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Story-Driven Hospitality in 2024 - Samantha Hardcastle
In this episode, Samantha Hardcastle, Founder & Creative Director at The Storied Experience, shares her insights on creating purposeful concepts and guest journeys that go beyond the traditional hotel stay.
Listeners will learn:
How Samantha's work focuses on creating experiences that align guests with their desired selves and open up new paths for them (02:57)
The importance of understanding the deeper mission behind a hotel and helping hoteliers reconnect with their original purpose (05:16)
How environment impacts behavior and the concept of enriched environments that can trigger new…
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