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Mastering Sales Experimentation with Andy Paul (Part II) - Ep 8
In this episode (Part II of II), David Kreiger continues chatting with Andy Paul, a renowned sales expert, author of three best-selling books (including Sell Without Selling Out), and the host of The Win Rate Podcast, and they dive into:
Mastering Experimentation in Sales: why a sales process can be stifling, the importance of tolerance for ambiguity, and how managers should encourage their sellers' individuality within a sales framework; how to structure your experiments to draw valuable conclusions, know if an experiment was successful, and the danger of small sample sizes; why sellers…
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