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Ep. 27- How to Build Outcome-Driven Customer Success (Not Reactive CS) with Andrea Mulligan
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Your customer success team is only visible when something breaks.
Most CS orgs are still stuck in the "I am your advocate" era. In practice, they're just escalation points. When customers are unhappy, CS swoops in to save the day. But between crises? Nobody knows what they do.
Andrea Mulligan, fractional Chief Customer Officer and outcome-driven CS strategist, is shifting how leaders think about customer success. Instead of last-minute saves at renewal time, she's builds departments where value is delivered daily, measurably, and obviously. So renewals and…
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