311 - How To Make Merch That People Actually Want with Savannah Dmytriw, aka Merch Girly

The Marketing Millennials · Feb 14, 2025 · 35m

Merch is still a valuable marketing tool in 2025, BUT it’s gotten way past pens and mugs with your branding on it. How can you level up your merch game and still be authentic?

This episode’s guest is Savannah Dmytriw, aka Merch Girly. From new hire kits to awards and recognition items, Savannah believes merch doesn’t just celebrate but adds to everyone’s brand marketing experience. Most importantly, she believes that good merch shouldn’t end up in a trashcan—and you should agree. What does your audience want, and what need could you fill? What’s unique but not crazy and random?

Plus, your…