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Bonus Episode, with Matt Friscia
What if your biggest deal could fall apart at the very last moment? And are you building a pipeline that can survive when it does?
Most brokers focus on getting deals done, but fewer think about what happens when they don’t. The reality is, larger deals come with more complexity, more stakeholders, and more unseen risks. Behind every “almost closed” transaction are layers of approvals, hidden decision-makers, and timing issues that can quietly derail everything. The lesson? It’s not just about chasing big wins; it’s about building consistency, managing risk, and creating a system that keeps…
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