Why We Chose Forge as Word of the Year at Broad River Retail

Stories from the River · Feb 9, 2026 · 2m

Watch full episode here: https://youtu.be/HJeq7X4Rn4M

In this spotlight from episode 344, Charlie and Manny reveal Broad River Retail's Word of the Year for 2026: Forge. They reflect on other powerful words that were in the running, but explain why Forge fits Broad River's present and future growth.

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