Latest / Brand Formula: An F1 Marketing Podcast
Barcelona GP | Vince Lewis! & Can F1 Start Getting Picky With Sponsors?
We are Brand Formula: An F1 Marketing Podcast. Mordecai and Elyssa are at the baker's dozen, and we needed to start with Lewis Hamilton. A win that transcends the sport, an anthem that broke us, and the most public phone call of his life happening directly into a press pen microphone. Brand Lewis is officially back, and we are here for it.
We also get into the Monaco appeal fallout that nobody actually wins, ie. Pierre Gasly's P3 created a domino effect with no clean resolution, are caught by surprise that Sky brought us a Love Island x F1 crossover moment.
Then the real conversation. F1's…
The skinny
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