 13:05
  future videos or future scripts.
• 13:07
  And now...
• 13:08
  Every time you talk to your bot, it's learning more and more and more about
• 13:12
  your speech patterns and your scripts and your content just gets lethally
• 13:16
  effective and it's really hard if any, like, anybody can't pick my blogs apart
• 13:20
  right now and tell me that they're AI generated unless, you know, they're in
• 13:22
  our group and they know what we're doing.
• 13:27
  So...
• 13:27
  Jimmy.
• 13:30
  Yeah, no, 100%.
• 13:32
  So I start with chat, GPT, just start talking with it.
• 13:35
  You know, I, you were talking about spending a day with it.
• 13:38
  So, you know, my wife makes fun of me that like, it's my girlfriend, because, you
• 13:42
  know, I, I, yeah, I really, I really do.
• 13:44
  I like, I talk with it.
• 13:45
  Like, so I.
• 13:48
  I, yeah, it's just like, yeah, you know, a little candlelit
• 13:51
  dinner, like, you know, yeah, yeah.
• 13:55
  Sweet nothings.
• 13:56
  So yeah.
• 13:57
  Talk, talk, talk sweet to me.
• 14:02
  But yeah, no, yeah.
• 14:03
  If you guys, I love what you're saying about, you know, getting
• 14:05
  to, speak like you and stuff.
• 14:07
  And so now if with the premium play on chat, GPT, you can, add in.
• 14:12
  You know, how you speak and you know, what about you and stuff.
• 14:16
  So you don't have to keep on redoing that, which is huge.
• 14:18
  That just helps so much.
• 14:19
  And, and also that, we were talking about, I've got a prompt
• 14:23
  for the second box in there.
• 14:24
  Which, has made the chat GPT, just so much better.
• 14:29
  And so if you guys want that.
• 14:30
  You know, reach out to me, and I, I will send you that.
• 14:32
  No problem.
• 14:33
  And then the other thing would be to just ask it questions.
• 14:39
  Like, don't be worried.
• 14:40
  Like, Oh, getting the right prompt.
• 14:42
  And I love what you said.
• 14:43
  Like, Hey, ask me questions so you can give me the best result.
• 14:48
  And then, so it will walk you through it.
• 14:50
  So I would say that's probably the number one thing.
• 14:53
  It's just like, Hey, ask me questions and it will walk you through it.
• 14:56
  So, yeah, no, a hundred percent.
• 14:58
  I'm very realistic.
• 14:59
  Yeah.
• 14:59
  Did you expect it to create content for it?
• 15:01
  He doesn't know anything about it.
• 15:03
  Yeah.
• 15:03
  And then, but the other thing is you're going to start on it.
• 15:06
  And then, if you guys are, if they're like, Like us, then you're going to go
• 15:10
  down the rabbit hole of AI and here we are Sitting in a hotel room talking about
• 15:15
  it No, I think you know obviously Taking that time Dedicating to it put in your
• 15:23
  calendar but another thing that you know while I was sitting here listening is as
• 15:27
  real estate agents is any profession your season to Have a tool to have a fix and if
• 15:34
  you don't get to that fix or you're just okay with what it comes out, shoots out
• 15:39
  the first time, then you're not utilizing the tool to its fullest, fullest extent.
• 15:43
  And so, you know, obviously expo halls and things like that.
• 15:47
  I actually made it out of exp con without making a ridiculous investment in a tool.
• 15:53
  So if we still got a couple hours, but I think we'll be okay.
• 15:56
  And I think that that's just something that I've realized.
• 15:58
  It's not just like a.
• 16:00
  A tool to get a quick solution and be done.
• 16:03
  I think eventually it can run in the background and do things that will be
• 16:07
  incredible for your time management.
• 16:09
  But the time spent up front is definitely learning how to use the tool.
• 16:13
  Yeah, it's more of a business partner.
• 16:14
  You need to do like a hunter safety class for Chad Jeepers.
• 16:22
  It's gonna be too powerful.
• 16:24
  Yeah, I guess, I guess that's, that's it for me.
• 16:28
  It's, I think a lot of people are like, ChatGPT, like, ChatGPT,
• 16:32
  and they want to download it and get it and stuff, and then...
• 16:34
  They don't really know what to do with it, and it's like, it's only useful if
• 16:39
  it's a solution for a problem, you know?
• 16:41
  And I think that's like, what I've found, and maybe we can kind of, kind
• 16:45
  of wrap with this, maybe like, What's the one like, super ninja thing?
• 16:50
  That you use it for that could, you know, be, be used for all realtors
• 16:54
  that I'll kind of start with mine and I kind of stole mine from Jimmy.
• 16:56
  So hopefully you have another one up your sleeve.
• 16:59
  I'm not gonna let you go first.
• 17:00
  Cause this is my one.
• 17:01
  I made this up.
• 17:02
  No, but, so, so for me, like you, you introduced me to otter.
• 17:07
  ai, is that what it is?
• 17:08
  Yeah.
• 17:09
  So if you don't know what that is, it's, it's, You put it down that
• 17:11
  records the transcriber, right?
• 17:14
  Transcriber, right?
• 17:14
  So it transcribes it, gives you summaries and all that kind of stuff.
• 17:17
  So what I started doing for my YouTube channel, you know, I follow a lot of time
• 17:22
  management people, productivity people from all, all different industries.
• 17:26
  And I watch a lot of their content all the time to take notes, to see what things are
• 17:30
  coming out, to do all this repurpose that for my own content pertaining to realtors.
• 17:36
  So, but it's a lot of time that I have to spend on it, you know, But now
• 17:39
  what I can do is actually like I'll search for something like say it's
• 17:43
  just like time management best time management practices for productivity
• 17:47
  and I'll find like five videos and I'll put them all in a playlist.
• 17:52
  So they run after each other and I'll, I'll press play on the first video and
• 17:56
  in the playlist, I'll put my microphone up to my speaker and it will record the
• 18:01
  transcript from all five videos at once.
• 18:04
  And then I'll take the transcript, put them all into chat GPT and be like, Hey,
• 18:08
  summarize the points that are coming up most or give me like the, the most talked
• 18:12
  about points or, or just any patterns that you see from all five of these.
• 18:16
  And it will start spitting them out.
• 18:18
  And then I'll be like, okay, well, listen, let's expand on these.
• 18:20
  Give me some bullet points.
• 18:21
  And all of a sudden I've got like a script for a killer video that's come,
• 18:25
  you know, and it's like, okay, well, then I just start to pick that apart
• 18:29
  for real estate and start to use it in our language and our industry.
• 18:32
  So it's like.
• 18:33
  You know, it's just, it just takes like hours and, you know, out of my day.
• 18:39
  Like I don't have to do that anymore.
• 18:41
  So I trust the people that it's coming from.
• 18:43
  It's like, you know, different people I follow.
• 18:45
  So now I can just walk up to my, my office, like, like an hour later after
• 18:50
  having my lunch and this transcript is there, then I take it from there, you
• 18:54
  know, so it's, it's really powerful.
• 18:57
  For me, for that, for content, not having to consume so much of it, but still
• 19:01
  be able to take the relevant pieces and then, and then make it my own.
• 19:04
  So, you know, for me and like the coaching side of the thing, like that's
• 19:07
  where I really find a ton of value and I, I love that trick for sure.
• 19:11
  So.
• 19:11
  What's your, what's your little hack you got going on?
• 19:13
  I know you've got a lot of them, just, just one.
• 19:15
  Yeah, so I'll try to keep it to just one, but no, I think the, the biggest
• 19:19
  ninja trick that I have on it right now is, we're lucky to be in a market
• 19:23
  with some really high level people when it comes to stats and data.
• 19:27
  And being lucky enough to get access to that on a weekly basis, I'm
• 19:30
  able to take the summary from that.
• 19:31
  So basically what I'm doing is I'm taking the data from the last week's stats of our
• 19:36
  current market, and I will put that into ChatGPT and have ChatGPT create a script
• 19:41
  for me to do a weekly market update.
• 19:44
  And the ninja trick to that is once you get it to spit that script out,
• 19:47
  I call it refeeding the script.
• 19:49
  So you get the first initial version of the script and it's like
• 19:52
  your rough draft, so I refeed it.
• 19:54
  And then I asked the robot to do something else and we can start
• 19:56
  stacking new tasks on top of these.
• 19:59
  And you could initially do it in the prompting out the gate, but I found
• 20:02
  that the robot gets a little bit more confused and starts to leave stuff out.
• 20:06
  Right.
• 20:06
  So, for example, what I'll do is I'll put that summary in there.
• 20:09
  It'll spit my script out and then I'll say, okay, great.
• 20:12
  Now rewrite that using advanced NLP techniques.
• 20:15
  So then it'll rewrite it, neuro linguistic programming.
• 20:18
  So, okay.
• 20:21
  We'll use a little neuro linguistic programming just to try to help
• 20:26
  people relate a little bit better.
• 20:28
  So the goal behind that isn't to trick anybody.
• 20:30
  But it's, it's to, it's to bring people in is to help people visualize
• 20:34
  what you can actually accomplish with this and, and, and, and with the
• 20:38
  content that you're trying to get out.
• 20:39
  So it just helps people understand it a little bit more.
• 20:41
  So yeah, just refeeding that script and continuing to give it different
• 20:44
  instructions to, just to keep, you know, progressing that script on to
• 20:48
  where it's even more and more unique.
• 20:53
  Well, I guess I'll go to my third choice of it.
• 20:56
  So what, when I first started using chat GPT and I was trying to like
• 20:59
  nail down, like, you know, making it sound like me was, you know, there's
• 21:03
  a learning curve, like you just have to do it experience and, you know,
• 21:07
  try and always learn more and more.
• 21:09
  So what I found is, so I'll take my, some of my older YouTube videos, and
• 21:14
  I will use a chat GPT plugin, you can get like in Chrome extension and
• 21:20
  it'll automatically transcribe it.
• 21:22
  That's like recurring theme for transcription.
• 21:24
  I hate writing.
• 21:25
  So, so I think a lot of mine are, are that, that way.
• 21:28
  So I'll take that transcription and I'll just throw it in a chat GPT and like, Hey.
• 21:32
  What is my speaking style?
• 21:34
  Because I have no idea.
• 21:35
  I don't know how to describe my speaking style.
• 21:36
  I just talk and sometimes too much.
• 21:38
  Yeah.
• 21:39
  So that's like asking.
• 21:40
  And then apparently I'm a direct assertive and I have a dark sense of humor and chat.
• 21:45
  She told me that I'm like, Oh, that, that, that's correct.
• 21:47
  So now I was able to put that in, to the customized prompts and stuff.
• 21:51
  So now it's just working so much better and just like it's fire.
• 21:57
  That's awesome.
• 21:58
  Yeah, I mean, obviously, scripting, descriptions, copyright stuff, which
• 22:02
  is kind of the surface level, but I think the coolest thing I've probably
• 22:05
  done with it was create like an entire brand and a new company around, you
• 22:11
  know, all the way down to getting ideas for the logo, and then plugging that
• 22:16
  into a different one, which I don't know the answer to what it's called.
• 22:19
  So, DM me and I'll figure it out, I guess.
• 22:22
  But, yeah.
• 22:23
  We have an entire logo, an entire...
• 22:25
  You know, brand name that's grown, you know, based on the
• 22:30
  feedings and the chat GPT.
• 22:32
  And then we've continued to evolve and create a webinar framework.
• 22:37
  And that's, you know, the one thing that needs to be when you're in
• 22:40
  copy, especially in a litigious society as real estate, make sure
• 22:45
  you're reading what it does put out.
• 22:46
  You can't just automatically copy it over.
• 22:49
  I mean, I've Done that, but it's okay.
• 22:53
  It's, it's turned out okay so far, but that was, I mean, that was just developing
• 22:56
  an entire brand and entire business model, you know, and it was basic at first and
• 23:01
  you continue to talk about your target audience and the frameworks that came
• 23:04
  from that were, were pretty impressive.
• 23:06
  So I'm excited for how much did you pay for that?
• 23:09
  Zero.
• 23:09
  Well, I might've paid five bucks for the logo.
• 23:13
  And it gave me like, it gave me like 10 of them and print level high,
• 23:17
  you know, high quality graphics.
• 23:20
  Yeah.
• 23:21
  So, so there's no excuse to not have a business plan anymore.
• 23:24
  Right.
• 23:24
  Well, I'm just, I mean, that's, it's really good for me to have that
• 23:27
  creative mindset where you can, you know, talk, just get ideas, right.
• 23:32
  Sometimes like when you're creating.
• 23:35
  80 videos a month or whatever Like coming up with ideas that are in flow and
• 23:40
  are continuous, you know Not just like restarting the circle because when I was
• 23:44
  like writing it i'm sure it was Hope you just said that in a different dialect so
• 23:50
  You know, so I think that that's that's what i've i've really taken from it.
• 23:53
  I Yeah, I think i'm wrapping up I think that's the biggest thing about it, right,
• 23:58
  is that you can use it to fill the holes in your business, you know, or, or in
• 24:04
  what you do, and, you know, you have to be kind of ruthlessly honest, as I can
• 24:08
  always say about where you're at in your business, like what the holes in my game.
• 24:12
  So if it's structure, you can get it to help you with structure of like tasks
• 24:16
  and, and, and days and like scripts and frameworks and stuff like that.
• 24:20
  If it's creative things that you struggle with, you can help it to be creative.
• 24:23
  Like it's.
• 24:24
  Artificial intelligence, like ChatGPT especially, is like an assistant.
• 24:27
  It is like having an actual assistant.
• 24:29
  So just finding the holes that you're always struggling with,
• 24:32
  plug it in and just start pushing that onto the, the intelligence.
• 24:36
  And it, I mean, it's wild.
• 24:38
  I mean, you've got how many humans inputting into the system, you
• 24:41
  know, since 2020, you know, from whenever it started to 2022, was it?
• 24:45
  Yeah, January.
• 24:46
  Yeah.
• 24:46
  So like all that information in there.
• 24:48
  Think about how many people have used it and how many different industries
• 24:51
  and how many different creations and how many different things.
• 24:53
  It's all there.
• 24:54
  You just need to ask it the questions to give you what you need.
• 24:57
  So I think it's pretty, pretty, important that people get on
• 25:01
  this, especially realtors, just start jamming out on this stuff.
• 25:04
  So, I know we all kind of talk about it, but, where can they,
• 25:07
  where can people find you?
• 25:09
  I don't Instagram, YouTube, where you at?
• 25:11
  Yeah, I'm all over Instagram, Utah, Utah.
• 25:15
  Yeah.
• 25:18
  Yeah.
• 25:19
  Leave that in.
• 25:20
  No, Instagram, YouTube, TikTok, everything.
• 25:23
  Or you can just Google, not Google, but just search Adam G 303.
• 25:26
  It'll take you everywhere you need to know.
• 25:27
  So I tried to keep it simple.
• 25:28
  Adam G 303.
• 25:29
  Adam G 303.
• 25:31
  JK.
• 25:32
  Yeah, the RE Agent Playbook on Instagram, Jeremy Cain on Facebook,
• 25:36
  YouTube as well, the RE Agent Playbook.
• 25:40
  James Hund underscore real estate on my Instagram.
• 25:44
  And I have a dedicated channel that is focused on a lot of AI and stuff.
• 25:50
  So I'm, you know, sharing everything that I learned on that channel.
• 25:54
  So elevated realtors, you can subscribe there and also excited news.
• 25:59
  Me and Adam are.
• 26:01
  Hosting agent power at 10 a.
• 26:02
  m.
• 26:03
  on Fridays, which all real estate agents are invited to no cost.
• 26:07
  And, you know, we mastermind and it's kind of a setup a lot like this just on zoom.
• 26:11
  So, you know, find me on Instagram and, send me a DM and I'll send you that info.
• 26:18
  Dope.
• 26:18
  Yeah.
• 26:18
  And you can find me at Louie Gault on YouTube, Instagram, all that stuff.
• 26:21
  10 a.
• 26:21
  m.
• 26:21
  mountain time, mountain time.
• 26:23
  And we'll put the link in the video description, wherever
• 26:25
  this ends up going out.
• 26:26
  Cool gentlemen.
• 26:28
  Appreciate you guys.
• 26:29
  Yeah, this is awesome.
• 26:29
  Let's keep on pushing.
• 26:31
  Let's go.
• 26:32
  Let's go home.
• 26:33
  Let's go home.
• 26:34
  All right.
• 26:34
  Take care of everyone.
• 26:34
  Thank you.
• 26:36
  Such a powerful episode here talking all things AI.
• 26:40
  I would love for you to reach out and comment below and let me know how
• 26:44
  you are using AI in your business.
• 26:47
  If you have any questions on what we talked about in the
• 26:49
  episode, please reach out.
• 26:51
  But if not, we'll catch you on the next one and we'll talk to you soon.