Is your real estate business relying on internet leads?

The Real Estate Agent Playbook · Apr 17, 2023 · 14m

Are you relying ons someone to "give" you leads to build your real estate business? Experienced realtors warn that broker internet leads can be a trap. They may be expensive with a low conversion rate or cheap and recycled to other agents. Spending time converting leads could be better spent building your brand and generating your own business. Additionally, the commission earned from leads may not be worth the effort after the splits and costs passed on to you for the broker or lead generation company. Instead, consider signing up for free lead generation platforms or generating your own…