418 | Expanding into Tabletop Products with Alyson O'Connor, Rust Belt Love
Friends, you know that I am all about simplifying and systematizing your business, but I'm also about taking risks and experimenting within your business.
When we run these experiments, sometimes we have to adjust our thinking and our normal processes to make it happen.
That's what we're talking about today: taking risks, experimenting, and releasing a new product category during an off-cycle season.
Today's interview is with Alyson O'Connor of Rust Belt Love.
Frankly, it's your permission slip to lean into the things that you're excited about, even when it doesn't feel like the timing is…
The skinny
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