Latest / Empire Secrets of Digital Marketing with Mariana Henninger
The BTS Of My Absolute BIGGEST Black Friday Offer This Year - And How It Will Change Your Digital Marketing Forever | Ep. 118
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I sat down with my notebook convinced I had to build a big, complicated Black Friday funnel — bonuses, bundles, deadlines, layers… the whole thing.
But instead I did something uncharacteristic for Black Friday week:
I stopped.
I stepped back.
And I asked myself the question:
“What would feel both mindblowingly generous AND completely aligned?”
In this episode, I’m taking you behind the scenes my Black Friday Deals Week that kicks off on Monday and the unexpectedly easy decision that shaped the whole thing.
Inside this episode: The real story behind this year’s BIGGEST offer – and if…
The skinny
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