
10 Years Feeding Google and AMEX, But Her Team Kept Walking Out | Yuet Kim Lim, PichaEats
She hired hundreds of people. Most of them gave her one good year.
Kim Lim co-founded PichaEats in 2016 with two fellow volunteer teachers, to keep refugee kids in school. Refugees can't legally work in Malaysia, so PichaEats lets refugee chefs cook from home and get paid properly for it. Ten years on, they've partnered with 45 chefs from 7 countries and fed clients like Google, AMEX and Bank Negara.
But a company built on heart got hired on heart too. Early hires were friends of friends, or people the team could vibe with. Mission-driven people joined, then found out it was a food business…
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