88. Do you really need a wellness manager?

How do you know if hiring a wellness manager is the right move for your boutique hotel?

It’s a question I get asked all the time.

For some, it’s the key to growing their wellness offering.

For others, it’s an unnecessary expense.

The truth is, the decision comes down to your hotel’s unique goals and what wellness really means for your brand.

In today’s episode, I’ll explore:

→ When hiring a wellness manager makes sense—and when it doesn’t.

→ The key differences between wellness as a marketing tool and wellness as part of your brand’s DNA.

→ How to avoid the 'revolving door' of managers and…

The skinny

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