
AI Ep 39: Beware the Hallucination Cascade
There’s a quiet risk I see with teams that overtrust AI: hallucination cascades.
One model invents a detail. Another tool builds on it. A third turns it into something polished and persuasive. And suddenly, decisions are being made on top of something that was never true.
It often starts innocently. You ask one tool to summarize a trend report. Feed that summary into another to shape a campaign idea. Then use a third to turn it into a sales deck.
If the first output was wrong, everything downstream is built on sand.
That’s a hallucination cascade. And it’s dangerous.
AI tools don’t…
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