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Andy Cloyd (Superfiliate): Automate Everything Except Relationships

Superfiliate is a creator-led growth platform helping thousands of D2C brands run and scale creator partnerships across Shopify, Meta, and TikTok Shop. The platform provides unified affiliate and creator management, automated gifting workflows, creator storefronts, discovery tools, and performance visibility—consolidating what used to require 12 different tools into one system.

Ceci chats with Andy Cloyd, Co-Founder and CEO of Superfiliate, to hear his perspective on three critical issues: why creators have become the new creative production house replacing quarterly high-budget shoots with…

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