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Your Buyers Aren't on Google Anymore. They're Asking AI
Your demand gen strategy might already be obsolete, and your buyers are the proof.
Kalyn Rozanski spent her career doing what most executives only claim to: seeing what's coming before it arrives. She co-founded a B2B innovation consultancy that grew to serve Starbucks, Procter & Gamble, and GlaxoSmithKline. At its peak, she stepped away to start over, because AI was reshaping the entire landscape, and she wanted to be on the right side of the shift.
In this episode of the Revenue Problem Solvers Podcast, Kalyn breaks down how AI has fundamentally changed where B2B buyers do their research…
The skinny
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