Keyword Research for SEO - Expand on Core Keywords
SEO is one of the first marketing channels you want to be looking at to start driving traffic to your website. You should be carrying out keyword research to 'base' optimize your site. This will also inform your longer-term content marketing strategy. In this episode, I'll be walking through a keyword research tutorial to help find the core keywords for your business. I'll show you how to expand on these keywords using free tools like Google Keyword Planner and SEMRush (can be used on a free trial), to create a long-term strategy in driving traffic to your business website. Hope you enjoy…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.