Latest / The Duct Tape Marketing Podcast
Content is More Than Blog Posts - It's the Voice of Strategy
John Jantsch does a solo show on the importance of content in marketing. It's more than just a tactic, it's risen to the strategic level. And you need a solid content foundation before you can begin amassing content like blogs and podcasts. He walks you through how to create a core message and strong website that serve as the base of it all.
The skinny
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