Stop Paying for Leads: Build a Referral Machine Instead
Most home service businesses spend too much time and money chasing new leads while overlooking the most profitable growth strategy they already have: their existing customers. If you're relying on paid advertising, door knocking, or constant promotions to grow, you're likely leaving referrals and recurring revenue on the table.
In this episode, Ben Magee and Mike Walker break down how to turn satisfied customers into your most effective salespeople. They discuss why referral customers stay longer, buy more services, and cost less to acquire, along with practical ideas for building a referral…
The skinny
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