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How PR Helped a Podcast Series Hit #1 on Apple Podcasts

When Meg Carney set out to create a limited-series podcast about toxic chemicals in outdoor gear, she brought on a PR pro to help get the word out. The result? A #1 Apple Podcast and coverage in outlets like National Geographic. In this episode, Meg shares what went into the launch, how PR helped amplify the show, and why industry-specific coverage made all the difference.

The skinny

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