Latest / The Email Marketing Podcast with Fexingo: Newsletters, Open Rates, and Subscriber Growth
The Silent Revenue of Email Flows
Most marketers obsess over the weekly newsletter, but the real money lives in automated flows triggered by user behavior. We break down how onboarding sequences and post-purchase journeys convert at three times the rate of standard blasts, using a specific case study from a mid-sized e-commerce brand that doubled revenue by shifting budget from content to automation.
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The skinny
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