359: Level Up Your About Us Page | Customer Winning Websites Miniseries

Small Business Big Visibility · Mar 5, 2026 · 8m

Your About Us page should be one of the hardest working pages on your website. In this episode of the Customer Winning Websites Miniseries, you will learn how to level up your About Us page so it actually builds trust, connects with visitors, and helps your small business win more customers.

We walk through the key elements every strong About page needs, including your origin story, the real reasons you started your business, and what customers can expect when they work with you. You will see how to talk about your core values, certifications, and process in a way that feels clear and…