The Art of Building Iconic Brands with Jon DiNapoli of JMD
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Jon DiNapoli, founder of creative agency JMD and designer behind fragrances for Sabrina Carpenter, Billie Eilish, and Tommy Hilfiger, joins Skin Anarchy to unpack how a brand comes alive: where creative direction starts, why packaging now sells the product, and how to balance art, cost, and commerce.
How did Jon DiNapoli get into beauty branding?
Through a newspaper ad his mother circled. A graphic design graduate, he answered an Estee Lauder listing 27 years ago and was mentored by industry figure Catherine Walsh. "It's this one little push from mom that kind of catapulted…
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