Latest / The Sales Hunter Podcast
Helping Buyers Choose with Confidence + The Framemaking Sale
Selling isn't about teaching customers something new, it's about helping them believe they can move forward. Welcome Brent Adamson and Karl Schmidt of 'The Challenger Sale' and new book, 'The Framemaking Sale,' for a conversation on decision confidence. What if customers aren't looking for new information—instead they're drowning in it! What they want is clarity. Because oftentimes, no decision is actually 'no confidence.' By rethinking traditional sales methods, you'll learn how to create high-quality, low-regret outcomes that redefine success in B2B transactions. Through powerful frameworks…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.