Working With Stakeholders On Brand & Strategy Projects, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he's worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, account-based marketing strategies.
What you'll learn about in this episode:
Why multiple viewpoints are essential in branding and strategy projects
Why we fear giving (too many) stakeholders a voice
How projects can be transformed by embracing stakeholder involvement
Tools for…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.