How Video and AI Transform High-Intent Customer Journeys - James Hatfield
James Hatfield, Chief Revenue Officer at LiveSwitch, has built his career around blending practical technology with real human connection. First as a contractor and entrepreneur, and now as a leader shaping how brands use real-time video and AI to remove friction in high-intent customer journeys.
In this episode, James shares why immediacy matters more than ever, how video builds trust at critical decision moments, and why AI should act as a co-pilot rather than replace the human element.
You will hear:
- How “race to the face” improves conversion by resolving doubt in real time
- Where AI…
The skinny
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