skinny.

Latest / Entrepreneurial OOMPH

John Elbing: Tell Your Customer's Story, Not Your Own

What makes a story memorable? According to John Elbing, it's not your story—it's your customer's.

Key takeaways:

• Start with customer recognition

• Build trust before promotion

• Align your messaging across every channel

• Use AI to strengthen your narrative

• Focus on connection before conversion

Learn more:

YouTube: https://www.youtube.com/@EntrepreneurialOOMPH/podcasts

Spotify: https://open.spotify.com/show/2U62KV2JaciJm47ECPga5W?si=6d0ad51a89a04

Calendly: https://calendly.com/debrapearlman/touch-of-oomph

The skinny

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