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Seriously Don't Hire Your US Sales Team First: Why Infrastructure Beats Headcount
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You’ve raised capital and your board wants traction in the US market. The gut reaction? Hire a top-notch VP of Sales immediately. But what if that move actually slows you down?
In this practical 30-minute live event, Dan Griffith will unpack why hiring your sales leaders before setting up the right foundation leads to empty pipelines and frustrated teams. Based on real stories from the field, Dan will explain how giving reps a "laptop and freedom to figure it out" is a recipe for chaos, not growth.
In this session, you’ll learn:
- Why guessing on your Ideal Customer Profile…
The skinny
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